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There's an A.P. for that.Life stories from the world of advertising
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There's an A.P. for that. | theapofcrap.blogspot.com Reviews
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Life stories from the world of advertising
theapofcrap.blogspot.com
There's an A.P. for that.: Arriva Bus Complaint
http://theapofcrap.blogspot.com/2011/10/arriva-bus-complaint.html
There's an A.P. for that. Life stories from the world of advertising. I’ve seen these before, but never to someone I know. Josh, the newbie copywriter at Big, went to get a bus after work one night. Unfortunately, the bus driver didn’t see little ol’ Josh stick his hand out and drove past. This upset Josh immensely. So, like any good copywriter should, he used the power of words to fight back. He emailed Arriva. His argument? A major win if ever you saw one. Nice one Arriva buses. Friday, October 21, 2011.
There's an A.P. for that.: Trash Tevez
http://theapofcrap.blogspot.com/2011/10/trash-tevez.html
There's an A.P. for that. Life stories from the world of advertising. Betfair have pulled a great PR move. At this Sunday’s Manchester derby, Betfair branded rubbish skips will be collecting replica shirts with Tevez on the back in exchange for brand new ones. Each ‘recycling’ skip will be half blue and half red. So it doesn’t matter which team you support, you can still trash Tevez. And I'm blogging again. Thursday, October 20, 2011.
There's an A.P. for that.: Old Spice vs The Rioters
http://theapofcrap.blogspot.com/2011/08/old-spice-vs-rioters.html
There's an A.P. for that. Life stories from the world of advertising. Old Spice vs The Rioters. Hello Rioters. Look at your friend, now back to me. Now at your friend, now back to me. Sadly, he isn't me, but if he stopped using petrol bombs and started using job centre he could potentially be me. Look down, back up. Where are we? You're at an interview with the man your friend could work for. What's in your hand? Whoever rewrote that is a genius. Where's the viral spoof when you need one.
There's an A.P. for that.: BBC QR Code
http://theapofcrap.blogspot.com/2011/09/bbc-qr-code.html
There's an A.P. for that. Life stories from the world of advertising. Last night I saw a QR code on TV. But not a little one added on to an ad that gave you 0.5 seconds to grab your phone, find your QR reader and then load and scan before it's disappeared. This QR code was given warning. As the end credits rolled, the VO told me to get out my phone and get ready for a QR code. What appeared next was something I wasn't expecting. A full screen one. Friday, September 09, 2011.
There's an A.P. for that.: Fresh Awards
http://theapofcrap.blogspot.com/2012/08/fresh-awards.html
There's an A.P. for that. Life stories from the world of advertising. I'm up for an award. Domigoals, which I did at my last agency, has been nominated in the ' Freshest App'. Category. Here's the low down of how/why it got nominated. I'll find out on 4th October if it's won. Sunday, August 26, 2012. Tags: Andy and Ed. My words 'n' stuff are © 2008 onwards, so be nice. Site designed and built by AP. Powered by Blogger.
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ad.venture: Wunderman - Laura & Mark
http://ad--venture.blogspot.com/2009/11/wunderman-laura-mark.html
Wednesday, 4 November 2009. Wunderman - Laura and Mark. To kick things off here's the video we made in our first week at Wunderman. Subscribe to: Post Comments (Atom). The ad.venture begins. Join the ad.venture. To get yourselves involved email us at hello@thinklemon.co.uk. Wunderman - Laura and Mark. My Book - Building the Agile Business. Slides Q&A from Ravensbourne. The AP of CRAP. Jai Wal / creative in london. 72 hours for Peace. Small Bears And Bogeymen. More with The Ford Standard.
ad.venture: November 2009
http://ad--venture.blogspot.com/2009_11_01_archive.html
Wednesday, 4 November 2009. Wunderman - Laura and Mark. To kick things off here's the video we made in our first week at Wunderman. Subscribe to: Posts (Atom). The ad.venture begins. Join the ad.venture. To get yourselves involved email us at hello@thinklemon.co.uk. Wunderman - Laura and Mark. My Book - Building the Agile Business. Slides Q&A from Ravensbourne. The AP of CRAP. Jai Wal / creative in london. 72 hours for Peace. Small Bears And Bogeymen. More with The Ford Standard.
The Monkey Puzzler: January 2009
http://themonkeypuzzler.blogspot.com/2009_01_01_archive.html
Wednesday, 28 January 2009. I've just had a presentation about an online product where their USP was they can guarantee an average of 16 seconds of audience engagement for your ad. 16 seconds? That's not a bad stat if you know about these things and work in the hugely disparate online media world, but imagine trying to explain that to your grandparents? It's certainly a sign of the status quo and has been for some time, but what can be done to counter it? Do ads need to be more creatively engaging? I tho...
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THE APOCRYPHAL GOSPELS | CHRISTOLOGY SERIES
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There's an A.P. for that.
There's an A.P. for that. Life stories from the world of advertising. I'm up for an award. Domigoals, which I did at my last agency, has been nominated in the ' Freshest App'. Category. Here's the low down of how/why it got nominated. I'll find out on 4th October if it's won. Sunday, August 26, 2012. Tags: Andy and Ed. For those that aren't aware, on Friday, Domino's launched my final project with Ed at Big. It's an app called Domigoals. You can play for free on iPhone. Monday, June 11, 2012. But the oth...
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