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PRwithBrains Blog: A Good Publicist Is Hard to Find

PRwithBrains Blog: A Good Publicist Is Hard to Find. Tuesday, July 05, 2005. The Tipping Point of Hot Dogs. What Would Malcolm Say? Those in the idea business would have you think that getting your concept across is something mystical and esoteric. It's not. What you really need is a crazy idea and a little patience. Case in point: Nathan's Hot Dog Eating Competition. Which over the past several years has grown from a cute local kicker story to major national news. How did this happen? Competitive eating...

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PRwithBrains Blog: A Good Publicist Is Hard to Find | prwithbrains.blogspot.com Reviews
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PRwithBrains Blog: A Good Publicist Is Hard to Find. Tuesday, July 05, 2005. The Tipping Point of Hot Dogs. What Would Malcolm Say? Those in the idea business would have you think that getting your concept across is something mystical and esoteric. It's not. What you really need is a crazy idea and a little patience. Case in point: Nathan's Hot Dog Eating Competition. Which over the past several years has grown from a cute local kicker story to major national news. How did this happen? Competitive eating...
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PRwithBrains Blog: A Good Publicist Is Hard to Find | prwithbrains.blogspot.com Reviews

https://prwithbrains.blogspot.com

PRwithBrains Blog: A Good Publicist Is Hard to Find. Tuesday, July 05, 2005. The Tipping Point of Hot Dogs. What Would Malcolm Say? Those in the idea business would have you think that getting your concept across is something mystical and esoteric. It's not. What you really need is a crazy idea and a little patience. Case in point: Nathan's Hot Dog Eating Competition. Which over the past several years has grown from a cute local kicker story to major national news. How did this happen? Competitive eating...

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prwithbrains.blogspot.com prwithbrains.blogspot.com
1

PRwithBrains Blog: A Good Publicist Is Hard to Find: So Much for Cruise Control

http://prwithbrains.blogspot.com/2005/06/so-much-for-cruise-control.html

PRwithBrains Blog: A Good Publicist Is Hard to Find. Monday, June 06, 2005. So Much for Cruise Control. To Some, A Media Meltdown. In the current issue of New York Magazine, Ken Tucker waxes apologetic. Most say it's sexuality, but I'm thinking it's a branding issue. A great track-record, sure. But it's been a long time since. I'm not here to debate the maturity of the man's recent work. His antics have got nothing to do with art. It's commerce, pure and simple. Here you have a guy who used t...What happ...

2

PRwithBrains Blog: A Good Publicist Is Hard to Find: June 2005

http://prwithbrains.blogspot.com/2005_06_01_archive.html

PRwithBrains Blog: A Good Publicist Is Hard to Find. Monday, June 06, 2005. So Much for Cruise Control. To Some, A Media Meltdown. In the current issue of New York Magazine, Ken Tucker waxes apologetic. Most say it's sexuality, but I'm thinking it's a branding issue. A great track-record, sure. But it's been a long time since. I'm not here to debate the maturity of the man's recent work. His antics have got nothing to do with art. It's commerce, pure and simple. Here you have a guy who used t...What happ...

3

PRwithBrains Blog: A Good Publicist Is Hard to Find: Yes, What about Alternate Reality Gaming?

http://prwithbrains.blogspot.com/2005/03/yes-what-about-alternate-reality.html

PRwithBrains Blog: A Good Publicist Is Hard to Find. Monday, March 21, 2005. Yes, What about Alternate Reality Gaming? This Chicken Is Not Subservient. At the end of his fine overview of Alternate Reality Gaming. ClickZ's Sean Carton asks all the right questions about this new form of buzz marketing, assuming, of course, that you have no expectations about quantifiable results. Uploaded to the Internet to a cryptic URL. And the Mini-Cooper Robot Hoax. Carton, while attempting to be a booster for this new...

4

PRwithBrains Blog: A Good Publicist Is Hard to Find: Rosie's Truth Is the Ultimate "Spin"

http://prwithbrains.blogspot.com/2005/03/rosies-truth-is-ultimate-spin.html

PRwithBrains Blog: A Good Publicist Is Hard to Find. Monday, March 14, 2005. Rosie's Truth Is the Ultimate "Spin". Meet the Gonzo Blogger. Much has been made of the quasi-poetic rantings. Of the former talkshow host, former Broadway producer and short-lived magazine publisher. But one thing media watchers. Of every stripe seem to have missed is just how much "spin" is wound up in the apparent truthfulness of Rosie's effort. Compared with the cool calculation. Clearly her case still troubles her very deep...

5

PRwithBrains Blog: A Good Publicist Is Hard to Find: March 2005

http://prwithbrains.blogspot.com/2005_03_01_archive.html

PRwithBrains Blog: A Good Publicist Is Hard to Find. Monday, March 21, 2005. Yes, What about Alternate Reality Gaming? This Chicken Is Not Subservient. At the end of his fine overview of Alternate Reality Gaming. ClickZ's Sean Carton asks all the right questions about this new form of buzz marketing, assuming, of course, that you have no expectations about quantifiable results. Uploaded to the Internet to a cryptic URL. And the Mini-Cooper Robot Hoax. Carton, while attempting to be a booster for this new...

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PRwithBrains Blog: A Good Publicist Is Hard to Find

PRwithBrains Blog: A Good Publicist Is Hard to Find. Tuesday, July 05, 2005. The Tipping Point of Hot Dogs. What Would Malcolm Say? Those in the idea business would have you think that getting your concept across is something mystical and esoteric. It's not. What you really need is a crazy idea and a little patience. Case in point: Nathan's Hot Dog Eating Competition. Which over the past several years has grown from a cute local kicker story to major national news. How did this happen? Competitive eating...

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