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conNEXTion IMC | Musings about marketing and digital media

Musings about marketing and digital media

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conNEXTion IMC | Musings about marketing and digital media | tkinwv.wordpress.com Reviews

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Musings about marketing and digital media

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May | 2015 | conNEXTion IMC

https://tkinwv.wordpress.com/2015/05

Musings about marketing and digital media. Creative Approach Rough Draft for WV Power Branding Project. May 12, 2015. This is the creative brief, interview transcript, paper edit, and rough draft of a script for a branding class (IMC 634 Digital Storytelling) project for the West Virginia Power. West Virginia Power Branding Project. Creative Brief WV Power. Live or work in close proximity to the stadium. 18 to 34 single or married couples. Enjoy an active downtown social life. 24 to 45 years old. Childre...

2

This is Power Baseball-My Experience | conNEXTion IMC

https://tkinwv.wordpress.com/2015/05/07/this-is-power-baseball-my-experience

Musings about marketing and digital media. This is Power Baseball-My Experience. May 7, 2015. Inning stretch with the Rowdy Alley fans (and was on the Jumbotron), got to spin the wheel for a Power merchandise prize, and enjoyed a few pictures with Chuck the mascot. The staff made sure I had the information I needed for my sport marketing and digital storytelling (branding video) projects for the WVU IMC master’s program and I had a great time. My impressions of the game. Why does she like the games?

3

Internet of Things: A Storytelling Toothbrush to Help Kids Brush Better and a Newsfeed for You | conNEXTion IMC

https://tkinwv.wordpress.com/2015/03/03/internet-of-things-a-storytelling-toothbrush-to-help-kids-brush-better-and-a-newsfeed-for-you/comment-page-1

Musings about marketing and digital media. Internet of Things: A Storytelling Toothbrush to Help Kids Brush Better and a Newsfeed for You. March 3, 2015. So I admit I take my cell phone into the bathroom with me and will sometimes load up a video or read an article while I brush and (sometimes) floss. So why do I need a brushing app and a smart toothbrush? Oral-B is now encouraging developers to create apps for their new smart toothbrush as well. At the recent World Mobile Congress. The grownups aren&#82...

4

conNEXTion IMC | Musings about marketing and digital media | Page 2

https://tkinwv.wordpress.com/page/2

Musings about marketing and digital media. Big Bird’s Buzzworthy Week: Dances with Michelle Obama and Stars in Big Birdman. February 24, 2015. Big Bird, FLOTUS, and the Oscar-winning Best Picture. Combine to create some buzz this week. Big Bird, the longtime. Character loved by millions of kids, is showing up everywhere this week. Big Bird has his own Twitter account now @BigBird (along with other. Characters) and is featured in two videos making the rounds this week- dancing with the First Lady and in a.

5

March | 2015 | conNEXTion IMC

https://tkinwv.wordpress.com/2015/03

Musings about marketing and digital media. Three Branding Videos that Don’t Push their Products in Our Faces. March 31, 2015. The Scarecrow Chipotle Mexican Grill. The video seeks to appeal to its core audience of millennials by building a brand story around the freshness and integrity of their ingredients. Chipotle wants its brand to be associated with freshness, quality, and better food sourcing practices. Monty the Penguin John Lewis Department Stores. Game-changer Johnnie Walker Blue Label. Despite t...

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bmariesmith.wordpress.com bmariesmith.wordpress.com

bmariesmith | Emerging Media & the Market

https://bmariesmith.wordpress.com/author/bmariesmith

Emerging Media and the Market. The Future of Emerging Media. March 9, 2015. In 2015 marketers will be dealing with many of the same problems and pitfalls as they have in the past. These include finding the right way to think about marketing opportunities on social media, new and/or upcoming advances in technology, and how to address rising consumer privacy concerns. Has put together a list of 10 trends that they can expect to see more of in 2015:. 8220;The strongest brands are adapting and creating a cle...

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Breaking the Mold with Visual Content | Emerging Media & the Market

https://bmariesmith.wordpress.com/2015/02/16/visual-customer-service-in-the-social-age

Emerging Media and the Market. Breaking the Mold with Visual Content. February 16, 2015. I stumbled across an interesting infographic. The other day that explained just how important visual content can be for brands. In an age where the 24/7 sensory overload of information is enough to induce a seizure, it is becoming more and more difficult for brands to catch a targeted audiences’ attention long enough to get their message across. Learning how to creatively channel a message. The Visual Connection,.

briangallaherblog.wordpress.com briangallaherblog.wordpress.com

BrIMC | A discussion of emerging media in an ever-changing word. | Page 2

https://briangallaherblog.wordpress.com/page/2

A discussion of emerging media in an ever-changing word. Avoid being a digital wallflower in a social media [driven] world. January 27, 2015. Social media has caused perhaps the largest paradigm shift in the way we communicate, entertain ourselves, and even the way brands market, since, well, ever. Facebook, Instagram, and Twitter, are without a doubt the biggest three “players” in social media. Together the three social media giants house close to two billion active accounts. Emotional appeal, clever co...

