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Verizon | Interactive and Print Copywriter | CopyZen

http://www.copyzen.com/work-Verizon.php

This advertising and direct work for Verizon was among the most successful of 2005/06. The "Scale" mailing (#4) was the single most effective acquisition piece two years in a row. The "Peel" mailing (#5) for consumer retention exceeded expectations by more than 400%, generating a wave of phone calls that made life miserable for Verizon call center operators. A testament to the power of a good offer clearly stated. Site design by Ross Interactive.

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Interactive and Advertising Copywriter: Josh Cohen

http://www.copyzen.com/index.php

Rewriting and redesign of Register.com’s website and interactive marketing materials. POP campaign to generate awareness for Citi’s new paperless checking account. Branding campaign for one of the most renowned makers of guitars and amplifiers. CRM campaign to generate support for New York City's bid for the 2012 Olympic Games. Highly successful direct marketing and advertising for Verizon Consumer and B2B. Print, outdoor and online branding campaign that put Real Media on the media buying map.

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Fender | Interactive and Print Copywriter | CopyZen

http://www.copyzen.com/work-Fender.php

Fender is one of the most revered and respected brands in popular music. They've been making guitars and amplifiers since the 1950's—and have been the instrument of choice for many of the world's most influential rock musicians—from Buddy Holly to Jimmy Hendrix. Site design by Ross Interactive.

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Dupont | Interactive and Print Copywriter | CopyZen

http://www.copyzen.com/work-Dupont.php

DuPont's Tyvek is the leading brand of insulating paper used in home construction. (You've probably passed by a home under construction wrapped in Tyvek paper). Tyvek had been running highly technical ads in trade publications, but had not gotten the attention and brand recognition they wanted. Site design by Ross Interactive.

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Citibank | Interactive and Print Copywriter | CopyZen

http://www.copyzen.com/work-Citibank.php

Citibank was looking for an attention–grabbing way to inform customers of its new paperless checking account designed to help customers avoid identity theft. This POP campaign placed mirrors throughout the banks' interiors and ATM vestibules. As customers engaged with the mirrors, (perhaps to check their lipstick or simply admire themselves) they would see simple messages about the importance of protecting their identity—their most important asset. Site design by Ross Interactive.

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NYC 2012 Olympic Commission | Interactive and Print Copywriter | CopyZen

http://www.copyzen.com/work-Olympics.php

NYC 2012 Olympic Commission. In the drive to win the bid for the 2012 Olympics, The NYC Olympic Commission was looking to generate awareness and support among New York City residents. One of the more impressive tools they had at their disposal was a set of architectural renderings showing how sites around the city would be transformed by the Olympics. Site design by Ross Interactive.

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NYC Boy Scouts | Interactive and Print Copywriter | CopyZen

http://www.copyzen.com/work-NYCBoyScouts.php

When the New York City Boy Scouts proudly signed up their 5 millionth scout, they decided it would be a good time to remind parents and children of one of the most compelling benefits of the Boy Scouts for kids who live in the city: the chance to get out and experience the somewhat healthier environment of the great outdoors. This print campaign brought that benefit to life in a simple, graphic way. Site design by Ross Interactive.

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Real Media | Interactive and Print Copywriter | CopyZen

http://www.copyzen.com/work-RealMedia.php

Real Media was an international online ad network and competitor of Double Click. They offered advertisers the ability to attract highly specific audiences (i.e. sports fans, business owners, travel planners). While the company had a solid client base in the online industry, they had little awareness in the larger world of media buying professionals. They were looking for a splashy campaign that would help them gain name recognition among media buyers in major U.S. markets. Site design by Ross Interactive.