keithsbook.com
The Truth is Purple - Keith Wisniewski :: Writer
http://www.keithsbook.com/The-Truth-is-Purple
Too Small To Fail. The wrong way to say it. The Truth is Purple. TheTruthisPurple.com is a website I created with my creative partner, Scott Rasmussen. As a way of showing how the right wing and the left wing both spin simple facts to each extreme. The truth is never red or blue, it's usually purple. Click image to launch. Too Small To Fail.
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AT&T - Keith Wisniewski :: Writer
http://www.keithsbook.com/AT-T
Too Small To Fail. The wrong way to say it. Today, there's no time for downtime. To announce AT&T's service underground on the subways of Philadelphia, we installed real ant farms near subway entrances, complete with live ants. Here's the case study video:. When AT&T sponsored the men’s NCAA basketball tournament, they put all 63 games live exclusively on their LG Vu phone with something called Mobile TV. The world’s best rivalry gets the AT&T treatment in this print ad we did for Yankees Magazine.
keithsbook.com
Hotwheels - Keith Wisniewski :: Writer
http://www.keithsbook.com/Hotwheels
Too Small To Fail. The wrong way to say it. In case you were wondering, yes these ads were real.Targeted toward adult collectors, the idea behind these print ads was to re-create the typical beauty shots you see for real cars. To pull this off, we used famed life-sized car photographer, Bill Cash. Hotwheels collectors are pretty hardcore. When highly collectible sets like these come out, they will do anything to get their hands on them. Well, almost anything. Too Small To Fail.
keithsbook.com
Kia Motors - Keith Wisniewski :: Writer
http://www.keithsbook.com/Kia-Motors
Too Small To Fail. The wrong way to say it. In this spot, a guy prepares for his date the old fashioned way. And by old fashioned, I mean not old fashioned. Here's some print ads:. Too Small To Fail.
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Bacardi - Keith Wisniewski :: Writer
http://www.keithsbook.com/Bacardi
Too Small To Fail. The wrong way to say it. This spot was directed by yours truly, and was short listed at Cannes. This spot was part of a campaign for Bacardi Silver. Each spot featured an awkward situation that was easily fixed by consulting the Bacardi Silver manual. Rapper Direct Mail CD. Ciclon Tequila-Spiked Rum is a drink that’s very popular within the hip-hop community. So, we sent out this direct mail CD along with a rhyming booklet to rappers, hoping to get them to use Ciclon in their raps.
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Eddie Bauer - Keith Wisniewski :: Writer
http://www.keithsbook.com/Eddie-Bauer
Too Small To Fail. The wrong way to say it. Eddie Set. Go. We pitched Eddie Bauer with the idea of radical reappraisal of the brand. That meant no more people in mom jeans and flannel shirts sitting on Adirondack chairs by the lake. Eddie Bauer was an innovative outdoor clothing company with adventure at the core of their DNA. Just no one knew it. Too Small To Fail.
keithsbook.com
Universal Orlando - Keith Wisniewski :: Writer
http://www.keithsbook.com/Universal-Orlando
Too Small To Fail. The wrong way to say it. This campaign of 3 spots lets viewers know that people live by a different set of rules at Universal Orlando’s theme park and resort. Too Small To Fail.
keithsbook.com
Keith Wisniewski :: Writer
http://keithsbook.com/filter/Non-traditional
The wrong way to say it.
keithsbook.com
Too Small To Fail - Keith Wisniewski :: Writer
http://www.keithsbook.com/Too-Small-To-Fail
Too Small To Fail. The wrong way to say it. Too Small To Fail. A book that I published of my tweets. The world's first book promo featuring the Amish:. Website for the book (click image to launch):. Some press about the book (click image to launch):. A sample of some tweets:. You can follow me here. You can buy the book here. Too Small To Fail.
keithsbook.com
Autodesk - Keith Wisniewski :: Writer
http://www.keithsbook.com/Autodesk
Too Small To Fail. The wrong way to say it. The World Project: 8-Page Magazine Insert. No, Autodesk has nothing to do with cars. They’re actually the world’s leading software company for architects, engineers, product designers, and even video game creators. In short, they give creators the chance to bring their complex creations to life before they’re actually built. The World Project website:. These print ads show the power that Autodesk-created products can have on the world around us.