stevegeibel.wordpress.com stevegeibel.wordpress.com

4 Simple Steps To The Perfect Wet Shave – steve geibel

https://stevegeibel.wordpress.com/2015/08/04/4-simple-steps-to-the-perfect-wet-shave

August 4, 2015. August 4, 2015. 4 Simple Steps To The Perfect Wet Shave. Not necessarily (although sometimes). The antiquated methods have more to do with the enjoyment of the activity that they do about results, although in the grand scheme of things, results are always important. A fountain pen makes me. To write and it makes me. More expressive, and despite the fact that my personal handwriting resembles that of an epileptic third-grader all hopped up on grape soda, I. Not all old school activities ha...

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Bird of Prey, making way. | BrIMC

https://briangallaherblog.wordpress.com/2015/03/15/bird-of-prey-making-way

A discussion of emerging media in an ever-changing word. Chicago ShamROCKs the Nation with social media this Saint Patrick’s Day. Bird of Prey, making way. March 15, 2015. Teamed up with a conservation group, called Freedom Conservation. Https:/ www.facebook.com/bbcworldnews? Freedom Conservation wanted to make a big impact by training an Imperial Eagle to take flight from the top of the world’s tallest building in Dubai, the Burj Khalifa. Leave a Reply Cancel reply. Enter your comment here. You are comm...

bmariesmith.wordpress.com bmariesmith.wordpress.com

The Future of Emerging Media | Emerging Media & the Market

https://bmariesmith.wordpress.com/2015/03/09/the-future-of-emerging-media/comment-page-1

Emerging Media and the Market. The Future of Emerging Media. March 9, 2015. In 2015 marketers will be dealing with many of the same problems and pitfalls as they have in the past. These include finding the right way to think about marketing opportunities on social media, new and/or upcoming advances in technology, and how to address rising consumer privacy concerns. Has put together a list of 10 trends that they can expect to see more of in 2015:. 8220;The strongest brands are adapting and creating a cle...

coffeeandmarketing360.wordpress.com coffeeandmarketing360.wordpress.com

An Infographic Is Worth 1,000 Words | Coffee and Marketing

https://coffeeandmarketing360.wordpress.com/2014/11/03/an-infographic-is-worth-1000-words

Emerging Media Blog By Jenna Beach. Plugged and Charged: Today’s Emerging Media. Using Pinterest to Reach Your Target Market →. An Infographic Is Worth 1,000 Words. November 3, 2014. In today’s fast-paced world, we ingest an exorbitant amount of information in a short amount of time, reducing the desire to read lengthy and detailed messages; however, our interest is typically heightened when we see images. The more creative and well-designed infographics are seemingly more interesting which can lead to a...

coffeeandmarketing360.wordpress.com coffeeandmarketing360.wordpress.com

Coffee and Marketing | Emerging Media Blog By Jenna Beach | Page 2

https://coffeeandmarketing360.wordpress.com/page/2

Emerging Media Blog By Jenna Beach. Newer posts →. There’s An App for That. November 11, 2014. Apps have revolutionized the way the modern marketer uses mobile marketing to reach consumers…making it an easier, faster, more accessible, and affordable strategy. Generally, consumers are spending more time on their apps than ever before. In fact, new data from Nielsen shows that U.S. Android and iPhone users age 18 and over spend 65% more time. To highly targeted consumers as well as offer a channel to order...

coffeeandmarketing360.wordpress.com coffeeandmarketing360.wordpress.com

Storytelling in commercials: A look at nonliteral branding videos | Coffee and Marketing

https://coffeeandmarketing360.wordpress.com/2015/03/29/storytelling-in-commercials-a-look-at-nonliteral-branding-videos

Emerging Media Blog By Jenna Beach. INTEGRATE 2015: Speaker Profile – Rod Brooks. Storytelling in commercials: A look at nonliteral branding videos. March 29, 2015. Once Upon a Time. Brands use storytelling to engage and connect on an emotional level with audiences. The following three commercials are analyzed with regard to its emotional appeal of consumers’ wants, needs, and desires while also informing consumers about the brands’ products or services. Share on Facebook (Opens in new window). Enter you...

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conNEXTion IMC | Musings about marketing and digital media

Musings about marketing and digital media. Creative Approach Rough Draft for WV Power Branding Project. This is the creative brief, interview transcript, paper edit, and rough draft of a script for a branding class (IMC 634 Digital Storytelling) project for the West Virginia Power. West Virginia Power Branding Project. Creative Brief WV Power. Live or work in close proximity to the stadium. 18 to 34 single or married couples. Enjoy an active downtown social life. Sees downtown entertainment as hip. Earns...

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