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the-content-strategist.com | A blog about digital content & B2B marketing success

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the-content-strategist.com | A blog about digital content & B2B marketing success | the-content-strategist.com Reviews

https://the-content-strategist.com

Welcome to the-content-strategist blog. I encourage you to share your thoughts and comments.

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10 Predictions for B2B Marketing in 2014 | the-content-strategist.com

http://the-content-strategist.com/2014/01/24/10-predictions-for-b2b-in-2014

A blog about digital content and B2B marketing success. Skip to primary content. About The Content Strategist. 10 Predictions for B2B Marketing in 2014. January 24, 2014. Lets be honest, there is nothing new about predicting the year ahead. By now you’ve no doubt encountered many projections for how our industry will evolve between now and December. Google will gain serious momentum as an important B2B social channel. The document-first approach to content creation will begin its decline as the content s...

2

Video | the-content-strategist.com

http://the-content-strategist.com/category/video

A blog about digital content and B2B marketing success. Skip to primary content. Skip to secondary content. About The Content Strategist. Video content as part of the content strategy mix and how its role is changing. Video as an internal and external enterprise tool. December 16, 2012. I did an interview in early December with Paul Ritter of Business Video Today. The topic was how video is being used by enterprises as an internal and external content and marketing resource. Externally, video has become ...

3

Uncategorized | the-content-strategist.com

http://the-content-strategist.com/category/uncategorized

A blog about digital content and B2B marketing success. Skip to primary content. Skip to secondary content. About The Content Strategist. Why I don’t repurpose content. March 22, 2014. Now, raise your hand if your budget and resources have increased proportionately. Note to self. No raised hands are visible. So without additional resources what options remain? Work harder or work smarter ( or. Is a third option of course). Is the response from most organizations. Repurpose your content. You’ve read i...

4

About The Content Strategist | the-content-strategist.com

http://the-content-strategist.com/about

A blog about digital content and B2B marketing success. Skip to primary content. About The Content Strategist. About The Content Strategist. The Content Strategist blog was created to explore ideas and stimulate dialog about digital marketing and the growing role of content strategy. The web is radically changing business marketing and customer engagement. Tactics, tools, resource requirements and content formats – all are rapidly evolving. Most sincerely, Ed Youngblood. Please follow me on Twitter:.

5

Social Media | the-content-strategist.com

http://the-content-strategist.com/category/social-media-3

A blog about digital content and B2B marketing success. Skip to primary content. Skip to secondary content. About The Content Strategist. Category Archives: Social Media. Social media content creation, management and engagement strategies. Context, Urgency and The Lizard Brain. January 5, 2013. I wanted to share this post from Harvard Business Review, written by Tim Riesterer. What initially engaged me was a great headline: Stimulate Your Customer’s Lizard Brain to Make a Sale. The Sales Benchmark Index ...

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Content Marketing: Are you still using thought leaders? - Global Copywriting

http://www.globalcopywriting.com/content-marketing-thought-leaders

Content Marketing: Are you still using thought leaders? November 17, 2014. Are you a thought leader? Is your content marketing full of thought leadership? It’s time to kill off your thought leaders. Trust me on this. A whole lot of people are going to be very happy if you do. A couple of years ago I was complaining about the ubiquitous corporate visionary. I’ve also given innovative thinkers. Is Joe Pulizzi’s review of his performance in the thought leadership category. He and Robert Rose dissected t...

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