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StevenAshford.netquartz Archives - StevenAshford.net

http://www.stevenashford.net/tag/quartz

I'm Interested In. Marketing research: do consumers really know what they want? What’s wrong with our marketing research? I read an excellent article on Quartz today that discussed how marketing research is becoming more and more inaccurate when it comes to predicting the success of innovative and groundbreaking products. I think Steve Jobs said it best: “It’s really hard to design products by focus groups. A lot of. Sign up for updates.

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StevenAshford.netE-commerce Archives - StevenAshford.net

http://www.stevenashford.net/category/e-commerce

I'm Interested In. 404 - Page/Post not found. We could not find the page you were looking for. All is not lost, check these out. 5 Tips for a Better Client Relationship. Networking Exercise: Never Lose Touch. Marketing research: do consumers really know what they want? Creative Mornings: Mike Monterio. Ad Viewability: Why Impressions Don’t Tell the Whole Story. Website Budgeting: Why Historical Costs Don’t Make Sense. The Rise of Mobile. What You Can Learn About Your Traffic From Google Analytics.

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StevenAshford.netbudgeting Archives - StevenAshford.net

http://www.stevenashford.net/tag/budgeting

I'm Interested In. Ad Viewability: Why Impressions Don’t Tell the Whole Story. The Problem You Didn’t Know You Had If you’ve ever managed a digital banner campaign, you’re probably familiar with how media vendors price their media. Cost-per-millie (or CPM) is the price advertisers pay for 1,000 banner impressions on a website. This means that every time a page loads with your banner, you accumulate an impression. Website Budgeting: Why Historical Costs Don’t Make Sense. Sign up for updates.

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StevenAshford.netlean Archives - StevenAshford.net

http://www.stevenashford.net/tag/lean

I'm Interested In. Marketing research: do consumers really know what they want? What’s wrong with our marketing research? I read an excellent article on Quartz today that discussed how marketing research is becoming more and more inaccurate when it comes to predicting the success of innovative and groundbreaking products. I think Steve Jobs said it best: “It’s really hard to design products by focus groups. A lot of. Sign up for updates.

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StevenAshford.netNetworking Exercise: Never Lose Touch - StevenAshford.net

http://www.stevenashford.net/2014/10/18/networking-exercise-never-lose-touch

I'm Interested In. Networking Exercise: Never Lose Touch. I had a thought the other day while sorting through some old text messages. I noticed that the further down I scrolled, the more I felt out of touch with the names on the list. As someone who considers himself a great at networking, I felt a bit guilty. I’m going to give this a shot myself! Young ad man and entrepreneur from Palm Beach, Florida. Leave a Reply Cancel Reply. Notify me of follow-up comments by email. Notify me of new posts by email.

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