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The Aspidistra | Brands, marketing, advertising, sense and nonsenseBrands, marketing, advertising, sense and nonsense (by Adrian Zambardino)
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The Aspidistra | Brands, marketing, advertising, sense and nonsense | zambardino.wordpress.com Reviews
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Brands, marketing, advertising, sense and nonsense (by Adrian Zambardino)
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The Mascot from Hell | The Aspidistra
https://zambardino.wordpress.com/2015/08/12/the-mascot-from-hell
Brands, marketing, advertising, sense and nonsense. The Mascot from Hell. August 12, 2015. Mwah hah hah. How scary is Patrick Thistle’s new Mascot? Apparently the Chairman is friends with a Turner Award-winning artist and he got it as a favour. According to the Guardian ‘Good artists don’t do cuddly.’. This entry was posted in Sport. 8220;Don’t hate the players hate the game”. The apostrophe police are back →. Leave a Reply Cancel reply. Enter your comment here. Address never made public). The Tale of Tom.
“Don’t hate the players hate the game” | The Aspidistra
https://zambardino.wordpress.com/2015/06/29/dont-hate-the-players-hate-the-game
Brands, marketing, advertising, sense and nonsense. 8220;Don’t hate the players hate the game”. June 29, 2015. This entry was posted in Uncategorized. Keep the aspidistra flying. Hands up if you love Michael Gove. The Mascot from Hell →. Leave a Reply Cancel reply. Enter your comment here. Fill in your details below or click an icon to log in:. Address never made public). You are commenting using your WordPress.com account. ( Log Out. You are commenting using your Twitter account. ( Log Out.
Hands up if you love Michael Gove | The Aspidistra
https://zambardino.wordpress.com/2015/06/23/397
Brands, marketing, advertising, sense and nonsense. Hands up if you love Michael Gove. June 23, 2015. 8220;We have been verbing nouns and nouning verbs for centuries”, happied this wise individual. I couldn’t have Goved it better myself. This entry was posted in Uncategorized. And tagged Michael Gove. 8220;Don’t hate the players hate the game” →. Leave a Reply Cancel reply. Enter your comment here. Fill in your details below or click an icon to log in:. Address never made public). The Tale of Tom.
Adrian Zambardino | The Aspidistra
https://zambardino.wordpress.com/author/shergar66
Brands, marketing, advertising, sense and nonsense. Author Archives: Adrian Zambardino. November 8, 2016. I know this isn’t new. In fact it’s several decades old. But today is the day when America goes to the polls, after the most cynical, most polarising, most racially inflammatory and generally most ‘American’ election campaign we’ve ever seen. And it seemed like a good moment to reflect on what it means to be British:. For this, I turn to the unrivalled genius of Douglas Adams:. There’s nothing in our...
More marketing bollocks | The Aspidistra
https://zambardino.wordpress.com/2015/06/23/more-marketing-bollocks
Brands, marketing, advertising, sense and nonsense. June 23, 2015. According to my warc news bulletin this morning, eight out of ten Britons think brands should be telling stories, but a similar proportion couldn’t give a memorable example when asked by a new survey. 8220;Content marketing specialist Headstream polled more than 2,000 UK adults for its Brand Storytelling Report. There are many possible explanations for this astonishing (not) anomaly:. This entry was posted in Uncategorized. The Tale of Tom.
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Extrawurst: Have Marmite, will travel
http://secretagencyblog.blogspot.com/2015/07/have-marmite-will-travel.html
Strategy and Sausages: A British Strategic Planner in Germany. Tuesday, 14 July 2015. Have Marmite, will travel. Around this time of year, you'll find me in somewhere like dm. Rifling through all those travel/trial size shampoos, conditioners, sun creams, hand creams and all the rest that they have displayed so attractively, like a grown-up pick 'n mix. I don't care that value for money doesn't come in to the equation - I am a huge fan of these little packs. Labels: food and drink. When I was little, I w...
Extrawurst: Imperfect Variety or Flawless Focus?
http://secretagencyblog.blogspot.com/2015/07/imperfect-variety-or-flawless-focus.html
Strategy and Sausages: A British Strategic Planner in Germany. Thursday, 9 July 2015. Imperfect Variety or Flawless Focus? As a freelancer, I sometimes feel as if I have even more problems with work/life balance than those that are employed. Talking to other freelancers, the same issue always comes up:. How do you ever achieve the ideal level of work? Enough to live on, keep you stimulated and fresh, but not so much that you can't do a good job or have any time at all to do other stuff. When I was little...
