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Swordfish Communications Blog | Tips, best practices and musings about marketing and more

Tips, best practices and musings about marketing and more (by Dave Wolpert)

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Swordfish Communications Blog | Tips, best practices and musings about marketing and more | swordfishcommunications.wordpress.com Reviews

https://swordfishcommunications.wordpress.com

Tips, best practices and musings about marketing and more (by Dave Wolpert)

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Swordfish Communications Blog | Tips, best practices and musings about marketing and more | Page 2

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Tips, best practices and musings about marketing and more. Newer posts →. August 14, 2009. I wouldn’t profess to be an expert in website usability, but I know enough to be dangerous. Here’s a fairly obvious but often overlooked tip: make it as easy as possible for your returning site visitors to take the actions they will take repeatedly. You can quantify this with a click count, which is, simply put, the number of clicks it takes a user to accomplish a task. Here’s how LSI actually implemented it. First...

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Product Review: RivalMap | Swordfish Communications Blog

https://swordfishcommunications.wordpress.com/2010/07/26/product-review-rivalmap

Tips, best practices and musings about marketing and more. Registration Required: Yes, No, Maybe So? The Irrelevance of Being Innovative →. July 26, 2010. To help address these issues, RivalMap ( www.rivalmap.com. From California-based RivalSoft is a Web-based SaaS application priced at $24-$199/month that centralizes and organizes information about your competitors. Its core functionality is divided into five areas:. Presents a rolling list of what’s new and what’s hot. After having used RivalMap for se...

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Acquired by Amazon: Who Might Be Next | Swordfish Communications Blog

https://swordfishcommunications.wordpress.com/2013/07/15/acquired-by-amazon-who-might-be-next

Tips, best practices and musings about marketing and more. Is Product Marketing Dead? Acquired by Amazon: Who Might Be Next. July 15, 2013. I recently wrote an article for the Software Advice blog discussing eight companies Amazon.com might acquire. Largest independent online fashion and beauty retailer. Also, I focused exclusively on bigger-name companies. Realistically, most of Amazon’s acquisitions will be and thus far have been small, relatively unknown players. But of course, I don’t know th...Anoth...

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Is Product Marketing Dead? | Swordfish Communications Blog

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Tips, best practices and musings about marketing and more. The Irrelevance of Being Innovative. Acquired by Amazon: Who Might Be Next →. Is Product Marketing Dead? January 25, 2012. I recently contributed a guest post to. An excellent blog about product marketing. My post, titled The End of Product Marketing. This entry was posted in Uncategorized. The Irrelevance of Being Innovative. Acquired by Amazon: Who Might Be Next →. Leave a Reply Cancel reply. Enter your comment here. Address never made public).

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Take a Shortcut | Swordfish Communications Blog

https://swordfishcommunications.wordpress.com/2009/08/18/take-a-shortcut

Tips, best practices and musings about marketing and more. Worst Practices in Site Search →. August 18, 2009. A primary goal in. Your online marketing initiatives should be to make it easy not tricky for your customers and other interested parties to connect with your organization. Which is why I was shocked to come across an advertisement in. Magazine for Purolator oil and air filters. At the bottom of the full-page ad for was this sentence:. How many people will type in that URL? Moreover, these shortc...

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B2B Content Marketing Agency in Austin, Texas

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Swordfish Communications : Austin, TX. Why Work With Us. Swordfish Communications works with business-to-business (B2B) Cloud, SaaS, mobile app, and enterprise software vendors. As well as providers of technology, business and education services. Our clients range in size from start-ups to VC-backed companies and publicly-traded enterprises. Organizations weve helped include:. Michael and Susan Dell Foundation. Why Work With Us. Swordfish Communications, LLC.

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Case Study Writer in Austin, Texas

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Swordfish Communications : Austin, TX. Why Work With Us. CASE STUDIES THAT PROVE YOUR WORTH. WHY CREATE CASE STUDIES? Why Swordfish Should Write Your Case Study. We understand the B2B sales process. We know what B2B customers want to learn from your case study that will instill preference for buying from you. An effective case study isn't simply a historical account it's a persuasive sales tool, and it needs to be written as such. We know how to interview customers. Why Work With Us. Swordfish Communicat...

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Whitepaper Writer in Austin, Texas

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Swordfish Communications : Austin, TX. Why Work With Us. WHITE PAPERS THAT GET RESULTS. What is a White Paper? Why Swordfish Should Write Your Next White Paper. There are two common reasons white papers fail to meet marketing goals. One is that the white paper is written without regard for how it will be used in a lead generation campaign. Swordfish can help you avoid this mistake by assessing your campaign strategy and designing landing pages that will convert visitors. You can always hire a freelance c...

