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strategeezy | content. marketing. strategy.content. marketing. strategy. (by Jim Woolfrey)
http://strategeezy.wordpress.com/
content. marketing. strategy. (by Jim Woolfrey)
http://strategeezy.wordpress.com/
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strategeezy | content. marketing. strategy. | strategeezy.wordpress.com Reviews
https://strategeezy.wordpress.com
content. marketing. strategy. (by Jim Woolfrey)
strategeezy.wordpress.com
The business value of content and content strategy | strategeezy
https://strategeezy.wordpress.com/2012/03/06/thebusiness-value-of-content-strategy
The business value of content and content strategy. With apologies to Peter Drucker… or… “Dammit, Jim, can’t you just leave “well enough” alone? I recently wrote a piece. Of work) in response to an argument against content strategy. Although I enjoyed ripping it up and tearing it apart, and received a number of virtual high-fives for doing so, it’s worth noting that merely. Disproving an argument against something doesn’t necessarily establish proof positive. 8221; For example:. Blah blah blah, glug glug...
About | strategeezy
https://strategeezy.wordpress.com/about
This blog is a collection of Jim Woolfrey’s occasional thoughts and comments and references to things related to content and marketing and strategy. By day, Jim is a content marketing strategy consultant. If you work in B2B marketing or sales, and you’re interested in learning how Content Strategy can help you and what it takes to get started, Jim would love to talk. (Sorry, this third person thing is starting to get old.). Service offering to your clients, give me… er…. Find Jim on Twitter @informative.
Content Strategy and the Paradigm Shift | strategeezy
https://strategeezy.wordpress.com/2012/11/16/content-strategy-and-the-paradigm-shift
Content Strategy and the Paradigm Shift. During my ongoing quest to help (big M) Marketing and (big S) Sales organizations find better ways to succeed through more strategic approaches to engagement with prospects and customers, I have become a practitioner of, and an evangelist for Content Strategy. I have helped a number of organizations to understand and realize the value of Content Strategy based marketing initiatives. On the other hand, I have often felt like Sisyphus. Content. The time they spe...
Jim Woolfrey | strategeezy
https://strategeezy.wordpress.com/author/strategeezy
Author Archives: Jim Woolfrey. Content Strategy and the Paradigm Shift. During my ongoing quest to help (big M) Marketing and (big S) Sales organizations find better ways to succeed through more strategic approaches to engagement with prospects and customers, I have become a practitioner of, and an evangelist for Content Strategy. I have helped a number of organizations to understand and realize the value of …. The business value of content and content strategy. Blog at WordPress.com.
Yes there is. | strategeezy
https://strategeezy.wordpress.com/2012/02/28/yes-there-is
A colleague sent me a link to a post by Gerry McGovern entitled Is there such a thing as content strategy? The two things that bothered me the most:. The premise that strategy lives alone at the executive level. And that everything below that is execution. Yes, strategy *should* be established at the executive level (and too often it isn’t), but not only does it exist at levels below that, but it *should* exist at every level below, otherwise everyone is shooting from the hip. To the author’s point that ...
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Strategeezy | Content. Marketing. Strategy.
Please assign a menu to the Main Menu in Appearance Menus. November 16, 2012. Content Strategy and the Paradigm Shift. November 16, 2012. During my ongoing quest to help (big M) Marketing and (big S) Sales organizations find better ways to succeed. March 6, 2012. The business value of content and content strategy. March 6, 2012. With apologies to Peter Drucker… or… “Dammit, Jim, can’t you just leave “well enough” alone? 8221; I recently wrote a. February 28, 2012. February 28, 2012. March 6, 2012. During...
strategeezy | content. marketing. strategy.
Content Strategy and the Paradigm Shift. During my ongoing quest to help (big M) Marketing and (big S) Sales organizations find better ways to succeed through more strategic approaches to engagement with prospects and customers, I have become a practitioner of, and an evangelist for Content Strategy. I have helped a number of organizations to understand and realize the value of …. The business value of content and content strategy. Blog at WordPress.com. Blog at WordPress.com.
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