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Thursday, July 2, 2009. SPAM ME NOT MY FRIEND. Blame it on Web 2.0 if you must, but the reality is that we are generating more spam than ever before. This overload of information is not limited to personal lives, it has a spill over effect and is creeping into our professional lives as well. And that is what I want to address here, more specifically from a PR point of view. What is the general opinion of the network? We all use our friends as seeding grounds with the intent of making our messages viral&#...

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Thursday, July 2, 2009. SPAM ME NOT MY FRIEND. Blame it on Web 2.0 if you must, but the reality is that we are generating more spam than ever before. This overload of information is not limited to personal lives, it has a spill over effect and is creeping into our professional lives as well. And that is what I want to address here, more specifically from a PR point of view. What is the general opinion of the network? We all use our friends as seeding grounds with the intent of making our messages viral&#...

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PR Sherpa | prsherpa.blogspot.com Reviews

https://prsherpa.blogspot.com

Thursday, July 2, 2009. SPAM ME NOT MY FRIEND. Blame it on Web 2.0 if you must, but the reality is that we are generating more spam than ever before. This overload of information is not limited to personal lives, it has a spill over effect and is creeping into our professional lives as well. And that is what I want to address here, more specifically from a PR point of view. What is the general opinion of the network? We all use our friends as seeding grounds with the intent of making our messages viral&#...

INTERNAL PAGES

prsherpa.blogspot.com

1

PR Sherpa: SPAM ME NOT MY FRIEND

http://prsherpa.blogspot.com/2009/07/spam-me-not-my-friend.html

Thursday, July 2, 2009. SPAM ME NOT MY FRIEND. Blame it on Web 2.0 if you must, but the reality is that we are generating more spam than ever before. This overload of information is not limited to personal lives, it has a spill over effect and is creeping into our professional lives as well. And that is what I want to address here, more specifically from a PR point of view. What is the general opinion of the network? We all use our friends as seeding grounds with the intent of making our messages viral&#...

2

PR Sherpa: February 2009

http://prsherpa.blogspot.com/2009_02_01_archive.html

Friday, February 20, 2009. Redefining the Scope of Public Relations - Adapt or become obsolete. As a PR professional I am glad that the PR Industry as a whole has come of age. PR is now looked upon as more of a strategic function and it definitely goes beyond the tactical media relations program which companies used to hire PR agencies to do. PR now encompasses corporate reputation management, Brand management, crisis, issue and change management and other important stake holder communication. In a scena...

3

PR Sherpa: It’s back to basics for PR firms

http://prsherpa.blogspot.com/2008/12/its-back-to-basics-for-pr-firms.html

Monday, December 22, 2008. It’s back to basics for PR firms. Operating amidst the global meltdown where cost cutting and layoffs are the buzz words, Indian PR agencies are also beginning to face the heat. With most companies having curtailed their ad-budgets, PR budgets seem to be the next on the chopping block. The clouds of worry are already beginning to show. Although most PR agencies would not admit to any immediate impact, they are gearing up to face the challenging times. But while the going was go...

4

PR Sherpa: July 2008

http://prsherpa.blogspot.com/2008_07_01_archive.html

Tuesday, July 29, 2008. Product launches are going through a major transitions. But things are changing if you look closely, companies following this traditional hard launch style gets their coverage in the form of snippets or at max gets pictures of the product with an eye candy standing next to the product. I don't even remember the last time any news paper carried the quote of the spokesperson from the press release. Automobile is another Industry. Also showcased their small car priced around 1.5 ...

5

PR Sherpa: Some Views on Blogging and its impact on PR

http://prsherpa.blogspot.com/2008/09/some-views-on-blogging-and-its-impact.html

Tuesday, September 30, 2008. Some Views on Blogging and its impact on PR. Recently I was approached by some students to share my views on blogging and its impact on PR Industry. So I just thought I will also share the information here:. What is the scope for Corporate Blogging in PR especially for technology related companies? In pure traditional PR terminology Blogs can be used to serve the following purpose:. Tool to actively communicate and engage with all stake holders of the companies. Blogs are see...

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Thursday, July 2, 2009. SPAM ME NOT MY FRIEND. Blame it on Web 2.0 if you must, but the reality is that we are generating more spam than ever before. This overload of information is not limited to personal lives, it has a spill over effect and is creeping into our professional lives as well. And that is what I want to address here, more specifically from a PR point of view. What is the general opinion of the network? We all use our friends as seeding grounds with the intent of making our messages viral&#...

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