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The Digital Transformer

Friday, May 29, 2015. Insights on Retouching: From a Client's Perspective with Sam Northway of HYFN. Listening closely to what our clients want and need is one of the most important skills a retoucher must master. With that in mind here is the next installment on the "Insights on Retouching: From a Client's Perspective" series. This interview is with Sam Northway, Art Director at the Los Angeles based ad agency HYFN. 1) How have you been involved in using or buying retouching? I think it really depends&#...

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Friday, May 29, 2015. Insights on Retouching: From a Client's Perspective with Sam Northway of HYFN. Listening closely to what our clients want and need is one of the most important skills a retoucher must master. With that in mind here is the next installment on the Insights on Retouching: From a Client's Perspective series. This interview is with Sam Northway, Art Director at the Los Angeles based ad agency HYFN. 1) How have you been involved in using or buying retouching? I think it really depends&#...
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The Digital Transformer | thedigitaltransformer.blogspot.com Reviews

https://thedigitaltransformer.blogspot.com

Friday, May 29, 2015. Insights on Retouching: From a Client's Perspective with Sam Northway of HYFN. Listening closely to what our clients want and need is one of the most important skills a retoucher must master. With that in mind here is the next installment on the "Insights on Retouching: From a Client's Perspective" series. This interview is with Sam Northway, Art Director at the Los Angeles based ad agency HYFN. 1) How have you been involved in using or buying retouching? I think it really depends&#...

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thedigitaltransformer.blogspot.com thedigitaltransformer.blogspot.com
1

The Digital Transformer: July 2014

http://thedigitaltransformer.blogspot.com/2014_07_01_archive.html

Thursday, July 31, 2014. Relaxed glamour should look effortless. But we all know true glamour takes work. So when Dallas based photographer Stewart Cohen. Who creates some wonderfully glamorous shots, needed someone to add a touch of Photoshop Magic to make this image look effortless he called on me. Here's the before image Stewart sent me to work on:. Subscribe to: Posts (Atom). Dennis' Blog has moved! Click to see Dennis' Website. Santa Monica, CA, United States. View my complete profile.

2

The Digital Transformer: April 2015

http://thedigitaltransformer.blogspot.com/2015_04_01_archive.html

Thursday, April 30, 2015. Insights on Retouching: From a Clients Perspective with Jason Lau of Team One. Listening closely to what our clients want and need is one of the most important skills a retoucher has to master. With that in mind I’m excited to begin this series of interviews, appearing once a month, focusing on the client’s perspective. Each month I’ll be conducting these interviews, featuring folks like Jason, who represent the client side of high end retouching. 5) That's a good point. So ...

3

The Digital Transformer: Makin' it Real

http://thedigitaltransformer.blogspot.com/2015/03/makin-it-real.html

Tuesday, March 17, 2015. How do you photograph a line of custom shoes before any have been made? Last Fall Nike partnered with Pendleton Woolen Mills to create a line of custom shoes to be featured on their NikeID website. The only trouble was since these were custom shoes, none of the them would be made before the campaign went “Live”. What they did have were some prototypes made from light gray leather and rolls of Pendleton wool fabrics. So when they asked photographer Michael Jones. Subscribe to: Pos...

4

The Digital Transformer: Relaxed Glamour

http://thedigitaltransformer.blogspot.com/2014/07/relaxed-glamour.html

Thursday, July 31, 2014. Relaxed glamour should look effortless. But we all know true glamour takes work. So when Dallas based photographer Stewart Cohen. Who creates some wonderfully glamorous shots, needed someone to add a touch of Photoshop Magic to make this image look effortless he called on me. Here's the before image Stewart sent me to work on:. Subscribe to: Post Comments (Atom). Dennis' Blog has moved! Click to see Dennis' Website. Santa Monica, CA, United States. View my complete profile.

5

The Digital Transformer: July 2013

http://thedigitaltransformer.blogspot.com/2013_07_01_archive.html

Tuesday, July 9, 2013. V for Grand Victoria. When Roger Hagadone got the assignment to create a series of ads for Chicago's Grand Victoria Casinos he knew he'd need an extra bit of Photoshop Magic to create the final images and that's when he called on me to collaborate with him on the project. Once the selections were made for each ad I then went to work carefully compositing each model into the appropriate background while enhancing the lighting, contrast and color to add just the right touch of drama ...

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Friday, May 29, 2015. Insights on Retouching: From a Client's Perspective with Sam Northway of HYFN. Listening closely to what our clients want and need is one of the most important skills a retoucher must master. With that in mind here is the next installment on the "Insights on Retouching: From a Client's Perspective" series. This interview is with Sam Northway, Art Director at the Los Angeles based ad agency HYFN. 1) How have you been involved in using or buying retouching? I think it really depends&#...

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