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Agile Marketing, Design, Technology - Travis Arnold

I'm a tech marketer and founder of harbinger labs. I'm an agile marketing participant and enjoy all things that revolve around design and technology.

http://www.travisarnold.com/

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Travis Arnold

Travis Arnold

7264 ●●●●●mouth

Unive●●●●● City , MO, 63130

US

1.31●●●●6266
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Travis Arnold

Travis Arnold

7264 ●●●●●mouth

Unive●●●●● City , MO, 63130

US

1.31●●●●6266
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Travis Arnold

Travis Arnold

7264 ●●●●●mouth

Unive●●●●● City , MO, 63130

US

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Agile Marketing, Design, Technology - Travis Arnold | travisarnold.com Reviews

https://travisarnold.com

I'm a tech marketer and founder of harbinger labs. I'm an agile marketing participant and enjoy all things that revolve around design and technology.

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1

Go Fish: Testing Campaigns Like Fishing Lures | Travis Arnold

http://travisarnold.com/testing-campaigns-like-fishing-lures

Go Fish: Testing Campaigns Like Fishing Lures. We all likely have a memory of a hot, sunny day in Summer sitting in a boat or a on a river bank with a fishing rod in our hand. We probably also share the frustration of a slack line and still water and the delight of a tug then a splash from a trophy trout (see above). Know their target fish. They’ve done their research. They know where the fish lives, what they eat and when they’re active. Know their target buyer. Marketing isn’t unlike fishing. Generate ...

2

Add Some Gas to your Marketing Automation | Travis Arnold

http://travisarnold.com/add-some-gas-to-your-marketing-automation

Add Some Gas to your Marketing Automation. I remember when I had first moved to St. Louis – I had no clue where anything was and really only knew how to get from my apartment to work which was downtown. I had run out of gas. What’s a car without gas you ask? Well it’s a 2000lb hunk of steel, aluminum and plastic. What’s with the out of gas story you ask? Because it’s exactly like a marketing automation. System without content…worthless. That’s great, but is it the right content? Understanding the right &...

3

Articles | Travis Arnold

http://travisarnold.com/articles

What I’ve Been Working On. I haven’t written anything on here since December. Not that I was the most consistent writer, but I at least tried to get something pulled out of my head once a month or more. Truth is I’ve been busy. I started my own company in November and have been heads down nearly everyday since. I’m happy to share Harbinger Labs with all of you. Fragmented Sales and Marketing Sucks. Do We Need a Director of Simplicity? Headphones Are the Private Office. A few years ago I shared how my tea...

4

Agile Marketing | Travis Arnold

http://travisarnold.com/agile-marketing

Marketing is a challenging, intense and. Sometimes stressful position, but can be the most rewarding role in a company. For years marketing departments worked one way;. Create a 1 year marketing plan. Plan the work for 1 year. Start working the plan without looking at the world around youor your buyers. Wash, rinse, repeat. Agile isn’t new, but applying it to the marketing process is. Essentially, it’s a way to. Whew For a deeper explanation of this head on over the Agile Marketing Manifesto. As the agil...

5

Roundup: Agile Marketing Manifestos | Travis Arnold

http://travisarnold.com/agile-marketing-manifestos

Roundup: Agile Marketing Manifestos. I’ve been reading through various agile marketing manifestos in preparation for SprintZero. The first conference for agile marketing practitioners with the goal being to compile the values and principles that will serve as the initial framework of agile marketing. After reading through them all I came up with a simple breakdown that I feel embodies what Agile Marketing is all about. Agile Marketing is…. May 10 at 9:58am. The second decision we need to make is whether ...

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Marketer, experience seeker, business owner and taco lover. I used to write on here quite a bit about overall observations in marketing, design and work-life. These are some evergreen reads that prove to be relevant regardless of the date they were published. For more current thoughts, please visit Harbinger Labs. Add Some Gas to your Marketing Automation. 8211; Fill up your content tank and give your buyers the info they need. Roundup: Agile Marketing Manifestos.

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