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WDMP News Archives - Long live curiosity
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Recent campaigns and cultural antics. How Access To Richer Data Has Improved Targeting In Door Drops. August 4, 2016. By Gavin Wheeler for MAILMEN Gavin Wheeler, CEO of direct, digital and social agency WDMP, tells us about the need for creative thinking when producing door drops, and how more sophisticated data is set to change targeting. As we spend more and more time checking our emails on smartphones, tablets and laptops, we’re all…. Our New Brand Response Campaign for Monarch. July 14, 2016. The Cha...
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zopaappointswdmp
http://www.wdmp.co.uk/2015/07/zopa-appoints-wdmp
July 2, 2015. Zopa, Europe’s largest peer-to-peer lending service, has appointed WDMP to develop and optimise a direct acquisition channel in order to reduce their reliance on online sales channels. Watch this space for our first direct campaigns. 185 Park Street London SE1 9DY. P 44 (0) 203 696 7100. E info@wdmp.co.uk. Here is some text.
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Long live curiosity | Page 2
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WDMP - a direct, digital and social agency that turns consumer curiosity into customer value. Wonga Flexi Loan Launch. May 24, 2016. Wonga tasked WDMP with supporting the launch of their Flexi Loan product, a new offering that allows customers to repay their loan in 3 parts over three months. The aim of the campaign was to clearly communicate the key product proof points in a busy marketplace. The campaign ran across multiple channels with the ATL…. Hiscox appoints WDMP to drive direct sales. May 20, 2016.
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Long live curiosity | Page 3
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WDMP - a direct, digital and social agency that turns consumer curiosity into customer value. WDMP creates Monarch’s Summer 2016 campaign. February 9, 2016. Monarch tasked WDMP with creating one of their most important booking campaigns of the year Summer 2016. January and February is one of the most important times of the year for travel sector bookings as thoughts turn to the main summer holiday. Therefore the aim of the campaign was to highlight the ‘Breathtaking’ holiday…. WDMP have been shortlisted!
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Spring Activation for Wyevale - Long live curiosity
http://www.wdmp.co.uk/2015/07/spring-activation-for-wyevale
Spring Activation for Wyevale. July 16, 2015. Spring is a key sales period for garden centres as the warmer weather brings customers back in to the market across a much wider range of products. Our challenge was to ensure Wyevale could maximise this opportunity by driving incremental revenue. Ensure repertoire shoppers came back to Wyevale. An extra purchase from loyals. Upsell to a higher price point for ‘light’ spenders. Tags: Wyevale Garden Centres. 185 Park Street London SE1 9DY. P 44 (0) 203 696 7100.
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The AA Appoint WDMP
http://www.wdmp.co.uk/2015/07/the-aa-appoint-wdmp
The AA Appoint WDMP. July 10, 2015. The AA has invited WDMP to work with them on a strategic project to improve efficiency and targeting of acquisition campaigns for their Roadside Assistance offering. The project includes analysis, audience segmentation and creative recommendations. 185 Park Street London SE1 9DY. P 44 (0) 203 696 7100. E info@wdmp.co.uk. Here is some text.
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WDMP Chip Shop Awards
http://www.wdmp.co.uk/2015/06/wdmp-nominated-in-chip-shop-awards
WDMP nominated in Chip Shop awards! June 12, 2015. Carlo and Stew have been nominated in the Chip Shop Awards! Our ad for Cafe Pod under the category ‘Best Ad Without a Headline’ caught the judges eyes. Take a look at all the nominations here: www.chipshopawards.com/entries. 185 Park Street London SE1 9DY. P 44 (0) 203 696 7100. E info@wdmp.co.uk. Here is some text.
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WDMP Launches The Science Dept - Making Serendipity a Strategy - Long live curiosity
http://www.wdmp.co.uk/2015/04/wdmp-launches-the-science-dept-making-serendipity-a-strategy-2
WDMP Launches The Science Dept – Making Serendipity a Strategy. April 30, 2015. WDMP has launched a new data science business called the Science Dept. The new business is pioneering the analysis, targeting and harnessing of social media and digital data to drive prospecting and CRM. By analysing prospect and customer individual pathways we can identify relevant information seeking behaviour. That lead to purchase and tie this back to individuals contact data including social ID, home address and email.
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Make your holiday a holiYAY with Cosmos - Long live curiosity
http://www.wdmp.co.uk/2015/05/make-your-holiday-a-holiyay-with-cosmos
Make your holiday a holiYAY with Cosmos. May 18, 2015. Our latest integrated direct response campaign for Cosmos Holidays. Broke last week, inspiring potential holiday-makers to find their next holiday with Cosmos to drive early summer sales. The campaign spans radio, ads in national press and celebrity weeklies, as well as digital banners. Make your holiday a HoliYAY. 185 Park Street London SE1 9DY. P 44 (0) 203 696 7100. E info@wdmp.co.uk. Here is some text.
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Long live curiosity | Page 5
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WDMP - a direct, digital and social agency that turns consumer curiosity into customer value. Clubcard Boost Bank Holiday Emails. September 25, 2015. The early May bank holiday is a great chance to enjoy extra time with family and friends. But the date often creeps up, leaving us in need of last minute ideas. Our objective was to inspire our Tesco Bank Credit Card customers with bank holiday activities in their area, showing how they can Boost the…. Monarch Airlines Direct Response Campaign. July 16, 2015.
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