Exploring the impact of new digital media on consumption, creativity and advertising.
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thedigitalexperiment | Exploring the impact of new digital media on consumption, creativity and advertising. | thedigitalexperiment.wordpress.com Reviews
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Exploring the impact of new digital media on consumption, creativity and advertising.
thedigitalexperiment.wordpress.com
Breana Bunce | thedigitalexperiment
https://thedigitalexperiment.wordpress.com/breanabunce
Exploring the impact of new digital media on consumption, creativity and advertising. Hi, I’m Bre. I am a digital advertiser, a visual artist, a graphic designer, a lover of good UX and a writer. I am currently dabbling in the world of coding too. I am not a misspelt cheese with in-built blog-writing technology. And, despite having flaming red hair and very white/reflective skin, I am not a desperate house wife. Generally speaking, I’m from Sydney, Australia. Click to email (Opens in new window). You are...
thedigitalexperiment
https://thedigitalexperiment.wordpress.com/2014/05/21/266
Exploring the impact of new digital media on consumption, creativity and advertising. May 21, 2014. Click to email (Opens in new window). Share on Facebook (Opens in new window). Click to share on Google (Opens in new window). Click to share on LinkedIn (Opens in new window). Click to print (Opens in new window). Click to share on Reddit (Opens in new window). Click to share on Twitter (Opens in new window). Next post →. May 22, 2014. Blog at WordPress.com. Send to Email Address.
the consumer in the era of digital self-realisation | thedigitalexperiment
https://thedigitalexperiment.wordpress.com/2014/05/13/the-consumer-in-the-era-of-digital-self-realisation
Exploring the impact of new digital media on consumption, creativity and advertising. May 13, 2014. The consumer in the era of digital self-realisation. It seems that every day we get told that there is a digital revolution afoot, and in the advertising industry, the nature of this revolution certainly changes depending on who is trying to sell what to you. Around how we can create value for consumers in our contemporary space. To our digital consumer context. This slideshow requires JavaScript. Send to ...
#cockinasock : pre-attentive processing or….? | thedigitalexperiment
https://thedigitalexperiment.wordpress.com/2014/03/31/pre-attentive-processing-and-cockinasock
Exploring the impact of new digital media on consumption, creativity and advertising. March 31, 2014. Re-purposing commercial for cultural use. Cockinasock : pre-attentive processing or…? Last night a friend posed a question: Really, how useful is the recent #cockinasock campaign? If it’s ultimate aim was really to generate conversation around testicular cancer. Is it actually doing the cause any good? As fan of great (branded) social content, my instinctual response was a resounding yes! This initial aw...
The role of pre-rolls in the consumer journey | thedigitalexperiment
https://thedigitalexperiment.wordpress.com/2015/02/28/the-role-of-pre-rolls-in-the-consumer-journey
Exploring the impact of new digital media on consumption, creativity and advertising. February 28, 2015. Tl;dr research notes. The role of pre-rolls in the consumer journey. The study has been conducted in the US a number of times, and we’ve seen broad benchmarks of. 5-25% increased probability to purchase after seeing a pre-roll. Interestingly the Australian results are starting to show even higher results of 25-30%. We also saw that a greater frequency than one proved to be more effective (naturally!
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thedigitalexperiment | Exploring the impact of new digital media on consumption, creativity and advertising.
Exploring the impact of new digital media on consumption, creativity and advertising. The role of pre-rolls in the consumer journey. February 28, 2015. Tl;dr research notes. The study has been conducted in the US a number of times, and we’ve seen broad benchmarks of. 5-25% increased probability to purchase after seeing a pre-roll. Interestingly the Australian results are starting to show even higher results of 25-30%. We also saw that a greater frequency than one proved to be more effective (naturally!
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January 20, 2014. Welcome to WordPress. This is your first post. Edit or delete it, then start blogging!
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