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Google Finds Web Video Ads as Effective as TV Ads | IMPULSE Digital Media
https://impulsedigitalmedia.wordpress.com/2008/04/02/google-finds-web-video-ads-as-effective-as-tv-ads
Google Finds Web Video Ads as Effective as TV Ads. April 2, 2008. Harris Interactive announced the results of a new study commissioned by Google to measure the effectiveness of 30-second ads on YouTube, on TV and embedded into web content. The study found that ads embedded in YouTube videos perform just as well as ads on television, generating the same level of intent to purchase, engagement and interest in the brand. Leave a Reply Cancel reply. Enter your comment here. Address never made public). Get ev...
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Gotuit Publishes Video Archives on the Web | IMPULSE Digital Media
https://impulsedigitalmedia.wordpress.com/2007/12/11/gotuit-publishes-video-archives-on-the-web
Gotuit Publishes Video Archives on the Web. December 11, 2007. Filed under: Internet TV. With a team of 16 people working double shifts, it reportedly took Comedy Central. Many months to create the clip library for TheDailyShow.com. Offers an easier way, providing an indexing work flow platform that lets content distributors efficiently organize clips using metadata guidelines to power video discovery and monetization. Gotuit recently helped extreme outdoor sports site XONtv.tv. Leave a Reply Cancel reply.
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Web Video Jumps 13% in March to 11.5 Billion Views | IMPULSE Digital Media
https://impulsedigitalmedia.wordpress.com/2008/05/12/web-video-jumps-13-in-march-to-115-billion-views
Web Video Jumps 13% in March to 11.5 Billion Views. May 12, 2008. Web metrics firm comScore reports. That web video viewership jumped in March to 11.5 billion views — up 13% from February and 64% from a year ago. YouTube leads with 38% of the market (4.3 billion views), followed by Fox Interactive Media at 4.2% (477 million views), and Yahoo at 2.9% (328 million views). Leave a Reply Cancel reply. Enter your comment here. Fill in your details below or click an icon to log in:. Address never made public).
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10 Exciting New Gadgets Coming In 2009! | IMPULSE Digital Media
https://impulsedigitalmedia.wordpress.com/2008/12/17/10-exciting-new-gadgets-coming-in-2009
10 Exciting New Gadgets Coming In 2009! December 17, 2008. With literally thousands of new tech products, cool gadgets, and online services coming, Digitpedia.com. Ranks the most exciting ones… including BigStage.com. Http:/ www.digitpedia.com/exciting-new-gadgets-coming-2009/2381/. Create your 3D photo-realistic avatar and put your digital self into the action with lots of great movies and show, including THE SPIRIT, opening Dec. 25 starring Samuel Jackson, at mycityscreams.com. Enter your comment here.
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Facebook, MySpace, YouTube Banner Rates Down 45% since February | IMPULSE Digital Media
https://impulsedigitalmedia.wordpress.com/2008/06/16/facebook-myspace-and-youtube-banner-ad-rates-down-45-since-february-to-18-cpm
Facebook, MySpace, YouTube Banner Rates Down 45% since February. June 16, 2008. Digital analytics firm PubMatic reports that banner ad rates on Facebook, MySpace, YouTube have fallen 45% since February, to 18 cents per thousand page views. Media buyer Starcom is spending more on video ads within full-length episodes on Hulu.com (NBC and Fox), ABC.com, CBS.com and other TV network websites — buys that include branded channels with customized backgrounds and featured video. Leave a Reply Cancel reply.
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NBC to Sell DVR Ads, Use TiVo Viewership Data | IMPULSE Digital Media
https://impulsedigitalmedia.wordpress.com/2007/11/28/nbc-to-sell-dvr-ads-use-tivo-viewership-data
NBC to Sell DVR Ads, Use TiVo Viewership Data. November 28, 2007. NBC Universal announced a deal. To use TiVo’s TV viewership research and sell its interactive ad units, becoming the first major broadcaster to strike such a deal. TiVo offers advertisers second-by-second ratings of programs and commercials based on the viewing habits of its subscribers. TiVo recently added demographic viewer data such as age, income, marital status and ethnicity. Leave a Reply Cancel reply. Enter your comment here. 10 Exc...