thecword.typepad.com
theCwordThree people with a different lens for marketers everywhere. Try being a friend to people, it's amazing what it does for business.
http://thecword.typepad.com/
Three people with a different lens for marketers everywhere. Try being a friend to people, it's amazing what it does for business.
http://thecword.typepad.com/
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theCword | thecword.typepad.com Reviews
https://thecword.typepad.com
Three people with a different lens for marketers everywhere. Try being a friend to people, it's amazing what it does for business.
thecword.typepad.com
theCword: The Business of Human Nature
http://thecword.typepad.com/thecword/2007/09/the-business-of.html
Earning Forgiveness (and Brand of the Week). K-I-S-S vs. Complexity. September 10, 2007. The Business of Human Nature. OK, so we believe in, ‘marketing brands the way you make friends‘. Seems like a big ‘Duh! So why do so many companies (including my beloved Apple) screw it up so badly? Why do they need people like us to come in and provide ideas to deepen the relationships they have with their customers? You are in a relationship! There are no shortcuts. There are no exceptions. Companies have to fundam...
theCword: Comcast Intervention
http://thecword.typepad.com/thecword/2007/09/comcast-interve.html
Being more than an "acquaintance brand". September 16, 2007. Nobody likes them. They're the company we love to hate.they just make it so easy. Yet maybe that's an issue; we've all been complaining about Comcast for so long, but has anybody tried to help them? Ultimately, if we all band together, declare corporate jihad. And sink the company doesn't somebody else just as bad come along? Posted at 07:04 PM. Tags: Branding, Cable, Comcast, Hate Comcast, Help Comcast, Internet, Intervention, Marketing. Subsc...
theCword: inside out branding
http://thecword.typepad.com/thecword/inside_out_branding
September 28, 2007. So the Comcast Jihad. Continues and it appears to even be picking up a bit of momentum as we're seeing employees begin to speak out about the company's deplorable behavior. The rants are escalating and perhaps there's even a chance Comcast will be forced to respond. With employees. Starting to speak out they're entering into a new world of hurt. But they can choose to respond differently. Here's what I think their options are;. Bad Friend making an Effort:. If Comcast decides to dip a...
theCword: Stop Calling Me A Consumer
http://thecword.typepad.com/thecword/2007/09/stop-calling-me.html
Being more than an "acquaintance brand". September 25, 2007. Stop Calling Me A Consumer. In a stroke of genius, Adam Crowe. Developed a script for FireFox that eliminates the cword and replaces it with people/person. NIcely done. He also has a network on Facebook. Posted at 07:24 AM. Tags: befriending consumers, brands, consumer, cword, facebook, firefox script, marketing, people. TrackBack URL for this entry:. Http:/ www.typepad.com/services/trackback/6a00e39827181c883300e54efd366e8834. Herd - Mark Earls.
theCword: Earning Forgiveness (and Brand of the Week)
http://thecword.typepad.com/thecword/2007/09/earning-forgive.html
Surrounding vs. Stalking. The Business of Human Nature. September 07, 2007. Earning Forgiveness (and Brand of the Week). Two of the hardest words for any person or brand to say are I'm sorry especially when they're genuine. Even more difficult is demonstrating those two words. I don't think there's anybody out there who would disagree that Apple has established itself as a great friend to a great many people, which is why their little iPhone price drop came as such a surprise. Posted at 08:28 AM. Bring t...
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www.thecword-compassion.com - www.thecword-compassion.com
YEP, DAY 365. Well, yep, it's arrived. Day 365. funny eh, life goes on but it is very awesome and I have felt SO SO proud of myself all day. I got my first congratulatory text at 730am this morning. my friends have remembered and acknowledged which is nice. I have had a great day. I have delayed getting my kids until tomorrow now as my house is a building site until tomorrow. It was nice of my husband to accommodate that request! All in all it has been extremely satisfying. For those of you still struggl...
The C Word | The C Word
the c word // communications
What c word do you need today? Communication, collaboration, creativity, competency, clarity, charisma, capability, commitment. Our crew of communicators and collaborators are ready to help you with creative approaches, coordinated campaigns and connected communities. 2010 the c word communications agency pty ltd P 61 3 9635 5714 E: info@thecword.com.au. Level 1, Milton House, 25 Flinders Lane, Melbourne Vic 3000.
theCword
April 04, 2008. Age of Conversation 2. I know it's been a long time, but I haven't gone belly up. Just dark on the blog scene while I contemplate the utility of my pontifications. No matter, I will be starting it back up slowly, but I wanted to get this up and going because I think it's important. If you haven't read the first Age of Conversation, do it. Buy it here. Thought it was time to introduce you to the 275 (yes.275! Authors of Age of Conversation: Why Don't People Get It? Matt J. McDonald. Not ne...
The "C" Word | Celebrating life being 6 1/2 years disease-free from leukemia
The “C” Word. About the pic in the header. History – diagnosis. History – treatment. People in whose honor I train. People who’ve supported me. September 28, 2009 at 6:53 am Posted in honoree. Reasons why I run. At a waterstop, Pacifica CA. August 2009. After having the difficulty with the cycling program I began to question if working with TNT and for LLS was still what I wanted to do. But I have continued. And this weekend, I had an experience which reminded me why I continue to work with runne...Allis...
the c word blog | whatever you need it to be: communication, creativity, collaboration, competency …
The c word blog. Whatever you need it to be: communication, creativity, collaboration, competency …. What c word do you need today. Communication, collaboration, creativity, competency, clarity, charisma, capability, commitment…. Our crew of communicators and collaborators are ready to help you with creative approaches, coordinated campaigns and connected communities. Follow me on Twitter. We’ve wrapped up this blog and moved to cellophaneblog. June 20, 2009. Sorry seems to be the hardest word….
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