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Scott Brockman SEM

The discoveries and experiences of an aspiring SEM professional. NPO - Week 15: The End. Posted by Scott Brockman. On Monday, August 20, 2012. 15 weeks ago it's safe to say I was much less educated on the importance of a well tracked CPC campaign. Now I can say I have worked to see its benefits. This realization marks the conclusion of my work in IS479. Comments, as always, are much appreciated. Green America - Stages of the Buying Process. Posted by Scott Brockman. On Tuesday, August 14, 2012. A busines...

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The discoveries and experiences of an aspiring SEM professional. NPO - Week 15: The End. Posted by Scott Brockman. On Monday, August 20, 2012. 15 weeks ago it's safe to say I was much less educated on the importance of a well tracked CPC campaign. Now I can say I have worked to see its benefits. This realization marks the conclusion of my work in IS479. Comments, as always, are much appreciated. Green America - Stages of the Buying Process. Posted by Scott Brockman. On Tuesday, August 14, 2012. A busines...
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Scott Brockman SEM | scottbrockman.com Reviews

https://scottbrockman.com

The discoveries and experiences of an aspiring SEM professional. NPO - Week 15: The End. Posted by Scott Brockman. On Monday, August 20, 2012. 15 weeks ago it's safe to say I was much less educated on the importance of a well tracked CPC campaign. Now I can say I have worked to see its benefits. This realization marks the conclusion of my work in IS479. Comments, as always, are much appreciated. Green America - Stages of the Buying Process. Posted by Scott Brockman. On Tuesday, August 14, 2012. A busines...

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1

Scott Brockman SEM: NPO -- Week 12

http://www.scottbrockman.com/2012/08/npo-week-12.html

The discoveries and experiences of an aspiring SEM professional. NPO - Week 12. Posted by Scott Brockman. On Monday, August 13, 2012. Spending today catching up on my late blog postings. Below is my presentation for week 12 of IS 479. This week I focused on utilizing advanced segmentation, custom reporting, and motion charts. These results are something I will look toward exploiting in the future. Anyway, enjoy my presentation, comments are always welcome and encouraged! Subscribe to: Post Comments (Atom).

2

Scott Brockman SEM: Green America -- Stages of the Buying Process

http://www.scottbrockman.com/2012/08/green-america-stages-of-buying-process.html

The discoveries and experiences of an aspiring SEM professional. Green America - Stages of the Buying Process. Posted by Scott Brockman. On Tuesday, August 14, 2012. Example of a purchasing funnel. The recent creation of my Jason Bourne Persona has led me to much thought about the purchasing stages present in each service provided by Green America. Green Business Network AdGroups. A business. Thus, its purchasing stage is found quite high in the funnel (also known as the "awareness" stage). What is diffe...

3

Scott Brockman SEM: August 2012

http://www.scottbrockman.com/2012_08_01_archive.html

The discoveries and experiences of an aspiring SEM professional. NPO - Week 15: The End. Posted by Scott Brockman. On Monday, August 20, 2012. 15 weeks ago it's safe to say I was much less educated on the importance of a well tracked CPC campaign. Now I can say I have worked to see its benefits. This realization marks the conclusion of my work in IS479. Comments, as always, are much appreciated. Green America - Stages of the Buying Process. Posted by Scott Brockman. On Tuesday, August 14, 2012. A busines...

4

Scott Brockman SEM: NPO -- Milestone 3

http://www.scottbrockman.com/2012/08/npo-milestone-3.html

The discoveries and experiences of an aspiring SEM professional. NPO - Milestone 3. Posted by Scott Brockman. On Monday, August 13, 2012. Finally, it's here, Milestone 3. Today was more or less the culmination of 14 weeks of work with Green America. In addition to my new persona, I've dedicated a slide to dissecting the "Green Business Certification" AdGroup's landing page. As always comments are appreciated. However this week, suggestions and recommendations are even more desired than usual!

5

Scott Brockman SEM: Networking Post IS479

http://www.scottbrockman.com/2012/08/networking-post-is479.html

The discoveries and experiences of an aspiring SEM professional. Posted by Scott Brockman. On Monday, August 13, 2012. Well my summer semester is coming to an end.15 weeks later. That said, this summer taught me the importance of effective networking. Unfortunately, the middle of my semester marked the point most networking opportunities take a summer hiatus. Keep your eyes peeled for appropriate events to go and network:. Tweetea - Every other Tuesday there is a meeting at The Corner Brewery in Ypsi.

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Scott Brockman SEM

The discoveries and experiences of an aspiring SEM professional. NPO - Week 15: The End. Posted by Scott Brockman. On Monday, August 20, 2012. 15 weeks ago it's safe to say I was much less educated on the importance of a well tracked CPC campaign. Now I can say I have worked to see its benefits. This realization marks the conclusion of my work in IS479. Comments, as always, are much appreciated. Green America - Stages of the Buying Process. Posted by Scott Brockman. On Tuesday, August 14, 2012. A busines...

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