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Social Media Intelligence Redux | moving the social conversation forward

moving the social conversation forward (by Danny Brown)

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Social Media Intelligence Redux | moving the social conversation forward | socialintelligenceredux.wordpress.com Reviews

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moving the social conversation forward (by Danny Brown)

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Social Media Intelligence Redux | moving the social conversation forward | Page 2

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Social Media Intelligence Redux. Moving the social conversation forward. Behavioral Data Key to B2B Marketing and Automation. August 22, 2013. The internet has become a primary source of information, recommendations and reviews when business decision-makers contemplate potential purchases. This places significant responsibility on marketers, who must now guide and nurture these leads via digital through the majority of the buying cycle. B2B Marketing Automation: Using Behavioral Data to Power Lead Nurture.

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Outlook is Good for Google’s Product Listing Ads | Social Media Intelligence Redux

https://socialintelligenceredux.wordpress.com/2013/09/05/outlook-is-good-for-googles-product-listing-ads

Social Media Intelligence Redux. Moving the social conversation forward. Outlook is Good for Google’s Product Listing Ads. September 5, 2013. Google’s Product Listing Ads (PLAs), which are enhanced search ads that include features such as price and image, received significant attention from marketers during the 2012 holiday season, according to a Marin Software. Study of advertisers who had made paid search buys through the Marin platform. US Consumers Half as Likely to Buy From Social Media.

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US Consumers Half as Likely to Buy From Social Media | Social Media Intelligence Redux

https://socialintelligenceredux.wordpress.com/2013/09/02/us-consumers-half-as-likely-to-buy-from-social-media

Social Media Intelligence Redux. Moving the social conversation forward. US Consumers Half as Likely to Buy From Social Media. September 2, 2013. 35% of online consumers across 24 countries claim to have ever purchased a product or service based mostly on an ad they saw on a social media site, details Ipsos Open Thinking Exchange. Data Dive: US TV Ad Spend and Influence. Outlook is Good for Google’s Product Listing Ads →. Almost 2 in 3 Internet Users Have Privacy Concerns.

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September | 2013 | Social Media Intelligence Redux

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Social Media Intelligence Redux. Moving the social conversation forward. Monthly Archives: September 2013. Almost 2 in 3 Internet Users Have Privacy Concerns. September 23, 2013. TPWG), TRUSTe’s survey also finds that 52% of respondents do not like being tracked by advertisers in order to provide more targeted advertising. While many (41%) are neutral on the topic, few (8%) actively like it. Lead Gen A Bigger Social Ad Objective Than Branding. September 9, 2013. The bulk of social advertising dollars are...

5

Data Dive: US TV Ad Spend and Influence | Social Media Intelligence Redux

https://socialintelligenceredux.wordpress.com/2013/08/29/data-dive-us-tv-ad-spend-and-influence

Social Media Intelligence Redux. Moving the social conversation forward. Data Dive: US TV Ad Spend and Influence. August 29, 2013. Why do advertisers keep pouring money into TV, even amidst the rise of everything digital, and even as audience numbers plateau? Simply put, most consumer surveys that compare advertising media still find TV to be among the most influential and most favored if not the most highly rated. Following is a select list of those pieces of research, in reverse chronological order.

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Social Media Intelligence Redux | moving the social conversation forward

Social Media Intelligence Redux. Moving the social conversation forward. Almost 2 in 3 Internet Users Have Privacy Concerns. September 23, 2013. TRUSTe has released its third US Consumer Data Privacy Study Advertising Edition, indicating rising privacy concerns among online adults. 9 in 10 consider the issue to be really (55%) or somewhat (36%) important and 64% are more concerned than a year ago. Coming on the heels of the DAA’s withdrawal from the W3C Tracking Protection Working Group. September 9, 2013.

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