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UPFRONTCOMMENT.WORDPRESS.COM

UPFRONT COMMENT | Just another WordPress.com weblog

Just another WordPress.com weblog

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UPFRONT COMMENT | Just another WordPress.com weblog | upfrontcomment.wordpress.com Reviews
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Just another WordPress.com weblog
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Is banner advertising really a waste of time? | UPFRONT COMMENT

https://upfrontcomment.wordpress.com/2011/02/09/is-banner-advertising-really-a-waste-of-time

Just another WordPress.com weblog. What shape is your funnel. Is banner advertising really a waste of time? February 9, 2011. For years the banner ad has been under attack. Lately, it has even become popular to down play the impact of online advertising and the online platform as a whole and the banner ad has come to signify a marketing platform without much impact. Low click-through rates (CTR). The problem also lies with the industry obsession of using CTR as a metric. Click Through Rates, in itsel...

2

What shape is your funnel | UPFRONT COMMENT

https://upfrontcomment.wordpress.com/2010/09/16/what-shape-is-your-funnel

Just another WordPress.com weblog. Is quantity better than quality? Is banner advertising really a waste of time? What shape is your funnel. September 16, 2010. We spend a lot of time and effort putting random people in at the top of our funnel with the hope that loyal customers come out at the bottom…. That then is the obvious path of outbound marketing. Unfortunately most people you pour into the funnel hop out long before they become loyal customers. This entry was posted in Uncategorized. UPFRONT MED...

3

Is quantity better than quality? | UPFRONT COMMENT

https://upfrontcomment.wordpress.com/2010/05/24/is-quantity-better-than-quality

Just another WordPress.com weblog. Reputation Management, agency ownership and digital practitioners. What shape is your funnel →. Is quantity better than quality? May 24, 2010. The net has spawned two new ways to create and consume culture. The first is the wide-open door for amateurs to create. This is blogging and online art, wikipedia and the maker movement. These guys get a lot of press, and deservedly so, because they’re changing everything. Should I write blog posts that increase my traffic or tha...

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Just another WordPress.com weblog. Is banner advertising really a waste of time? February 9, 2011. For years the banner ad has been under attack. Lately, it has even become popular to down play the impact of online advertising and the online platform as a whole and the banner ad has come to signify a marketing platform without much impact. Low click-through rates (CTR). The problem also lies with the industry obsession of using CTR as a metric. Click Through Rates, in itself do not actually mean anyt...

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