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How IDEO Uses Customer Insights to Design Innovative Products Users Love. July 10, 2015. IDEO is one of the most innovative and award-winning design firms in the world. They’re like the secret weapon of innovation for companies like Microsoft, Hewlett-Packard, Pepsi, and Samsung. Over the last few decades, they’ve designed hundreds of products, like the first computer mouse for Apple. In 1980, the Palm Pilot. In 1998, a school system in Peru. And the 25-foot mechanical whale. Used in the movie Free Willy.

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How IDEO Uses Customer Insights to Design Innovative Products Users Love. July 10, 2015. IDEO is one of the most innovative and award-winning design firms in the world. They’re like the secret weapon of innovation for companies like Microsoft, Hewlett-Packard, Pepsi, and Samsung. Over the last few decades, they’ve designed hundreds of products, like the first computer mouse for Apple. In 1980, the Palm Pilot. In 1998, a school system in Peru. And the 25-foot mechanical whale. Used in the movie Free Willy.

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Spencer Lanoue - | spencerlanoue.com Reviews

https://spencerlanoue.com

How IDEO Uses Customer Insights to Design Innovative Products Users Love. July 10, 2015. IDEO is one of the most innovative and award-winning design firms in the world. They’re like the secret weapon of innovation for companies like Microsoft, Hewlett-Packard, Pepsi, and Samsung. Over the last few decades, they’ve designed hundreds of products, like the first computer mouse for Apple. In 1980, the Palm Pilot. In 1998, a school system in Peru. And the 25-foot mechanical whale. Used in the movie Free Willy.

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spencerlanoue.com

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My Personal Swipe Files - Spencer Lanoue

http://spencerlanoue.com/swipe-files

My Personal Swipe Files. Here are a couple of my personal swipe files that I use in my work and day-to-day life. Take them, copy them, adapt them… but whatever you do,. And if you find any of them helpful, send me an email. And let me know. I read and reply to every one of them. Email Optin Swipe File. Cold Email Swipe File. Sales Letter Swipe File. Book Quotes and Passages. 8211; A compilation of the most profound and introspective quotes, stories, ideas, and nuggets of wisdom I find. They come from...

2

5 Common UX Mistakes to Avoid on Your Mobile Site - Spencer Lanoue

http://spencerlanoue.com/5-common-ux-mistakes-to-avoid-on-your-mobile-site

5 Common UX Mistakes to Avoid on Your Mobile Site. June 11, 2015. Imagine you’re in an unfamiliar town and you need to quickly find some information. You do a search on your phone, but the information you need is on a site that hasn’t been optimized for mobile. Statistics from the research firm IDC say that more users will access the internet using mobile devices. Than desktop computers this year. Google Product Director Luke Wroblewski’s research. Having to pinch and zoom to see what they’re looking for.

3

Spencer Lanoue - Page 2 of 2 -

http://spencerlanoue.com/page/2

3 Copywriting Strategies That Increase Conversions. April 28, 2015. How do you grab people’s attention and get them to buy, download, or subscribe? The answer lies in the words you write. Beautiful design, compelling content, and a great product are all essential elements for your digital marketing strategy, but copywriting is the thread that holds them all together. Click to keep reading]. 3 Questions That Will Help You Understand Your Customers Better. April 6, 2015. Click to keep reading].

4

How to Win on Mobile: Understanding Micro-Moments and Consumer Behavior - Spencer Lanoue

http://spencerlanoue.com/micromoments

How to Win on Mobile: Understanding Micro-Moments and Consumer Behavior. July 3, 2015. The mobile landscape has completely changed consumer behavior. Over the last few months Google released new research. That has major implications for brands who want to win in an increasingly mobile world. There’s no doubt that mobile is becoming more popular every year. In fact, mobile searches now outpace desktop searches in 10 countries. A few remarkable patterns emerged:. In the last year. This is what we mean by m...

5

9 Pieces of UX Advice I Stole From People Smarter Than Me - Spencer Lanoue

http://spencerlanoue.com/9-pieces-of-ux-advice-i-stole-from-people-smarter-than-me

9 Pieces of UX Advice I Stole From People Smarter Than Me. May 14, 2015. Like all people, I like to think I have good taste. But if I do, it’s only because I’ve been ruthless about one thing: stealing secrets and strategies from people a lot smarter than me. I’m fairly new to the UX field, but I’ve had the good fortune of being exposed to world-class designers who’ve worked for IDEO, Google, CapitalOne, and the Nielsen Norman Group to name a few. 1 Observe What People Create. Dan taught me to bring regul...

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How IDEO Uses Customer Insights to Design Innovative Products Users Love. July 10, 2015. IDEO is one of the most innovative and award-winning design firms in the world. They’re like the secret weapon of innovation for companies like Microsoft, Hewlett-Packard, Pepsi, and Samsung. Over the last few decades, they’ve designed hundreds of products, like the first computer mouse for Apple. In 1980, the Palm Pilot. In 1998, a school system in Peru. And the 25-foot mechanical whale. Used in the movie Free Willy.

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