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Are You Nice? - Interesting Marketing Tidbits

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I have to say that we here at Gossett Marketing like to think of ourselves as nice. Really. To be perfectly honest, I try to make that part of our mantra. Maybe it’s because I’m a southern girl and was brought up that way, but I do believe you get more with honey than vinegar. I do believe we all need to take a breath and slow down. I think we’d be nicer and happier if we did. I do find myself getting agitated when I drive in a hurry. In hindsight I probably would only save a minute or two, b...I think w...

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Thank Those Who Refer You - Interesting Marketing Tidbits

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Thank Those Who Refer You. If you’ve ever read this section of our blog before, then you probably know that the Gossett Marketing. Team is very involved with networking. We do so through our local chamber of commerce. Running and golf groups. And more recently via Twitter. And other online channels. You get it: we’re out there, we network, and we want you to do the same! So what if you are already a networking pro? How can we help you take it further? One gift that I’m loving right now is a nice metal pen.

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Imprinting Class: Embroidery - Interesting Marketing Tidbits

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A large majority of my blog posts involve me harping on the importance of putting your logos on promotional products. Now, I know that you know what promotional products are (giveaway t-shirts, stress balls, padfolios, koozies, bags. Pens, etc.), but what do you know about the actual imprinting processes? This is part one of an informative series about those processes. Today’s lesson: embroidery. Once the logo has been digitized, an accurate stitch count is determined. That is, we know exactly how ma...

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Promo Products - Interesting Marketing Tidbits

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Right after college one of my friends started dating Captain Morgan. No, not the actual pirate (if he even was a real person! But the guy who was pa. Think Pink in October and Beyond. October is Breast Cancer Awareness Month and while I have no statistics to back this claim, it certainly feels like it is the Awareness Month that . Marketing in a Multicultural World. By signing up, you agree to our Terms of Service. Get A Free WordPress Blog. Senay Johnson’s Blog. Go for Gold: Olympic Fashions!

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Networking Season Is Coming - Interesting Marketing Tidbits

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Networking Season Is Coming. It’s basically the end of the summer. Seriously, it’s almost August and everyone is already starting to talk about back to school and even Christmas plans! It’s also the time that many business organizations re-start their networking events in earnest. Over the summer months there are limited events, come September you could have multiple events a night. So how do you choose what’s the best use of your time? Seek out new people and introduce yourself. So, picking new events a...

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The Simplest Business Tip - Interesting Marketing Tidbits

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The Simplest Business Tip. Woody Allen once said, 80 percent of success is just showing up. He has a point, but he should also add a caveat about showing up on time. I’m about to get on my soapbox, so brace yourselves. Do you have friends who always seem to show up late or cancel plans at the last minute? I did, but to be perfectly honest, we’re not really friends anymore because I never see them! I don’t give them business unless I absolutely have to! I know that this is just about the simplest tip that...

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5 Ways to Use Pinterest to Promote Your Business - Interesting Marketing Tidbits

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5 Ways to Use Pinterest to Promote Your Business. As a small business owner you may already be actively promoting your business online through your own website and various social media sites such as Facebook, Twitter, Google , and possibly Pinterest. While all of this may seem overwhelming, it is important to take advantage of each of these tools to grow your business. 1 Pin Your Stuff. 2 Pin Your People. 3 Pin Your Deals. Similar to running a coupon in the newspaper, pinning deals on your boards are gre...

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Why Be Involved - Interesting Marketing Tidbits

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I met someone today via phone that came through an introduction by the Greater Miami Chamber of Commerce. We have very similar businesses and yet quite different. We came away from the conversation agreeing that we will complement each other’s services quite nicely and we expect to be doing business together in the near future. That’s networking at it’s finest! However, in the course of our conversation she asked an interesting question. Why are you so involved at the Greater Miami Chamber? For one, I en...

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Are you Ready for Football? - Interesting Marketing Tidbits

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Are you Ready for Football? This past weekend my boyfriend and I reviewed the fall calendar to mark all the days we’ll be hosting a tailgating party at University of Miami Football. Games Yes, the season is right around the corner. And I admit we like to be fan decorated. We have the tent, a flag, table, cooler, tumblers and chairs all with the University logo. But with all that, we still aren’t considered to be that logo’d! There are those that have logo’d grills, bars, tailgates, hitches, signs. We tal...