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Graphic Design and Me. New Super 8 Hotel Logo. The hotel chain Super 8 unveiled their new logo on 5.12.08. In the press release they discuss the reasoning:. 8220;Leaders of the Super 8 lodging chain today unveiled a new logo featuring a brighter, modern graphic design that — while retaining the 33-year-old original’s colors and outline — symbolizes a brand makeover that includes a new interior décor package for newly constructed hotels and enhanced amenities and services systemwide. I believe that an alb...
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