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Social Supermarkets in Europe

Social Supermarkets in Europe. Social supermarkets (SSMs) in Europe is a research project led by researchers of the Institute for Retailing and Marketing. At WU Vienna University of Economics and Business in Austria. The objective of the project is to provide the first overview of SSMs in Europe. Holweg, C., and E. Lienbacher (2011), “ Social Marketing Innovation: New Thinking in Retailing. Journal of Nonprofit and Public Sector Marketing. 23 (4), 307-326. Schriftenreihe Handel und Marketing. Holweg, C&#...

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Eva Lienbacher

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Eva Lienbacher

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Social Supermarkets in Europe | socialsupermarkets.org Reviews
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Social Supermarkets in Europe. Social supermarkets (SSMs) in Europe is a research project led by researchers of the Institute for Retailing and Marketing. At WU Vienna University of Economics and Business in Austria. The objective of the project is to provide the first overview of SSMs in Europe. Holweg, C., and E. Lienbacher (2011), “ Social Marketing Innovation: New Thinking in Retailing. Journal of Nonprofit and Public Sector Marketing. 23 (4), 307-326. Schriftenreihe Handel und Marketing. Holweg, C&#...
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Social Supermarkets in Europe | socialsupermarkets.org Reviews

https://socialsupermarkets.org

Social Supermarkets in Europe. Social supermarkets (SSMs) in Europe is a research project led by researchers of the Institute for Retailing and Marketing. At WU Vienna University of Economics and Business in Austria. The objective of the project is to provide the first overview of SSMs in Europe. Holweg, C., and E. Lienbacher (2011), “ Social Marketing Innovation: New Thinking in Retailing. Journal of Nonprofit and Public Sector Marketing. 23 (4), 307-326. Schriftenreihe Handel und Marketing. Holweg, C&#...

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Project Information | Social Supermarkets in Europe

http://socialsupermarkets.org/about-2

Social Supermarkets in Europe. Step 1: Literature Review (finalized). Step 2: Empirical Study 1: Desk research on SSMs (finalized):. To investigate the existence of social supermarkets in European countries we used expert interviews, electronic research, conference meetings, and active field work. Step 3: Empirical Study 2: Field research (finalized):. Step 4: Analysis of data (ongoing). Step 5: Presentation (planned). Step 6: Publication (planned). Holweg and Lienbacher, 2014.

2

Project Team | Social Supermarkets in Europe

http://socialsupermarkets.org/team

Social Supermarkets in Europe. Joined the faculty at the. Institute of Retailing and Marketing. At WU Vienna in 2005 and is an assistant professor. She earned her master’s degree in business administration from the University of Graz (Austria) and extended her studies at New York University (USA) and Universidad de Salamanca (Spain). She received her doctorate in retailing and marketing from WU Vienna University of Economics and Business. More Information about Christina Holweg - in English. In her thesi...

3

Press Coverage | Social Supermarkets in Europe

http://socialsupermarkets.org/press-coverage

Social Supermarkets in Europe. Social Supermarkets A ‘Win-Win-Win’ For Europe’s Poor. 2013-12-09: ‘If I shop here I’ve got money for gas’: inside the UK’s first social supermarket. 2011-10-27: Kokosjoghurt mit Erdbeerdeckel? 2011-09-27: Sozialmärkte stecken im Umbruch. 2011-12: Neue Wege zum Konsumenten. 2010-12: Handel als Vorreiter für soziale Verantwortung. 2010-06-22: Sozialmärkte kämpfen mit Fixkosten. 2010-06: Soziale Nachhaltigkeit im Forschungsfokus. WU Magazin, Ausgabe 2, Juni 2010).

4

Scientific Publications | Social Supermarkets in Europe

http://socialsupermarkets.org/scientific-publications

Social Supermarkets in Europe. Holweg, C., and E. Lienbacher. 2011), “ Social Marketing Innovation: New Thinking in Retailing. Journal of Nonprofit and Public Sector Marketing. 23 (4), 307-326. Holweg, C., and Lienbacher, E. 2010), “ Social Supermarkets: A New Challenge in Supply Chain Management and Sustainability. Supply Chain Forum: An International Journal. 11 (4), 50-58. Authored Book and Chapter in Book. Lienbacher, E., and C. Holweg. 2011), Strukturanalyse Sozialmärkte in Österreich, in. Holweg, C...

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Social Supermarkets in Europe. Social supermarkets (SSMs) in Europe is a research project led by researchers of the Institute for Retailing and Marketing. At WU Vienna University of Economics and Business in Austria. The objective of the project is to provide the first overview of SSMs in Europe. Holweg, C., and E. Lienbacher (2011), “ Social Marketing Innovation: New Thinking in Retailing. Journal of Nonprofit and Public Sector Marketing. 23 (4), 307-326. Schriftenreihe Handel und Marketing. Holweg, C&#...

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