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Publications | Dilip S Mutum PhD

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Dilip S Mutum PhD. Digital consumption, social media, SEO and CRM. Do to others what you want them to do to you. Ghazali, E., Nguyen, B., Mutum, D. S. and Mohd Any, A. A. (2016). Constructing Online Switching Barriers: Examining the Effects of Switching Costs and Alternative Attractiveness on E-Store Loyalty in Online Pure-Play Retailers. Electronic Markets: - The International Journal on Networked Business. 26 (2), 157-171.[AJG 2/ ABDC A]. Journal of General Management. 40 (4), 23-44. [AJG 2/ ABDC B].

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Curriculum Vitae | Dilip S Mutum PhD

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Dilip S Mutum PhD. Digital consumption, social media, SEO and CRM. Do to others what you want them to do to you. Associate Professor of Marketing. Nottingham University Business School, Faculty of Arts and Social Sciences. The University of Nottingham Malaysia Campus, Semenyih, Selangor, Malaysia. 03/09/2014 – 09/03/2016. Senior University Teaching Fellow. Nottingham University Business School, Faculty of Arts and Social Sciences. The University of Nottingham Malaysia Campus, Semenyih, Selangor, Malaysia.

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Free Downloads | Dilip S Mutum PhD

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Dilip S Mutum PhD. Digital consumption, social media, SEO and CRM. Do to others what you want them to do to you. Social Media for Researchers. This ebook is a compilation of a few articles/ tutorials which I wrote for the Wolfson Research Exchange website, University of Warwick Library, targeted specifically at academics and researchers. Subscribe to: Posts (Atom). Subscribe in a reader. My Nottingham University Business School page. Services Marketing Cases in Emerging Markets. Non-normal data and SEM.

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Australian Business Deans Council - ABDC interim Marketing Journals List 2016 | Dilip S Mutum PhD

http://www.dilipmutum.com/2016/09/australian-business-deans-council-abdc.html

Dilip S Mutum PhD. Digital consumption, social media, SEO and CRM. Do to others what you want them to do to you. Australian Business Deans Council - ABDC interim Marketing Journals List 2016. Journals marked with * are new additions. European Journal of Marketing. International Journal of Research in Marketing. Journal of Consumer Research. Journal of Marketing Research. Journal of Service Research. Journal of the Academy of Marketing Science. Food Quality and Preference*. Journal of Advertising Research.

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Sample size in Quantitative studies | Dilip S Mutum PhD

http://www.dilipmutum.com/2011/08/sample-size-in-quantitative-studies.html

Dilip S Mutum PhD. Digital consumption, social media, SEO and CRM. Do to others what you want them to do to you. Sample size in Quantitative studies. Is your sample size sufficient for your quantitative analysis? This is a question that a lot of doctoral researchers ask. I guess it depends on the type of analysis used. My PhD research looked at blog readers and I used Structural Equation Modelling (SEM) to analyse my data. I used the following to justify my sample size. If you are doing SEM:. HAIR, J&#46...

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Most citations | Dilip S Mutum PhD

http://www.dilipmutum.com/2017/02/most-citations.html

Dilip S Mutum PhD. Digital consumption, social media, SEO and CRM. Do to others what you want them to do to you. Was going through Google Scholar today morning and was pleasantly surprised to learn that one of my journal papers has been cited 101 times (as of today). The paper titled "A review of customer relationship management: successes, advances, pitfalls and futures" was co written with my friend Bang Nguyen. According to the journal, the paper has been downloaded 11298 times since 2012. Nguyen, B&#...

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February 2017 | Dilip S Mutum PhD

http://www.dilipmutum.com/2017_02_01_archive.html

Dilip S Mutum PhD. Digital consumption, social media, SEO and CRM. Do to others what you want them to do to you. Was going through Google Scholar today morning and was pleasantly surprised to learn that one of my journal papers has been cited 101 times (as of today). The paper titled "A review of customer relationship management: successes, advances, pitfalls and futures" was co written with my friend Bang Nguyen. According to the journal, the paper has been downloaded 11298 times since 2012. Nguyen, B&#...

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PhD Acknowledgements | Dilip S Mutum PhD

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Dilip S Mutum PhD. Digital consumption, social media, SEO and CRM. Do to others what you want them to do to you. In the name of God, most Gracious, most Merciful. I wish to express my sincere appreciation to those who have contributed to this thesis and supported me in one way or the other during this amazing journey. I would also like to take this opportunity to thank Associate Professor Scott Dacko and Professor Amanda Broderick - my viva examiners, for their very helpful comments and suggestions.

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January 2017 | Dilip S Mutum PhD

http://www.dilipmutum.com/2017_01_01_archive.html

Dilip S Mutum PhD. Digital consumption, social media, SEO and CRM. Do to others what you want them to do to you. Book on Islamic Finance, Marketing, and Management is now out. I am delighted to announce that our latest edited book is finally out. The book ' Advances in Islamic Finance, Marketing, and Management: An Asian Perspective. With contributions from 35 experts, this book is targeted at both academics and practitioners who are interested and assist in making Shariah-centric strategies. Islamic bus...