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柴娃娃市場行銷雜記: June 2013

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分享生活中遇到的廣告, 行銷案例以及Interactive (Digital) Marketing 的點點滴滴. Saturday, June 8, 2013. 電視和社交媒體（二）： 爭奪觀眾在Second Screen的時間. 對於電視台可以賣廣告的時間，法律有硬性規定，因此電視台絕對有誘因制作出受歡迎的節目，取得高一點的收視率，從而收取高一點的廣告費。到底電視台正通過哪些手段提高收視率呢？ 看電視已經是一種奢侈。即使觀眾在家看電視，但他們往往人手一部智能電話（甚至同時擁有. 65289;，在觀看節目的同時，一邊即用電話上網、打機、上. 12289;發電郵等，注意力和專注度已大不如前了。觀眾觀看電視的行為模式正在逐漸改變，如何爭取他們. 上，與其通過傳統手段爭取收視率，坐以待斃，不如直接將戰場拉闊到網上，尤其移動網絡，爭奪觀眾的. Viggle - Make TV More Rewarding. Viggle - Make TV More Rewarding. 整合到電視廣告中，加強和觀眾的互動，從而加強品牌傳播的深度，非常成功！（. Viggle mobile app check-in.

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Private Equity: September 2011

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An understanding of the operations and processes followed in the life of a Private Equity fund. September 30, 2011. Now comes the time when the invested amount is sold off and money is to be returned to the investors (LP's). The most common method used for that is the waterfall model. A waterfall is the priority in which money is returned on an investment. The most basic version of waterfall model for distribution of capital back to the investors is as follows:. Invested Capital to LP. Catch up to GP.

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Private Equity: October 2011

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An understanding of the operations and processes followed in the life of a Private Equity fund. October 15, 2011. Indirect Incomes and closings. Let us understand a basics of different Indirect Incomes that can be generated during the life of the fund. There can be Premium Income. Generated from LP that has entered in a subsequent closing. For understanding this, let us understand what is a closing. This new LP will take a place in all the previous expenses as well as investments. He will be treated ...

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Private Equity: Important Documents

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An understanding of the operations and processes followed in the life of a Private Equity fund. Investment Manager or AMC and. This agreement has all the detailed specifications of the fund and the processes that will be carried out throughout the life cycle of the fund. It is a document with all the parties which is like a reference in case of any transaction or confusion during the life of the fund. Private Placement Memorandum (PPM). This agreement is signed between the Trustee and Investment Manager.

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Movie Screening – Pompeii – February 21, 2014 | Doing Some Reviews

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I try I write. You Read. Movie Screening – Pompeii – February 21, 2014. The company that did this screening searched each participant’s purses and confiscated cellphones and/or cameras. My phone wasn’t confiscated because the person who searched my purse thought it was a pack of gum. After being searched – and handing over a phone if needed – you were then wanded by security. Luckily I didn’t have any weapons on my body either! Finally time for the movie review! This entry was posted in Free Stuff. You a...

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Private Equity: Hedge Fund

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An understanding of the operations and processes followed in the life of a Private Equity fund. December 31, 2011. What is the difference between a private equity fund and a hedge fund? A Private Equity Fund and a Hedge Fund might sound similar to people who are not too familiar with the alternative investment industry. There is a huge difference in the way in which investment is made in these industries. Posted by Amit Kabra. April 10, 2012 at 3:57 AM. Are there any examples of Hedge funds?

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Private Equity: August 2011

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An understanding of the operations and processes followed in the life of a Private Equity fund. August 10, 2011. What is a Private Equity Fund? In layman terms, Private Equity fund is like any other fund where money or capital is collected from various investors and combined together to invest into real estate, equity, bonds and other funds or products for growth of the capital. Capital Commitment - The maximum amount promised by an investor to invest in this fund. An investor commits a maximum amount th...

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Private Equity: Types of Private Equity

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An understanding of the operations and processes followed in the life of a Private Equity fund. March 6, 2012. Types of Private Equity. There are two major types of private equity:. In US, "private equity" is generally used to refer the buyout and buy-in investment sector and "venture capital" refers to an initial early stage investment. In Europe, "venture capital" refers to investments at all stages. In modern days, across the globe, the term "private equity" has become common for all stages. Are gener...

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Private Equity: How is Private Equity Different from a Loan?

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An understanding of the operations and processes followed in the life of a Private Equity fund. March 4, 2012. How is Private Equity Different from a Loan? Private Equity companies provide medium or long term financing to companies. It provides long term capital to support unlisted companies grow and succeed. Hence it fills the equity gap, i.e. the missing public capital as the companies have been supported by private capital. How is Private Equity different from a loan? Posted by Amit Kabra. Private Equ...