preducationuk.blogspot.com
PR - Education: What's 'new' about new media?
http://preducationuk.blogspot.com/2011/03/font-face-font-family-times-new.html
Are you a PR student? Or thinking entering the world of PR? Then you have landed on the right blog! Every week, this blog will offer you considerations of a PR issue, such as PR and propaganda, PR and new media revolution, PR and culture, and many other. Thursday, 10 March 2011. What's 'new' about new media? New media are forms of media content that combine sound, image, text and data of all kinds. New media are stored in digital format. These new media are associated with convergence. Is CSR considered ...
prissues2011.blogspot.com
PR Issues: April 2011
http://prissues2011.blogspot.com/2011_04_01_archive.html
Welcome to my world of PR: a glimpse of what's going on inside my head! Friday, 8 April 2011. CSR: do corporations really care? N is the property of its stockholders.it. S interests are the interests of its stockhold. Ers” Milton Friedman. Has always been a major opponent to CSR practice saying that the argument that business should actively seek to do good without self-interest in mind “preached pure and unadulterated socialism.”. Some believe that CSR has its roots in philanthropy, but c. R department ...
preducationuk.blogspot.com
PR - Education: Social Media in the PR industry
http://preducationuk.blogspot.com/2011/02/social-media-in-pr-industry-webcast.html
Are you a PR student? Or thinking entering the world of PR? Then you have landed on the right blog! Every week, this blog will offer you considerations of a PR issue, such as PR and propaganda, PR and new media revolution, PR and culture, and many other. Monday, 28 February 2011. Social Media in the PR industry. Hope you will enjoy this video! Feel free to leave comments. Brown, R., (2009). Public. Web : how to use social. And web 2.0 in. Phlillips, D., (2009). Online public relations. Social Media in th...
prissues2011.blogspot.com
PR Issues: A nice side to marketing!
http://prissues2011.blogspot.com/2011/03/nice-side-to-marketing.html
Welcome to my world of PR: a glimpse of what's going on inside my head! Monday, 21 March 2011. A nice side to marketing! Social marketing seeks to influence social behaviors not to benefit the marketer, but to benefit the target audience and the general society. It is generally used in health care programs. As in “regular” marketing, social marketing focuses on the consumer’s wants and needs instead of trying to persuade him/her. It refers to do ways by which a demand for the product is created (advertis...
prissues2011.blogspot.com
PR Issues: CSR: do corporations really care?
http://prissues2011.blogspot.com/2011/04/csr-do-corporations-really-care.html
Welcome to my world of PR: a glimpse of what's going on inside my head! Friday, 8 April 2011. CSR: do corporations really care? N is the property of its stockholders.it. S interests are the interests of its stockhold. Ers” Milton Friedman. Has always been a major opponent to CSR practice saying that the argument that business should actively seek to do good without self-interest in mind “preached pure and unadulterated socialism.”. Some believe that CSR has its roots in philanthropy, but c. R department ...
prissues2011.blogspot.com
PR Issues: February 2011
http://prissues2011.blogspot.com/2011_02_01_archive.html
Welcome to my world of PR: a glimpse of what's going on inside my head! Sunday, 20 February 2011. Don’t shoot the messenger! According to Kevin Moloney, the pluralistic society in which we live today has transformed PR into a powerful form of advocacy. In fact, today’s society is a competitive society: many voices want and need to be heard. The problem however is that media are saturated; people have therefore to compete and grab media’s attention to be heard. And what happened to the fourth estate?
prissues2011.blogspot.com
PR Issues: January 2011
http://prissues2011.blogspot.com/2011_01_01_archive.html
Welcome to my world of PR: a glimpse of what's going on inside my head! Sunday, 30 January 2011. When a headache could have killed them: Tylenol crisis management. In the fall of 1982, seven people in Chicago died mysteriously. After the autopsies the authorities determined that all the. People that died has ingested. Capsules of Tylenol that were laced with cyanide. Someone had tampered with t. He Tylenol bottle once they were on store shelve. How did J&J manage the crisis? Recall of the product. Less t...
prissues2011.blogspot.com
PR Issues: 2012: Can we again?
http://prissues2011.blogspot.com/2011/04/2012-can-we-again.html
Welcome to my world of PR: a glimpse of what's going on inside my head! Thursday, 24 March 2011. 2012: Can we again? It’s not a secret that when Barack Obama entered the white House in 2008 he broke many barriers. He was the first African-American US president and he also was the first leader who understood the power of communicating through social media. Let’s have a quick look to Obama’s social media strategy:. There was the website. The Linked In account. E , the MySpace page. My fellow students' blogs.
prissues2011.blogspot.com
PR Issues: March 2011
http://prissues2011.blogspot.com/2011_03_01_archive.html
Welcome to my world of PR: a glimpse of what's going on inside my head! Thursday, 24 March 2011. 2012: Can we again? It’s not a secret that when Barack Obama entered the white House in 2008 he broke many barriers. He was the first African-American US president and he also was the first leader who understood the power of communicating through social media. Let’s have a quick look to Obama’s social media strategy:. There was the website. The Linked In account. E , the MySpace page. Monday, 21 March 2011.
SOCIAL ENGAGEMENT