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Super Brands

BRAND OF THE YEAR. The Superbrands organisation is acclaimed worldwide as being an independent authority and arbiter of branding excellence and is committed to paying tribute to exceptional brands and promoting the discipline of branding. The work we do at Superbrands is recognised through our books, Events and Awards programmes, internet sites, research and through significant international media and PR coverage in newspapers, magazines and on television and radio. SBTV videos can also be used to reinfo...

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Super Brands | thailand.superbrandsmena.com Reviews
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BRAND OF THE YEAR. The Superbrands organisation is acclaimed worldwide as being an independent authority and arbiter of branding excellence and is committed to paying tribute to exceptional brands and promoting the discipline of branding. The work we do at Superbrands is recognised through our books, Events and Awards programmes, internet sites, research and through significant international media and PR coverage in newspapers, magazines and on television and radio. SBTV videos can also be used to reinfo...
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1 council members
2 voting process
3 featured superbrands
4 member benefits
5 seal and logo
6 case studies
7 welcome to superbrands
8 customized covers
9 superbrands television
10 coupons
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Super Brands | thailand.superbrandsmena.com Reviews

https://thailand.superbrandsmena.com

BRAND OF THE YEAR. The Superbrands organisation is acclaimed worldwide as being an independent authority and arbiter of branding excellence and is committed to paying tribute to exceptional brands and promoting the discipline of branding. The work we do at Superbrands is recognised through our books, Events and Awards programmes, internet sites, research and through significant international media and PR coverage in newspapers, magazines and on television and radio. SBTV videos can also be used to reinfo...

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thailand.superbrandsmena.com thailand.superbrandsmena.com
1

COUNCIL MEMBERS | Super Brands

http://thailand.superbrandsmena.com/council

BRAND OF THE YEAR. Media Coverage and PR. How to become a Superbrand according to members of the Suoerbrands Council. Management Co., Ltd. CEO South East Asia. J Walter Thompson Bangkok. For a brand to stay relevant in the digital era you need to swift your attention from what the brand (owner) wants to what the consumer wants. In order to stay relevant and interesting brands need to be prepared to let go of control of content and conversation. The problem is that most brands are not doing that very well...

2

CASE STUDIES | Super Brands

http://thailand.superbrandsmena.com/case-studies

BRAND OF THE YEAR. Media Coverage and PR. As the only book of its kind dedicated exclusively to the country's leading brands, the Superbrands jordan Volumes are set to become the local marketing community's premier source of information on how great brands become Superbrands. The book opens with expert comment from the Superbrands Council on "What makes a Superbrand? Online Brand Case Study. Each member brand also has their case study available for download on the Superbrands website. The site acts a...

3

VOTING PROCESS | Super Brands

http://thailand.superbrandsmena.com/voting

BRAND OF THE YEAR. Media Coverage and PR. The Superbrands Council scores each brand against the criteria of Superbrands’ definition of a Superbrand – “A Superbrand offers consumers significant emotional and/or physical advantages over its competitors which (consciously or subconsciously) consumers want, recognise and are willing to pay a premium for”. The Tribute Event is a high profile, premier marketing occasion attended by the media which brings considerable media exposure for the Superbrands members.

4

BRAND OF THE YEAR | Super Brands

http://thailand.superbrandsmena.com/brand_year

BRAND OF THE YEAR. Media Coverage and PR. BRAND OF THE YEAR. Each year Superbrands awards one brand as Brand of the Year. This brand is the brand that scores highest in the voting process and represents the pinnacle of excellence in Branding within that particular country. The Brand of the Year Award for Thailand in 2016 went to Siam Paragon and was presented at the Thailand Superbrands Event held on October 27th 2015. BRAND OF THE YEAR.

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FEATURED SUPERBRANDS | Super Brands

http://thailand.superbrandsmena.com/featured

BRAND OF THE YEAR. Media Coverage and PR. The 2016 Superbrands Thailand Volume V was published in December 2015 and contains 27 double page full colour brand case histories which tell the fascinating and insightful stories of Thailands most valued brands. BRAND OF THE YEAR.

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BRAND OF THE YEAR. The Superbrands organisation is acclaimed worldwide as being an independent authority and arbiter of branding excellence and is committed to paying tribute to exceptional brands and promoting the discipline of branding. The work we do at Superbrands is recognised through our books, Events and Awards programmes, internet sites, research and through significant international media and PR coverage in newspapers, magazines and on television and radio. SBTV videos can also be used to reinfo...

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