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Steven Miller | consultant for creatives

consultant for creatives (by Steven "Mylos")

http://www.stevenmiller.nyc/

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Steven Miller | consultant for creatives | stevenmiller.nyc Reviews
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consultant for creatives (by Steven Mylos)
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4 history
5 projects
6 marketing
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10 engrained marketing
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Steven Miller | consultant for creatives | stevenmiller.nyc Reviews

https://stevenmiller.nyc

consultant for creatives (by Steven "Mylos")

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1

Apple – Steven Miller

http://stevenmiller.nyc/tag/apple

Is it time to treat customers like dogs? Of course, your customers aren’t like our furry four-legged companions or are they? Psychologist Ivan Pavlov brought us the learning process called Classical Conditioning. Either way it is worth discussing. Your product may not have customers lining up for days, but that doesn’t mean you can’t start to use Pavlov’s discovery to get customers to salivate over your brand. Here are some ideas that can help you get started. Look at what they are doing, don’t mim...

2

Airbnb – Steven Miller

http://stevenmiller.nyc/tag/airbnb

Is it time to treat customers like dogs? Of course, your customers aren’t like our furry four-legged companions or are they? Psychologist Ivan Pavlov brought us the learning process called Classical Conditioning. Either way it is worth discussing. Your product may not have customers lining up for days, but that doesn’t mean you can’t start to use Pavlov’s discovery to get customers to salivate over your brand. Here are some ideas that can help you get started. Look at what they are doing, don’t mim...

3

Engrained Marketing – Steven Miller

http://stevenmiller.nyc/tag/engrained-marketing

Engrained Marketing, strategy that takes into account decision-making processes. Marketers always seek to elicit a response. We want a response from a product, a service, an idea, anything and everything. We build campaigns to capture market share and do so based on what we’ve learned in schools, from peers, podcasts, and thought leaders. A term that combines the psychology behind our choices and how to activate them through marketing strategy, based on psych theories concerning decision making. Ever...

4

ROI – Steven Miller

http://stevenmiller.nyc/tag/roi

Engrained Marketing, strategy that takes into account decision-making processes. Marketers always seek to elicit a response. We want a response from a product, a service, an idea, anything and everything. We build campaigns to capture market share and do so based on what we’ve learned in schools, from peers, podcasts, and thought leaders. A term that combines the psychology behind our choices and how to activate them through marketing strategy, based on psych theories concerning decision making. Ever...

5

Marketing – Steven Miller

http://stevenmiller.nyc/category/marketing

Leveraging all channels to gain the most traction. Posted an article regarding Boom Beach’s current marketing campaign. Maybe you’ve seen their ads already. The current campaign uses their evil mad scientist, Dr. Terror, to trash talk Boom Beach players and threaten to unleash his new weapon of terror upon the users. This campaign is leading up to an actual in-game event that will happen on January 15th. Boom Beach is owned by Supercell. We build well-crafted copy, spending hours writing, rewriting, thro...

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Steven Miller | consultant for creatives

Engrained Marketing, strategy that takes into account decision-making processes. Marketers always seek to elicit a response. We want a response from a product, a service, an idea, anything and everything. We build campaigns to capture market share and do so based on what we’ve learned in schools, from peers, podcasts, and thought leaders. A term that combines the psychology behind our choices and how to activate them through marketing strategy, based on psych theories concerning decision making. Ever...

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