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the open marketer | business at the intersection of marketing and digital

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CONTACTS AT THEOPENMARKETER.COM

Penny Webb-Smart

Penny Webb-Smart

4 Hu●●●●s St

POTT●●●●OINT , New South Wales, 2011

au

61.0●●●●4321
pe●●●●●@gmail.com

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Penny Webb-Smart

Penny Webb-Smart

4 Hu●●●●s St

POTT●●●●OINT , New South Wales, 2011

au

61.0●●●●4321
pe●●●●●@gmail.com

View this contact

Penny Webb-Smart

Penny Webb-Smart

4 Hu●●●●s St

POTT●●●●OINT , New South Wales, 2011

au

61.0●●●●4321
pe●●●●●@gmail.com

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the open marketer | business at the intersection of marketing and digital | theopenmarketer.com Reviews

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Two challenges with core banking innovation | the open marketer

http://theopenmarketer.com/2014/10/04/two-problems-with-core-banking-innovation

Two challenges with core banking innovation. 4 October, 2014. The big deal in IT for Australian banks is core banking. ‘Core banking’ is shorthand for replacing old product systems with more modern and flexible versions. Most Australian banks are doing this – CBA spent $2bn over five years – but the ones who reap the benefits over the long term will be those who address two strategic problems. The problems are based on learning from the experience of telcos who upgraded their billing systems in the early...

2

The Customer Experience Pyramid | the open marketer

http://theopenmarketer.com/2014/06/18/the-customer-experience-pyramid

The Customer Experience Pyramid. 18 June, 2014. Its pretty safe to say Customer Experience is now a thing companies are hiring customer experience or customer design teams, online articles are appearing in ever greater numbers, as are conferences and professional associations. Until the playbook for Customer Experience emerges, it’s hard for companies to know what it means, where to start, how and where to focus their efforts, and whether the results they achieve are good, poor, or average. Delivered to ...

3

marketing | the open marketer

http://theopenmarketer.com/category/marketing

It seems we can’t find what you’re looking for. Perhaps searching can help. Types of digital govt strategy. How to build a public service innovation team. Which digital government tribe are you in? Blog at WordPress.com. Blog at WordPress.com. Follow “the open marketer”. Get every new post delivered to your Inbox. Join 38 other followers. Build a website with WordPress.com.

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the open marketer | business at the intersection of digital and human | Page 2

http://theopenmarketer.com/page/2

Business at the intersection of digital and human. Two challenges with core banking innovation. The big deal in IT for Australian banks is core banking. ‘Core banking’ is shorthand for replacing old product systems Continue reading →. The Customer Experience Pyramid. Its pretty safe to say Customer Experience is now a thing companies are hiring customer experience or customer design Continue reading →. Five new digital business models. Why your company needs to be digital. The retirement of Steve Ballmer...

5

About | the open marketer

http://theopenmarketer.com/about

Looks at how organisations in the public and private sectors can create and deliver greater value for their customers and themselves through digital, service design and business model innovation. The philosophy of the blog is about being open to new ideas and new ways of doing business. Why the ‘open. I started my career as an old-school- 4Ps. The blogs are written by Penny Webb-Smart in Sydney, Australia. All views expressed are my own. Hopefully you find it interesting and useful. You are commenting us...

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