radconsulting.co.uk

RAD Consulting - Marketing Procurement Consultancy

PERFORMANCE REVIEWS and PITCHES. RAD Consulting is an independent marketing procurement consultancy. Rosie spent nearly two decades as an account handler with agencies including Publicis, GGT/TBWA, FCB, and Saatchi and Saatchi. Her various roles included board director, client services director, new business director, and MD. Creative directors and multiple clients was an integral part of the job. Rosie works with a number of highly experienced specialists. In order to provide the very best service to he...

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RAD Consulting - Marketing Procurement Consultancy | radconsulting.co.uk Reviews

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PERFORMANCE REVIEWS and PITCHES. RAD Consulting is an independent marketing procurement consultancy. Rosie spent nearly two decades as an account handler with agencies including Publicis, GGT/TBWA, FCB, and Saatchi and Saatchi. Her various roles included board director, client services director, new business director, and MD. Creative directors and multiple clients was an integral part of the job. Rosie works with a number of highly experienced specialists. In order to provide the very best service to he...

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1 services

2 clients

3 blog

4 fee negotiations

5 agency contracts

6 production costs

7 roster management

8 marketing procurement training

9 specialist services

10 latest blogs

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services,clients,blog,fee negotiations,agency contracts,production costs,roster management,marketing procurement training,specialist services,latest blogs,more gibberish,rosie@radconsulting co uk

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RAD Consulting - Marketing Procurement Consultancy | radconsulting.co.uk Reviews

https://radconsulting.co.uk

PERFORMANCE REVIEWS and PITCHES. RAD Consulting is an independent marketing procurement consultancy. Rosie spent nearly two decades as an account handler with agencies including Publicis, GGT/TBWA, FCB, and Saatchi and Saatchi. Her various roles included board director, client services director, new business director, and MD. Creative directors and multiple clients was an integral part of the job. Rosie works with a number of highly experienced specialists. In order to provide the very best service to he...

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radconsulting.co.uk

1

RAD Consulting | MORE GIBBERISH

http://radconsulting.co.uk/blog/post/2015/03/27/MORE-GIBBERISH.aspx

THE CITY THAT NEVER WAKES. HAVING A DOG AND BARKING YOURSELF. 27 March 2015 10:40. I was told that someone was being 'on-boarded' the other day. On-boarded? Had they fallen over a guard rail at sea and were being pulled out of freezing waters by the Coast Guard? Were they being piped aboard some vast liner by a crisp crew on its inaugural cruise to the Seychelles? No They were being told how to do something, by someone else. In an office. Stop it, at once. 8c060b2b-f86f-4086-9bfc-ef3e43e25d35 0 .0.

2

RAD Consulting | Marketing Procurement Blog

http://radconsulting.co.uk/blog

HAVING A DOG AND BARKING YOURSELF. 4 April 2015 11:55. I suggested we all take a breath, eat some chocolate and review how we'd got to where we were. The brief was fine. The budget was fine. The initial concept was fine. Somehow at artwork stage the ad had morphed into a ghastly mess clearly bearing a multitude of consecutive and often contradictory client 'improvements'. If the concept is a stinker, reject it forthwith in no uncertain terms. If the concept is on-brief and good - let it fly! No They were...

3

RAD Consulting - Marketing Procurement Consultancy - Services

http://radconsulting.co.uk/services.aspx?view=vSmiAgencyReview

Agency Performance Reviews / Pitches. Are creative solutions on brief and deliver against agreed objectives, and are these clearly imparted in the first place. Is the team resourced correctly, does the client and agency team understand the marketplace, target market and business issues/drivers. Is the agency proactive overall and does the client help keep to deadlines. Do both parties manage budgets efficiently and provide and respond to timely and accurate reconciliations. Issuing aligned brief in writi...

4

RAD Consulting | HAVING A DOG AND BARKING YOURSELF

http://radconsulting.co.uk/blog/post/2015/04/04/HAVING-A-DOG-AND-BARKING-YOURSELF.aspx

HAVING A DOG AND BARKING YOURSELF. 4 April 2015 11:55. I suggested we all take a breath, eat some chocolate and review how we'd got to where we were. The brief was fine. The budget was fine. The initial concept was fine. Somehow at artwork stage the ad had morphed into a ghastly mess clearly bearing a multitude of consecutive and often contradictory client 'improvements'. If the concept is a stinker, reject it forthwith in no uncertain terms. If the concept is on-brief and good - let it fly! Yes, my belo...

5

RAD Consulting - Marketing Procurement Consultancy - Clients

http://radconsulting.co.uk/clients.aspx

Marketing procurement is regarded as a 'difficult' area requiring in-depth experience of how agencies operate. Those clients which are regarded as 'premium' brands typically attract agency 'premium' pricing, though best practice dictates paying a fair price for all marketing services regardless of client business sector, size, or budget. Extensive experience across all marketing disciplines in the following sectors:.

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RAD Consulting - Marketing Procurement Consultancy

PERFORMANCE REVIEWS and PITCHES. RAD Consulting is an independent marketing procurement consultancy. Rosie spent nearly two decades as an account handler with agencies including Publicis, GGT/TBWA, FCB, and Saatchi and Saatchi. Her various roles included board director, client services director, new business director, and MD. Creative directors and multiple clients was an integral part of the job. Rosie works with a number of highly experienced specialists. In order to provide the very best service to he...

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