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Workpump

Cutting through the crap about marketing to help you sell more of your stuff. Monday, May 15, 2006. Why hiring your brother-in-law to do your Web site is a bad idea. New research shows that for the majority of B2B prospects, when they are considering doing business with a company they will check out that company's Web site as one of the first things they do. Duh! This is hardly news. According to BtoB Magazine. Posted by Johnbro @ 9:17 AM. Links to this post. Wednesday, April 19, 2006. We had to get out ...

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Cutting through the crap about marketing to help you sell more of your stuff. Monday, May 15, 2006. Why hiring your brother-in-law to do your Web site is a bad idea. New research shows that for the majority of B2B prospects, when they are considering doing business with a company they will check out that company's Web site as one of the first things they do. Duh! This is hardly news. According to BtoB Magazine. Posted by Johnbro @ 9:17 AM. Links to this post. Wednesday, April 19, 2006. We had to get out ...

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Workpump | workpump.blogspot.com Reviews

https://workpump.blogspot.com

Cutting through the crap about marketing to help you sell more of your stuff. Monday, May 15, 2006. Why hiring your brother-in-law to do your Web site is a bad idea. New research shows that for the majority of B2B prospects, when they are considering doing business with a company they will check out that company's Web site as one of the first things they do. Duh! This is hardly news. According to BtoB Magazine. Posted by Johnbro @ 9:17 AM. Links to this post. Wednesday, April 19, 2006. We had to get out ...

INTERNAL PAGES

workpump.blogspot.com

1

Workpump: Selling to Business Tips: Say "No" to hear "Yes"

http://workpump.blogspot.com/2005/11/selling-to-business-tips-say-no-to.html

Cutting through the crap about marketing to help you sell more of your stuff. Wednesday, November 30, 2005. Selling to Business Tips: Say "No" to hear "Yes". There’s a place outside. Did you ever have to finally decide? Say yes to one and let the other ones ride. Posted by Johnbro @ 10:23 PM. Links to this post. Links to this post:. View my complete profile. Selling to Business Tips: Feed the Need. Show me the pixels! Dont shoot yourself in the foot. Worlds Worst Sales Call.

2

Workpump: The Mousetrap Myth

http://workpump.blogspot.com/2006/04/mousetrap-myth.html

Cutting through the crap about marketing to help you sell more of your stuff. Wednesday, April 19, 2006. We had to get out of the simplistic mode of just inventing something and expecting people to show up and buy it.". Mark Hurd, new CEO of HP, as quoted in the Seattle Times (from a Wall Street Journal article). Hurd, a former sales exec and CEO of NCR, discovered that customers weren't actually selling to HP's top customers, but were waiting around for customers to seek out the sales rep.

3

Workpump: December 2005

http://workpump.blogspot.com/2005_12_01_archive.html

Cutting through the crap about marketing to help you sell more of your stuff. Sunday, December 04, 2005. Selling to Business Tips: Keep it Simple. Most prospects won’t wait for 10 minutes of explanation to decide if they should give you another 10 minutes. But if you can tell them in one sentence, they might decide to listen to another one. That answer means you’ve hit pay dirt. The prospect wants to see evidence that it might work for them. How do you do that? Posted by Johnbro @ 3:03 PM.

4

Workpump: January 2006

http://workpump.blogspot.com/2006_01_01_archive.html

Cutting through the crap about marketing to help you sell more of your stuff. Thursday, January 19, 2006. ABC: Action Based Collateral. Put this test to all your collateral: web pages, data sheets, demos, sales aids. What action do you want the prospect to take when she is finished with the collateral? Here are some possible answers:. Go to a web site. Click on a link. Read the next page. Subscribe to your newsletter. Give you a name and address. You get the idea. Posted by Johnbro @ 1:44 PM. Spending wr...

5

Workpump: February 2006

http://workpump.blogspot.com/2006_02_01_archive.html

Cutting through the crap about marketing to help you sell more of your stuff. Thursday, February 23, 2006. I staggered from my car to the front door of my house, clutching my briefcase, overcoat, cellphone, house keys, car keys, go cup, and a bag of groceries. Hmmm, how to free up a hand to unlock the door? As for me, I'm gonna make two trips next time myself. Posted by Johnbro @ 12:29 PM. Links to this post. View my complete profile. Why hiring your brother-in-law to do your Web site.

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Cutting through the crap about marketing to help you sell more of your stuff. Monday, May 15, 2006. Why hiring your brother-in-law to do your Web site is a bad idea. New research shows that for the majority of B2B prospects, when they are considering doing business with a company they will check out that company's Web site as one of the first things they do. Duh! This is hardly news. According to BtoB Magazine. Posted by Johnbro @ 9:17 AM. Links to this post. Wednesday, April 19, 2006. We had to get out ...

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