marketingformba.blogspot.com
MBA Marketing: Alex Halavais: Self-Introduction
http://marketingformba.blogspot.com/2007/10/alex-halavais-self-introduction.html
Essential marketing knowledge for MBA students. Friday, October 05, 2007. As the new kid on the blog, I figured I should introduce myself. My name is Alex Halavais, and I now teach at Quinnipiac University. Polity Press), and I blog over at a Thaumaturgical Compendium. Thanks to Sandeep for getting the ball rolling, and looking forward to seeing where this goes. Welcome, Alex. I have great plans for this blog! Sleep apnea is a very common disorder among truckers lumigan. For example, obesity may be cause...
marketingformba.blogspot.com
MBA Marketing: Radiohead fans to pick album cost
http://marketingformba.blogspot.com/2007/10/radiohead-fans-to-pick-album-cost.html
Essential marketing knowledge for MBA students. Wednesday, October 10, 2007. Radiohead fans to pick album cost. If you are a Radiohead fan, you can choose how much you pay for their album. They managed to cut out the middle-man. But do you think it's a one-off attempt? Or is this a new business model that the music industry has to follow in order to survive? If you are given the choice, how much will you pay? BBC News Tuesday, 2 October 2007, 10:46 GMT 11:46. The group have received critical acclaim for ...
marketingformba.blogspot.com
MBA Marketing: Toyota is not green?
http://marketingformba.blogspot.com/2007/10/toyota-is-not-green.html
Essential marketing knowledge for MBA students. Thursday, October 04, 2007. Toyota is not green? It turns out that while the Prius is cool, Toyota in general is not green. Hmmmm. Toyota's Environmental Image Challenged. Article Tools Sponsored By. By THE ASSOCIATED PRESS. Published: October 4, 2007. Filed at 12:16 am ET. They have a green halo, justifiably, and yet unbeknownst to their customers they've joined forces with the Detroit Three to argue against greener standards,' said Deron Lovaas, the NRDC'...
marketingformba.blogspot.com
MBA Marketing: McDonald's has got Wi-Fi for you
http://marketingformba.blogspot.com/2007/10/mcdonalds-has-got-wi-fi-for-you.html
Essential marketing knowledge for MBA students. Saturday, October 06, 2007. McDonald's has got Wi-Fi for you. According to WebUser.co.uk, we will be able to surf the web. While enjoying our meals in all McDonald's restaurants in the UK. Is this services also offered in the states as well? Is WiFi becoming a necessity that we don't pay for as we take it for granted like tap water, light and tissues? Or is MacDonald's trying to change its image from a fast-food restaurant to a "fast-cafe"? October 6, 2007.
marketingformba.blogspot.com
MBA Marketing: BT invites homeowners to share their broadband with passers-by
http://marketingformba.blogspot.com/2007/10/bt-invites-homeowners-to-share-their.html
Essential marketing knowledge for MBA students. Saturday, October 06, 2007. BT invites homeowners to share their broadband with passers-by. Are you willing to share your Internet con. That's what BT (British Telecom) is asking you to do. In return for the right to access the network via other people's connections. But h. Ow about privacy and security? Is the business model sustainable here? Or is it the way forward for WiFi service? Let me ask again, are you willing to share? October 6, 2007. Diego Cabez...
marketingformba.blogspot.com
MBA Marketing: September 2007
http://marketingformba.blogspot.com/2007_09_01_archive.html
Essential marketing knowledge for MBA students. Wednesday, September 26, 2007. Great article by Scott Hillis on Halo 3. It is a success- but how about the casual gamers. Excerpt follows. Next for Microsoft Xbox: winning casual gamers. Wednesday, September 26, 2007; 10:49 AM. Widely expected to be one of the top-selling games of the year after its Tuesday debut, "Halo 3" should help Microsoft sell more of its Xbox 360 gaming machines and finally turn a profit in its entertainment division this fiscal year.
marketingformba.blogspot.com
MBA Marketing: Nissan's Viral Ad (Maze Master I, II)
http://marketingformba.blogspot.com/2007/10/nissans-viral-ad-maze-master-i-ii.html
Essential marketing knowledge for MBA students. Thursday, October 04, 2007. Nissan's Viral Ad (Maze Master I, II). AdWeek confirms that this was a Nissan ad. Full article follows-. October 01, 2007. I broke history," says Hiro, the aptly-named time-traveling hero of Heroes, NBC's breakout hit, the second season of which premiered last week. The show has become an object of continued cult worship, strong ratings and an artfully integrated exclusive sponsorship by the new Nissan Rogue. The deal also featur...
marketingformba.blogspot.com
MBA Marketing: October 2007
http://marketingformba.blogspot.com/2007_10_01_archive.html
Essential marketing knowledge for MBA students. Monday, October 15, 2007. Online Advertising is becoming Consumer Behavior's Best Friend. I hope everyone had a wonderful weekend. There is a story in the NYT. Wednesday, October 10, 2007. Why I Stopped Being a Loyal Starbucks Customer. I used to be a loyal Starbucks. In order to understand my decision, you need to first accept the fact that Starbucks simply does not take good care of its customers who order drip coffee. First, the new drip coffee brewing m...
searchweb2005.blogspot.com
Search and the World Wide Web (2005 Edition): Take Yahoo- My Way for a test drive.
http://searchweb2005.blogspot.com/2005/07/take-yahoo-my-way-for-test-drive.html
Search and the World Wide Web (2005 Edition). This blog is for students of Prof. Sandeep Krishnamurthy's 2005 "Search and the World Wide Web" class. Monday, July 11, 2005. Take Yahoo- My Way for a test drive. And post a paragraph. Posted by Sandeep Krishnamurthy at 3:10 PM. Yahoo-My Way is a place where somebody can set up a contact network, link to favorite pages, and allow the world to tap into your knowledge. My Way allows its user to post his or her bookmarks, and allows everyone to see. Yahoo My Way...