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Retail in Flux

Friday, December 6, 2013. Why I deleted all my Black Friday/Cyber Monday emails. Okay, I admit:. It’s hard enough to write great subject lines any time of year. It’s even harder to make good ones last. Unlike the direct mail headlines of the past, subject lines wear out faster due to overexposure and overuse. But, when it comes to the 4. Quarter, and the biggest promotional period of the year, you might think that a little more thought would go into the poor,. Workhorse of copy—the subject line. If you g...

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Retail in Flux | retailinflux.blogspot.com Reviews
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Friday, December 6, 2013. Why I deleted all my Black Friday/Cyber Monday emails. Okay, I admit:. It’s hard enough to write great subject lines any time of year. It’s even harder to make good ones last. Unlike the direct mail headlines of the past, subject lines wear out faster due to overexposure and overuse. But, when it comes to the 4. Quarter, and the biggest promotional period of the year, you might think that a little more thought would go into the poor,. Workhorse of copy—the subject line. If you g...
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Retail in Flux | retailinflux.blogspot.com Reviews

https://retailinflux.blogspot.com

Friday, December 6, 2013. Why I deleted all my Black Friday/Cyber Monday emails. Okay, I admit:. It’s hard enough to write great subject lines any time of year. It’s even harder to make good ones last. Unlike the direct mail headlines of the past, subject lines wear out faster due to overexposure and overuse. But, when it comes to the 4. Quarter, and the biggest promotional period of the year, you might think that a little more thought would go into the poor,. Workhorse of copy—the subject line. If you g...

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Retail in Flux: December 2012

http://www.retailinflux.blogspot.com/2012_12_01_archive.html

Wednesday, December 5, 2012. More is not better; neither is less. The 4Q Glut in Books and Movies. Continuing yesterday’s rant about Black Friday, the 4. Quarter itself gets my juices flowing—and not in a good way. Today I’m speaking about the 4Q Glut of movies and books. Both publishers and the motion picture industry have thoroughly embraced the retailers’ end-of-the year mentality. After the Oscars, there is nothing on view at Cinema,. The rest of us search in earnest for something, anything. Take las...

2

Retail in Flux: Retailers: Wake Up! Customers are flatlining

http://www.retailinflux.blogspot.com/2013/12/retailers-wake-up-customers-are_4127.html

Tuesday, December 3, 2013. Melvina Bolston, 48, ventured to a Walmart on Thanksgiving, waited 85 minutes in a checkout line, and was back in the fray on Friday at her sister’s behest, at an open-air shopping center in Norcross, Ga. 8220;You can pretty much put it in the books: I will never do it again,” Ms. Bolston said. “This is like torturing yourself on purpose.”. So ends the Elizabeth Harris’ holiday sales round up in yesterday’s New York Times. Which suggests that the customer—remember her? In our o...

3

Retail in Flux

http://www.retailinflux.blogspot.com/2012/12/more-is-not-better-neither-is-less-4q.html

Wednesday, December 5, 2012. More is not better; neither is less. The 4Q Glut in Books and Movies. Continuing yesterday’s rant about Black Friday, the 4. Quarter itself gets my juices flowing—and not in a good way. Today I’m speaking about the 4Q Glut of movies and books. Both publishers and the motion picture industry have thoroughly embraced the retailers’ end-of-the year mentality. After the Oscars, there is nothing on view at Cinema,. The rest of us search in earnest for something, anything. Take las...

4

Retail in Flux: jcp: Kudos for recognizing it’s a company in flux

http://www.retailinflux.blogspot.com/2012/02/jcp-kudos-for-recognizing-its-company.html

Friday, February 3, 2012. Jcp: Kudos for recognizing it’s a company in flux. For weeks we’ve been listening to screaming customers who have missed out on super savings because their circular didn’t arrive on time or they forgot that this weekend their favorite retailer was offering 40% off. Thankfully, these annoying screams have passed away into advertising purgatory:. Jcp, as it’s now called, has finally embarked on its new campaign: Fair and Square Pricing. JC Penney sold yardage then. Like the simple...

5

Retail in Flux: February 2012

http://www.retailinflux.blogspot.com/2012_02_01_archive.html

Friday, February 3, 2012. Jcp: Kudos for recognizing it’s a company in flux. For weeks we’ve been listening to screaming customers who have missed out on super savings because their circular didn’t arrive on time or they forgot that this weekend their favorite retailer was offering 40% off. Thankfully, these annoying screams have passed away into advertising purgatory:. Jcp, as it’s now called, has finally embarked on its new campaign: Fair and Square Pricing. JC Penney sold yardage then. Like the simple...

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edirectives/DIRECTIVES: Shifting interests, new priorities

http://edirectives.blogspot.com/2012/02/shifting-interests-new-priorities.html

Edirectives/DIRECTIVES provides a forum for conversation about the impact of the e-environment on learning, publishing, and retailing and how it's changing the way we approach, process, use and retain information. For more, please go to www.directivesmarketing.com. Friday, February 3, 2012. Shifting interests, new priorities. The focus of this blog is shifting away from multichannel retailing. For more on that topic, please check out my other blog at www.retailinflux.blogspot.com. President, DIRECTIVES/ ...

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edirectives/DIRECTIVES: February 2012

http://edirectives.blogspot.com/2012_02_01_archive.html

Edirectives/DIRECTIVES provides a forum for conversation about the impact of the e-environment on learning, publishing, and retailing and how it's changing the way we approach, process, use and retain information. For more, please go to www.directivesmarketing.com. Thursday, February 16, 2012. Digital Life on Today: Finally, Good Integration. By 10 am on the site, nearly 4500 people had weighed in, with 73% of viewers indicating that this response was "Appropriate Punishment.". Thursday, February 16, 2012.

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Where Fashion And Retail Come First. The Latest Fashion Trends to Jump On. Currently, you can find certain styles circulating you need to join in order to keep your own clothing up-to-date. In case you’re also thinking about adding things from your greatest fashion struck list for your storage room, after that it’s important to keep a close up vision on current fashion news. To see what’ersus common. Wedge shoes are all-the-rage at this time, based on retail news. Brown colors get in fact become more com...

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Retail in Flux

Friday, December 6, 2013. Why I deleted all my Black Friday/Cyber Monday emails. Okay, I admit:. It’s hard enough to write great subject lines any time of year. It’s even harder to make good ones last. Unlike the direct mail headlines of the past, subject lines wear out faster due to overexposure and overuse. But, when it comes to the 4. Quarter, and the biggest promotional period of the year, you might think that a little more thought would go into the poor,. Workhorse of copy—the subject line. If you g...

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Retail In Focus

India has unique challenges.This is a "free thinking" space for those who are open to talk their minds, but truthfully. Saturday, September 13, 2014. Sabatical of Different Kind. Well its been a long time indeed since I embellished my Blog. Its just a sign of a few things - one, busy? Yes that seems the more plausible excuse. But added to my portfolio was KB's Fair Price stores. Small locality grocery stores. In a year from May 2013 to May 2014, it was almost a turn around story in all aspects of...Befor...

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