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Thursday, April 16, 2009. Is Your Brand Being Conveyed Appropriately? Of course, in every communication that a person or a company makes, they can align or stray from their brand-identity, which after time can cause a broad deviation between intended and actual brand identity. But does your printer understand your brand identity? Still don’t have a clue what I’m talking about? Here is an example:. Thursday, April 9, 2009. How Does GRACoL 7 Solve Some of Your Problems? Do you buy commercial printing?

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From the Paper Mill to the Press Room | printnewengland.blogspot.com Reviews

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Thursday, April 16, 2009. Is Your Brand Being Conveyed Appropriately? Of course, in every communication that a person or a company makes, they can align or stray from their brand-identity, which after time can cause a broad deviation between intended and actual brand identity. But does your printer understand your brand identity? Still don’t have a clue what I’m talking about? Here is an example:. Thursday, April 9, 2009. How Does GRACoL 7 Solve Some of Your Problems? Do you buy commercial printing?

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posted by,adamtrull,2 comments,labels branding,marketing mix,print specifying,read on,no comments,labels color management,gracol certification,problem solving,cross overs,managing spine strength,1 two page signatures,2 inserts,3 fold outs,4 tip ons

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From the Paper Mill to the Press Room | printnewengland.blogspot.com Reviews

https://printnewengland.blogspot.com

Thursday, April 16, 2009. Is Your Brand Being Conveyed Appropriately? Of course, in every communication that a person or a company makes, they can align or stray from their brand-identity, which after time can cause a broad deviation between intended and actual brand identity. But does your printer understand your brand identity? Still don’t have a clue what I’m talking about? Here is an example:. Thursday, April 9, 2009. How Does GRACoL 7 Solve Some of Your Problems? Do you buy commercial printing?

INTERNAL PAGES

printnewengland.blogspot.com

1

From the Paper Mill to the Press Room: September 2008

http://printnewengland.blogspot.com/2008_09_01_archive.html

Wednesday, September 3, 2008. Catalog and Direct-Mail Challenges in 2008: “Overstuffed Mailboxes? Take the JUNK Out of Junk-Mail! A Direct Marketing Association surveyed found that consumers responded to direct marketing every 16.4 days. Eight of 10 consumers have made a purchase in the previous 12 months in response to direct marketing (i.e. catalog, direct mail, Internet search, newspapers). Of those surveyed, 28% said that they made purchases based upon direct mail efforts.*. Attractive Price 35%,.

2

From the Paper Mill to the Press Room: March 2009

http://printnewengland.blogspot.com/2009_03_01_archive.html

Friday, March 20, 2009. The World In 2010 (a digression for the moment). This is a heavy one. Pardon me while I digress for the moment and not discuss commercial printing/business/marketing, but instead, something that undoubtedly effects us all. Wednesday, March 18, 2009. Marketing Execs: The Proof Is In the Numbers! Here are a few ways…. Version direct-mail to broad demographics. Consumers in the northeast make purchase-decisions far differently than those in the southwest, at a bare-minimum, is your d...

3

From the Paper Mill to the Press Room: Driving the Most ROI, Value, and Shelf-Life Out of Your Marketing

http://printnewengland.blogspot.com/2009/03/driving-most-roi-value-and-shelf-life.html

Monday, March 9, 2009. Driving the Most ROI, Value, and Shelf-Life Out of Your Marketing. That will help address your concerns. Close to 40% of consumers surveyed have tried a new business for the first time because of information received via direct mail. Nearly 70% report renewing a relationship with a business after a period of time because they received a direct mailing or promotional item. Here are average ROI figures; for every $1 spent, the dollars in ROI are. 2003 - $15.50. 2007 - $15.58.

4

From the Paper Mill to the Press Room: July 2008

http://printnewengland.blogspot.com/2008_07_01_archive.html

Friday, July 18, 2008. Paper or plastic bags? Hello respected friends and colleagues,. I was forwarded this link by a client and I thought that I'd pass it along as it really struck me. You used to hear it all the time when you went grocery shopping: "paper or plastic bags"? This decision USED TO BE one of the most meaningless decisions you made all day. Now, it has a particular poignance. Now, it drastically affects our global environment, our quality of life, and our economy. Thursday, July 10, 2008.

5

From the Paper Mill to the Press Room: April 2008

http://printnewengland.blogspot.com/2008_04_01_archive.html

Friday, April 18, 2008. How I Can Increase Your Direct Marketing Respone By 35%. A long one, but worth the read.trust me. And while I naturally have questioned the place of digital printing (toner-based) on this very blog, I provide you now with some interesting news. Acme Printing has formed an official partnership with a large New England based digital printer. And while we can directly manage an entire digital print project, our intentions are somewhat more complex. And there’s a mix. I'm an Account E...

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From the Paper Mill to the Press Room

Thursday, April 16, 2009. Is Your Brand Being Conveyed Appropriately? Of course, in every communication that a person or a company makes, they can align or stray from their brand-identity, which after time can cause a broad deviation between intended and actual brand identity. But does your printer understand your brand identity? Still don’t have a clue what I’m talking about? Here is an example:. Thursday, April 9, 2009. How Does GRACoL 7 Solve Some of Your Problems? Do you buy commercial printing?

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