mindswarms.com
Mindswarms | Mobile Video Ethnography, Qualitative Research
http://www.mindswarms.com/for-participants/tips
We want your best videos. MindSwarms has some guidelines for meeting basic A/V standards. You’ll have a chance to review your video right when you record. Follow these steps to ensure your survey responses are never flagged for video quality! 1 Use the Full Minute to Respond. 2 Light Your Face. 3 Frame Your Head. We know you have an awesome nose, but we'd rather be able to see your whole face. Position yourself so that you are visible from the upper chest to the top of your head, with a bit of margin...
mindswarms.com
Mindswarms | Mobile Video Ethnography, Qualitative Research
http://www.mindswarms.com/resources/mobile-video-ethnography-market-reports
Enjoy our quarterly reports on Millennials and other trending research topics. Curious about Millennials and their attitudes toward brand loyalty? How about their relationship to luxury? Or are you interested in generational differences when it comes to perspectives on wearable tech, or choice of housecleaning products? 8 Ways Brands Can Attract and Keep Millennial Customers. Ideal Millennial Shopping Experience. Millennials are redefining the concept of brand loyalty; in their eyes, it has changed drama...
mindswarms.com
Mindswarms | Mobile Video Ethnography, Qualitative Research
http://www.mindswarms.com/for-participants
Everybody is an Expert at Something. Why not get paid to share your insight? Companies will pay you to hear your insights recorded via video on your smartphone, tablet or webcam. Why? Your stories - with the inherent nuances that video brings - help them understand you better so they can shape products, advertising, design, naming and apps and all sorts of other things they are working on. APPLY for a study. Available studies appear on your dashboard, waiting for you to apply. GET PAID for your opinions.
mindswarms.com
Mindswarms | Mobile Video Ethnography, Qualitative Research
http://www.mindswarms.com/for-participants/howitworks
Sign up on MindSwarms and begin creating your account. You can create an account using one of two ways. 1) Here on the web platform using your laptop/desktop. 2) Using the MindSwarms app on iOS or Android operating system with your smartphone or tablet. Search for MindSwarms in the App Store or Google Play Store. You’ll record a profile video or two (to verify that your camera works well) and answer a few questions, then you can begin applying to surveys. APPLY for a survey. GET PAID for your opinions.
mindswarms.com
Mindswarms | Mobile Video Ethnography, Qualitative Research
http://www.mindswarms.com/resources/mobile-video-ethnography-academy
Learn how and when to use mobile video ethnography. Learn how following best practices unique to this new medium, and getting creative, enables you to take advantage of people's special relationship with their smartphone to elicit amazingly rich and authentic feedback. Also learn how mobile video ethnography gives you a built-in mechanism to convincingly share your insights with colleagues and/or clients. 5 Reasons You Need to Use Video. 5 Ways Mobile Video Ethnography Redefines Qualitative Research.
blog.mindswarms.com
Millennial Brand Loyalty: Rewards Over Relationships at Mindswarms Blog
http://blog.mindswarms.com/rewards-over-relationships
Millennial Brand Loyalty: Rewards Over Relationships. Download the full Millennial Brand Loyalty: Rewards Over Relationships” report now: fill out the form below. Millennials are redefining the concept of brand loyalty; in their eyes, it has changed dramatically from their parents’ version. Many explain that most of their shopping interactions are with faceless companies online, and that they don’t feel that they know the companies they are buying from. Given that they don’t feel much of an emotional...
blog.mindswarms.com
Beards and Masculinity: The Battle For Chins at Mindswarms Blog
http://blog.mindswarms.com/beards-and-masculinity-the-battle-for-chins
Beards and Masculinity: The Battle For Chins. If you’re at work, take a moment. Look around you. Without being creepy about it, gaze upon the faces of your male compadres. Notice that? Stephen Mihm, in an op-ed published in The New York Times. Armed with curiosity and an itchy chin, I ran a two-question mobile video survey to do a deeper dive into what men find alluring about their beard. Lumbersexuality and Its Discontents.
blog.mindswarms.com
72andSunny Uses Mobile Video Surveys at Mindswarms Blog
http://blog.mindswarms.com/72andsunny-uses-mobile-video-surveys
72andSunny Uses Mobile Video Surveys. Download the case study by clicking the image above. Working with the American Legacy Foundation on the follow-up to their successful truth campaign, 2013 ADWEEK U.S. Agency of the Year 72andSunny used mobile video surveys to run a creative gut check before launching a campaign that made a splash during this year’s MTV Music Video Awards. Download the case study.
blog.mindswarms.com
Mindswarms Blog
http://blog.mindswarms.com/page/2
Want to build a lasting relationship with Millennial customers? We ran a mobile video ethnography and asked Millennials to tell us about a positive shopping experience they recently had. We learned that Millennials are actually channel-agnostic when it comes to shopping, and retailers need to maximize each platform to build a lasting relationship with this generation. Our report highlights eight things you can do to make your experience enticing to Millennials, including:. Their ideal in-store experience.
