elizayaydin.com
Build — Eliz Ayaydin
http://www.elizayaydin.com/build
New York, NY. Experience designer and creative strategist with a thing for solving complex problems. Design Research and Integration, 2013. Collaboration with Vidhi Goel. Build makes nutrition simple and fun by introducing healthy food through a familiar framework that current fast food restaurants have. It does this by modifying the entire ordering process and menu design to make it a more playful and engaging ordering experience. Field Research and Interviews. Field Research and Observations. These int...
elizayaydin.com
Etsy — Eliz Ayaydin
http://www.elizayaydin.com/etsy-1
New York, NY. Experience designer and creative strategist with a thing for solving complex problems. Design for Social Value, 2014. Collaboration with Vidhi Goel. Working to help Etsy. Brooklyn’s Values and Impact team bring sustainability to the hearts and minds of Etsy stakeholders, the project goal was to create new kinds of value for business success by using design and social innovation to create social and ecological outputs (rather than the traditional financial outputs). A larger aim was to help ...
elizayaydin.com
Bud — Eliz Ayaydin
http://www.elizayaydin.com/bud-1
New York, NY. Experience designer and creative strategist with a thing for solving complex problems. Product and Brand Strategy, 2014. Collaboration with Vidhi Goel. Under the guidance of aruliden. Featured on Fast Company. Helping pregnant women survive and thrive through their bumpy 9-month journey, the Bud device the name comes from both a budding flower and a trusted companion cherishes the little one growing inside, while giving the mother the confidence that her pregnancy is on track. At its core, ...