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Workshop 3: Telstra : Advertising Campaigns
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Sunday, 11 May 2014. Telstra : Advertising Campaigns. Current advertising: Telstra New Phone Feeling. This is a current advertising campaign by Telstra, which advertises a new plan that allows customers to get a new phone every 12 months on their plan. Most of Telstra’s current advertisement are heavy text and colour graphic designs. The colours appear to attract the eye, and then you have to investigate what the text is. This is one of the most successful campaigns for Telstra to date. It features a...
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Workshop 3: Progress Update - 28/5/2014
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Wednesday, 28 May 2014. Progress Update - 28/5/2014. Macro - I have produced an image that I am happy with and look forward to having this critiqued tomorrow. Glass - I shot my glass image last week but feel I need to refine it. It is a simple light setup but I do not think it would score highly. Chrome - I am yet to shoot my chrome, as this is going to be my hardest shoot. Architecture - I have shot Lake Tuggeranong college at sunset, with a moody sky and I feel I have managed to get a useable image.
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Workshop 3: May 2014
http://skesbyws3.blogspot.com/2014_05_01_archive.html
Wednesday, 28 May 2014. Progress Update - 28/5/2014. Macro - I have produced an image that I am happy with and look forward to having this critiqued tomorrow. Glass - I shot my glass image last week but feel I need to refine it. It is a simple light setup but I do not think it would score highly. Chrome - I am yet to shoot my chrome, as this is going to be my hardest shoot. Architecture - I have shot Lake Tuggeranong college at sunset, with a moody sky and I feel I have managed to get a useable image.
skesbyws3.blogspot.com
Workshop 3: Address the requirements for the capture of the studio images eg. objects, props, equipment, costs, timeline etc
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Sunday, 11 May 2014. Address the requirements for the capture of the studio images eg. objects, props, equipment, costs, timeline etc. Equipment I require for this shoot will be relatively simple. I require one studio space, with black backdrop and pedestal. One flash power unit with two flash heads, one with a soft box and another with a snoot. A coloured backdrop will be supplied. Fibre optic lamp was sourced from the National Geographic store for $15. The studio is only available to me during class ho...
skesbyws3.blogspot.com
Workshop 3: Client's target audience and how will my images help attract
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Sunday, 11 May 2014. Client's target audience and how will my images help attract. As I am planning on doing photos with the theme of “Stay Connected everywhere with Telstra Broadband” I plan on attempting to aim my images towards Middle class audience. The way I wish to attempt to accomplish this is by how I will present my images. The image will be focused on a handful of fibre optic tube lights, representing what people see as fibre optic cable. As a backup for this idea, I will do a Tilt-shift photo ...
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Workshop 3: Identify the techniques/equipment you will need to achieve a cohesive portfolio in keeping with the client’s style
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Sunday, 11 May 2014. Identify the techniques/equipment you will need to achieve a cohesive portfolio in keeping with the client’s style. Hasselblad Camera with Lenses ( Macro lens ). Studio lighting – to light Background. Background print – Light blue to dark blue gradient. Canon 7D with 10-22mm / 24-70mm lens. Portable lighting kit (Mains power). Laptop (Possibly with Telstra broadband dongle). Wine bottle and glasses (for styling). Dining / kitchen – Being such a long area with one big window tha...
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Workshop 3: Telstra : Previous Photographers
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Monday, 12 May 2014. Telstra : Previous Photographers. So after many hours research unfortunately I can only seem to find the one photographer who has done ad work for Telstra. David Knight appears to have only done two ad campaigns with Telstra. I can not seem to find any information about the campaigns, other than the images below. Neither of these images suit the brief that I am creating. Http:/ www.knight-photo.com/. Most campaigns seem to be snippets taken from Video, or un-credited photos.
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Workshop 3: April 2014
http://skesbyws3.blogspot.com/2014_04_01_archive.html
Saturday, 12 April 2014. Telstra : A Brief History. For my Major Project for Workshop/Location this semester, my Client is Telstra. Telstra can be traced back to 1901 with the Postmaster-General’s Department which managed all domestic telephone, telegraph and postal services. In 1946 , telecommunications that linked Australia to the rest of the world was transferred to the Overseas Telecommunications Commission, which was eventually split up between Telecommunications and Postal services in 1975.
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Workshop 3: Address the requirements for the capture of the location images eg logistics, access, costs, property releases, timeline
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Sunday, 11 May 2014. Address the requirements for the capture of the location images eg logistics, access, costs, property releases, timeline. For my Landscape photo, I am using a location that is public land near the Queanbeyan river. The site is part of Oaks Estate and there for, I will be accessing the area with relatives who live on the property. I will not require a property release for access to this site, and there are no costs involved. Subscribe to: Post Comments (Atom). View my complete profile.