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VBAT | Process

http://www.vbat.com/vision/process.html

The Way We Work. First up, we take a good hard look at where the brand is in relation to its market and competitors. We do this by researching and visualizing the current brand identity and that of competitors and benchmarks. We also define the desired brand position and personality using our Brand Navigator™ tool and visualize this strategy through a number of scenarios to explore the brand’s possible routes forward. The evolution of your new brand identity, in all its small manifestations is a big deal...

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VBAT | Projects | Buna Bet

http://www.vbat.com/work/projects/project/9/buna_bet.html

Coffee House Rituals Revived. Buna Bet, a sustainable Ethiopian coffee franchise, which supports unemployed local and African Ethiopians, asked VBAT to develop a beneficiary project for the Dutch market with plans for a European roll out. We developed an identity that fused western retail values and Ethiopian coffee culture. With the use of bright colours and inspiring visual Ethiopian anecdotes, the brand’s country of origin and coffee rituals are brought to the consumers. Royal Club Goood Energy.

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VBAT | Brand Design

http://www.vbat.com/vision/branding.html

We believe that brands are alive. Or, that they should be if you’re doing it right. Since 1984, VBAT have been passionate about giving brands, products and spaces the life force they need to thrive in the marketplace. We'll help you to nail your brand identity. We'll give you the creative firepower you need to break market codes. We’ll do everything we can to guarantee your brand lives a long and prosperous life. Now, that's Refreshing. Fresh branding for an old favorite. We created a new phase in brandi...

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VBAT | Client cases

http://www.vbat.com/work/client_cases.html

Creating a unique identity. Rebranding a Dutch icon. Iconic, friendly and accessible. True revolution in food retail. Refreshing a market leader. DE Master Blenders 1753. Composers of unique aromas. Changing the Mexican spirit. CASE STUDIES and PROJECTS. DE Master Blenders 1753. DE Koffie and Theehuis. Royal Club Goood Energy.

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VBAT | Projects | Cuauhtémoc Moctezuma

http://www.vbat.com/work/projects/project/54/cuauhtémoc_moctezuma.html

An international design for a local classic. VBAT was commissioned with the development of an international new identity for Cuauhtémoc Moctezuma, one of the biggest Mexican breweries recently taken over by Heineken. With nods to the brand’s rich history and ambitious future goals, the new colours in the logo are strong and bold. Red has long been associated with Cuauhtémoc Moctezuma and green represents the new addition to the world of Heineken. Royal Club Goood Energy. DE Koffie and Theehuis.

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VBAT | Client cases | Amsterdam Gay Pride

http://www.vbat.com/work/client_cases/case/19/amsterdam_gay_pride.html

Ask Mark about this case. Back to all cases. Content on this page requires a newer version of Adobe Flash Player. CASE STUDIES and PROJECTS. DE Master Blenders 1753. DE Koffie and Theehuis. Royal Club Goood Energy. How can we help you? Please, fill in these fields. Sign me up for the VBAT newsletter.

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VBAT | Projects | Cakewalk

http://www.vbat.com/work/projects/project/10/cakewalk.html

Refreshing Cakewalk’s girly spirit. Dutch brand Cakewalk stands for high quality fashionable clothing for young girls up to 12 years old. Their new concept included two important pillars: ‘Place yourself into the world of a child’ and ‘work with a seasonal communication theme that fits in this child’s world’. For this new concept we created refreshing photography, striking point of sale materials and a fair stand, all expressing a girly spirit. Royal Club Goood Energy. DE Koffie and Theehuis.

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VBAT | Client cases | Amstel Premium Pilsener

http://www.vbat.com/work/client_cases/case/10/amstel_premium_pilsener.html

Ask Eugene about this case. Back to all cases. CASE STUDIES and PROJECTS. DE Master Blenders 1753. DE Koffie and Theehuis. Royal Club Goood Energy. How can we help you? Please, fill in these fields. Sign me up for the VBAT newsletter.

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VBAT | Branding Tools

http://www.vbat.com/vision/tools.html

We believe that brands are alive. Or, that they should be if you’re doing it right. Since 1984, VBAT have been passionate about giving brands, products and spaces the life force they need to thrive in the marketplace. We'll help you to nail your brand identity. We'll give you the creative firepower you need to break market codes. We’ll do everything we can to guarantee your brand lives a long and prosperous life. Now, that's Refreshing. Fresh branding for an old favorite. We created a new phase in brandi...