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Kerbang | Longer lasting brand stories

Only Kerbang have developed a thorough process for developing your brand story. Discover how you could achieve up to 50% greater recall of your brand message.

http://www.thebigkerbang.com/

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Kerbang | Longer lasting brand stories | thebigkerbang.com Reviews
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Only Kerbang have developed a thorough process for developing your brand story. Discover how you could achieve up to 50% greater recall of your brand message.
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KEYWORDS
1 Brand stories
2 Brand storytelling
3 Kerbang
4 The Big Kerbang
5 Title/Plot/Twist
6 Story storming
7 Story mapping
8 Kerput
9 The Big Kerbang
10 Brand positioning
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case studies,coca cola,hovis,spam,häagen dazs,wales coastal path,powa,or click here,take me home,our stories,brand story plotter,t&c's,our belief,our story,our services,our people,our tools,our clients,our partners,we made spam,canned meat ‘hammier’,radio
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Kerbang | Longer lasting brand stories | thebigkerbang.com Reviews

https://thebigkerbang.com

Only Kerbang have developed a thorough process for developing your brand story. Discover how you could achieve up to 50% greater recall of your brand message.

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thebigkerbang.com thebigkerbang.com
1

The Big kerbang | Brand Storytellers | Our Services

http://www.thebigkerbang.com/brand-storytellers/our-services.html

From creation of new brand stories to the development of existing stories, our kerbang system delivers 3 core services:. We develop the Title; Plot; Twist , decide which Brand Plot is most relevant (using our bespoke Brand Plot System), identify your brand archetype (Story Characterisation) and then create the brand story. Finally we test what we have created against our Story Proof model. Brand story activation, across all traditional and new digital communication channels.

2

The Big kerbang | Brand Storytellers | Our Story

http://www.thebigkerbang.com/brand-storytellers/our-story.html

Create a brand story that you can’t put down. We help you discover, or rediscover, your authentic brand story. (Title, Plot, Twist ). The Title. The Plot. The Twist. We help you Identify the character(s) that populate your brand story. We help you tell your brand story and make it compelling. We help your staff engage with your brand story. We help you adapt your brand story to work across media. WHY WE'LL NEVER GROW UP.

3

kerbang Brand Story Plotter

http://www.thebigkerbang.com/storyplotter

Discover your Brand Story Plot. You might be aware of the seven basic plots that authors have debated for centuries. We studied them closely but of course they were developed for fiction NOT the reality of brands. We needed an equivalent. So we started to cluster the Superbrand 500 to discover how many definitive plots we could uncover. The answer might surprise you there are five. To discover your brand story plot, simply fill in your details below. Or call 44 0207 401 3444.

4

Kerbang | Longer lasting brand stories

http://www.thebigkerbang.com/index.html

Kerbang Brand Story Index - the world’s first online measure. Of brand story effectiveness. how does your brand story measure up? To read more information on our Brand Story Index. Kerbang Brand Story Index. The challenge was to make this legendary heritage brand more relevant to today’s consumers. The first insight was that SPAM. Since working with the brand SPAM. Chopped Pork and Ham went from less than a 10% share of the cold canned meat category to over 50%. We made Coca-Cola Happy. The Happiness sto...

5

The Big kerbang | Brand Storytellers | Our Tools

http://www.thebigkerbang.com/brand-storytellers/our-tools.html

We know what your customer is saying. Our brand story mapping tool is able to read thousands of pages of data and extract the storylines. We have tuned it to analyse, websites, news, social commentary and even Twitter. It pays particular attention to companies, people, geography and key concepts. We know about your competitors’ thinking. Our pioneering work in brand sentiment analysis has focused on identifying. The strength of a brand story. We do not simply view the brand in isolation.

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