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B2B Content Marketing Agency in Austin, Texas

http://www.swordfishcommunications.com/about-swordfish-communications.html

Swordfish Communications : Austin, TX. Why Work With Us. WHAT'S SWORDFISH COMMUNICATIONS ALL ABOUT? Swordfish is not your typical marketing services provider. We're different in a few ways. We only do what we do best. We're not a full-service marketing agency. We don't write press releases. We don't create brand identities. We don't build websites. We're not a graphic design shop. But we. We speak your language. The top reason B2B companies don't want to outsource copywriting to freelancers or agencies?

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Swordfish Communications | B2B Content Marketing

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Swordfish Communications : Austin, TX. Why Work With Us. Content Marketing for B2B Technology Companies. Our singular objective: Create compelling B2B content that drives sales. How: By creating the three types of content proven to do that best. Educate prospects while positioning your company as a thought leader in its space. Establish credibility in the eyes of your prospects. Don't just say it with words. Tell a story visually. Why Work With Us. Swordfish Communications, LLC.

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Swordfish Communications: Leadership Team

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Swordfish Communications : Austin, TX. Why Work With Us. WHO ARE YOU SWORDFISH PEOPLE? A VIRTUAL AGENCY APPROACH. Swordfish Communications is a virtual marketing agency. We pull in whatever content professionals we need- copywriters, designers, Web developers, videographers and the like- to execute your project with the best resources available. With that said, much of the work is done by Dave Wolpert. The Founder and Principal of Swordfish Communications. Dave has over 17 years of experience. Swordfish ...

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B2B Video Marketing and Production in Austin, Texas

http://www.swordfishcommunications.com/video-production.html

Swordfish Communications : Austin, TX. Why Work With Us. THE POWER OF VIDEO IN B2B MARKETING. Surveys consistently support that video is one of the most effective means of B2B content marketing. In conjunction with our video production partners, the range of videos Swordfish Communications can produce is unbounded. However, a few of the more common types of videos B2B technology companies use include:. To solve their problems. Mdash; A video version of a case study. Product Demonstrations / Product Tours.

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Welcome to Swordfish Ranch! This mountain vacation home is located 20 miles north of Steamboat Springs in Clark, Colorado. Excellent skiing, snow shoeing, hiking, biking, fishing, hunting and many other activities are only minutes from your front door. You could also just sit and enjoy the view of Hahn's Peak foliage from the deck (pictured below). 26700 Willow Gulch Drive. Clark, CO 80428.

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Swordfish Communications

Now Swordfish Communications can deliver top reporters right to your inbox! Add professional photos to your marketing repertoire with Sharpshot Photography by Swordfish. To get something going from nothing, you need the validity that only third-party endorsements can bring. Al and Laura Ries,. The Fall of Advertising and the Rise of PR'. Advertising can only get you so far. When you're looking for credibility. The quality or power of inspiring belief" class="hilite" credibility. And how they behave.

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Swordfish Communications | B2B Content Marketing

Swordfish Communications : Austin, TX. Why Work With Us. Content Marketing for B2B Technology Companies. Our singular objective: Create compelling B2B content that drives sales. How: By creating the three types of content proven to do that best. Educate prospects while positioning your company as a thought leader in its space. Establish credibility in the eyes of your prospects. Don't just say it with words. Tell a story visually. Why Work With Us. Swordfish Communications, LLC.

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Swordfish Communications Blog | Tips, best practices and musings about marketing and more

Tips, best practices and musings about marketing and more. Acquired by Amazon: Who Might Be Next. July 15, 2013. I recently wrote an article for the Software Advice blog discussing eight companies Amazon.com might acquire. Largest independent online fashion and beauty retailer. Also, I focused exclusively on bigger-name companies. Realistically, most of Amazon’s acquisitions will be and thus far have been small, relatively unknown players. But of course, I don’t know these companies, and neither ...Anoth...

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Email: enquire@swordfishconcierge.com Call 347-427-1108. Services & Support. Meetings & Corporate Events. Hotels & Resorts. Villas & Private Homes. Cruise & Yacht. River Cruise & Barge. Spa & Wellness. RECEIVE OUR NEWSLETTER AND A SPECIAL REPORT. Sign Up for our monthly newsletter and also receive a one-time instant downloadable report “THE MUST HAVE CHECKLIST FOR THE LUXURY BUSINESS TRAVELER”. We respect your privacy. INFO ON OUR SERVICE AND WHAT’S INCLUDED. LEARN MORE. What Exactly Do We Do? When it co...

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Sword Fish: Un Blog con Sentido Común

Un Blog con Sentido Común. April 09, 2015. El fin de semana pasado organicé con mis amigas un maratón de películas; los requisitos fueron claros desde el principio, cada una debía de llevar por lo menos una película, toda la comida chatarra que pudiera ingerir (y compartir) durante la proyección, apagar celulares para evitar cualquier tipo de interrupción y no olvidar el tema del maratón: la extinción de la raza humana. Comenzamos viendo una película llamada Guerra Mundial Z. Después de éstas tres pelícu...