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Here comes the science bit

Here comes the science bit. Rambling rants about science, feminism and bad science in adverts. Friday, 24 December 2010. The DIY guide to spotting bad science in adverts. Science is not so complicated that you couldn't figure it out, if you know what to look for. This is my guide to being sceptical of the use of science in adverts. Check whether those "studies" are proper clinical trials or consumer surveys. If it's a survey, look at the numbers. There are lots of other problems with surveys, but the num...

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Here comes the science bit | the-sciencebit.blogspot.com Reviews

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Here comes the science bit. Rambling rants about science, feminism and bad science in adverts. Friday, 24 December 2010. The DIY guide to spotting bad science in adverts. Science is not so complicated that you couldn't figure it out, if you know what to look for. This is my guide to being sceptical of the use of science in adverts. Check whether those studies are proper clinical trials or consumer surveys. If it's a survey, look at the numbers. There are lots of other problems with surveys, but the num...

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3 more supple

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6 29 comments

7 long hiatus

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9 mbts

10 here it is

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Here comes the science bit | the-sciencebit.blogspot.com Reviews

https://the-sciencebit.blogspot.com

Here comes the science bit. Rambling rants about science, feminism and bad science in adverts. Friday, 24 December 2010. The DIY guide to spotting bad science in adverts. Science is not so complicated that you couldn't figure it out, if you know what to look for. This is my guide to being sceptical of the use of science in adverts. Check whether those "studies" are proper clinical trials or consumer surveys. If it's a survey, look at the numbers. There are lots of other problems with surveys, but the num...

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the-sciencebit.blogspot.com

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Here comes the science bit: L'Oreal Youth Code

http://the-sciencebit.blogspot.com/2010/06/loreal-youth-code.html

Here comes the science bit. Rambling rants about science, feminism and bad science in adverts. Wednesday, 2 June 2010. The headline is "inspired by the science of genes". L'Oreal's website has an explanation of the science here. Enriched with patented Pro-Gen (TM) Technology. Applied daily, the moisturising formula helps improve the skin's ability to behave more youthfully" ( ref. Ah Pro-Gen Technology, where have you been all my life? And more importantly, what the heck are you? It's interesting to see ...

2

Here comes the science bit: June 2010

http://the-sciencebit.blogspot.com/2010_06_01_archive.html

Here comes the science bit. Rambling rants about science, feminism and bad science in adverts. Saturday, 26 June 2010. Shoes for perky bums. Some of you will know that I have a bee in my bonnet about fitness shoes. You know the ones I mean. It started with. Try to concentrate on the shoes, I dare you. Next in line were. A craze that seems to have coincided beautifully with the summer - kudos to the Fit Flops marketing manager. Ladies, it's your dream come true! Http:/ blog.fitnessfootwear.com/wp-...I was...

3

Here comes the science bit: Long hiatus

http://the-sciencebit.blogspot.com/2010/12/long-hiatus.html

Here comes the science bit. Rambling rants about science, feminism and bad science in adverts. Friday, 24 December 2010. I've been incredibly lazy at keeping up my little blog and to anyone who keeps an eye on it, apologies! It's partly because I haven't had much rant in me the last few months. Thankfully there aren't too many irritating adverts. However there is a niggling little ad campaign called "the Science behind the beauty" that's got me going and I will be posting a grisly dissection soon.

4

Here comes the science bit: May 2010

http://the-sciencebit.blogspot.com/2010_05_01_archive.html

Here comes the science bit. Rambling rants about science, feminism and bad science in adverts. Monday, 3 May 2010. I guess some things never change. I came across this advert today for facial massage from 1926. The small text reads:. Too bad she doesn't try to remain the girl her husband fell in love with. The change is so gradual that you never see it. But your friends do. Harper Method preparations can be purchased in convenient sizes for home use at all Harper Method shops". It's a bit frightful to re...

5

Here comes the science bit: December 2010

http://the-sciencebit.blogspot.com/2010_12_01_archive.html

Here comes the science bit. Rambling rants about science, feminism and bad science in adverts. Friday, 24 December 2010. The DIY guide to spotting bad science in adverts. Science is not so complicated that you couldn't figure it out, if you know what to look for. This is my guide to being sceptical of the use of science in adverts. Check whether those "studies" are proper clinical trials or consumer surveys. If it's a survey, look at the numbers. There are lots of other problems with surveys, but the num...

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the-sciencebit.blogspot.com

Here comes the science bit

Here comes the science bit. Rambling rants about science, feminism and bad science in adverts. Friday, 24 December 2010. The DIY guide to spotting bad science in adverts. Science is not so complicated that you couldn't figure it out, if you know what to look for. This is my guide to being sceptical of the use of science in adverts. Check whether those "studies" are proper clinical trials or consumer surveys. If it's a survey, look at the numbers. There are lots of other problems with surveys, but the num...

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