Extrawurst: December 2014
http://secretagencyblog.blogspot.com/2014_12_01_archive.html
Strategy and Sausages: A British Strategic Planner in Germany. Monday, 22 December 2014. Clients had important messages back in those days too, of course, but no-one seems to have been insisting that the visual communicated the message as well as the copy. These examples are from Austin Cooper, 1923 and Horace Taylor, 1924. Coca Cola didn't have the monopoly on the red-suited Father Christmas in the 1930s. This 1934 poster is from an artist named Anna Katrina Zinkeisen. Friday, 19 December 2014. I must s...
Extrawurst: November 2014
http://secretagencyblog.blogspot.com/2014_11_01_archive.html
Strategy and Sausages: A British Strategic Planner in Germany. Saturday, 29 November 2014. In my psychology student days, I was always rather wary of Behaviourism, that school of thought that says that psychology should be all about observable behaviour rather than unobservable events that take place in people's minds. Perhaps it was due to an uncomfortable feeling that the richness of human experience could simply be compared to rats pressing levers in cages to get a reward or a shock. Behavioural metho...
Extrawurst: Is the internet the new TV?
http://secretagencyblog.blogspot.com/2015/07/is-internet-new-tv.html
Strategy and Sausages: A British Strategic Planner in Germany. Monday, 20 July 2015. Is the internet the new TV? The question in the title, and its answer, may seem obvious to some. Well, of course! Surely we've known that for some time now. But has it ever occurred to you that the internet is becoming more and more like TV in its nature, too? Derakhshan points out a number of developments that have taken place on the internet during his incarceration, but that with the greatest impact is the growth of s...
Extrawurst: Branding like it's 1974
http://secretagencyblog.blogspot.com/2015/08/branding-like-its-1974.html
Strategy and Sausages: A British Strategic Planner in Germany. Tuesday, 11 August 2015. Branding like it's 1974. I've recently had the pleasure of viewing What is a brand? Presented by Jeremy Bullmore and Stephen King of JWT, London in 1974. There are also loads of ads - most of them from around the 36 minute mark from brands both classic and vanished - Homepride Bread, Brymay Matches, Ritz Crackers, Winalot, Monopoly, Mr Kipling's Almond Slices, Kodak Instamatic. What on earth happened to Delsey? Brandi...
Extrawurst: October 2014
http://secretagencyblog.blogspot.com/2014_10_01_archive.html
Strategy and Sausages: A British Strategic Planner in Germany. Friday, 31 October 2014. Oh, DO be vague! There's a film commercial shot by the inevitable Guy Ritchie, featuring Beckham and his jet-set pals swanning around Scotland and other exotic locations in kilts and beards. Couldn't they have found someone, um . Scottish? Then there's the claims and copy for the new brand. It's a "rediscovery" of something called a single grain whisky, which the cynical might see as a way of charging an exclusive...
Extrawurst: Provocative or plain stupid?
http://secretagencyblog.blogspot.com/2015/08/provocative-or-plain-stupid.html
Strategy and Sausages: A British Strategic Planner in Germany. Wednesday, 5 August 2015. Provocative or plain stupid? One characteristic of marketing in the 21st century is the way brands are increasingly taking a stance on societal issues. On the whole, I think this should be applauded and I've blogged about various good examples. Of this in the past. But the way these good intentions are executed is often far from good. Take the example pictured above, from Weingut Strieth. To be embarrassed on a stran...
Extrawurst: July 2015
http://secretagencyblog.blogspot.com/2015_07_01_archive.html
Strategy and Sausages: A British Strategic Planner in Germany. Sunday, 26 July 2015. The relevant résumé is the first résumé that showcases your failures. To prove it works, I submitted two different applications for ten different job openings — one using my regular résumé and one using my relevant résumé. In May I had an ingrowing toenail diagnosed and in September the cat was sick on the patio.'. So I was very pleased to hear about The Relevant Resume. From copywriter Jeff Scardino. He has well and tru...
Extrawurst: June 2015
http://secretagencyblog.blogspot.com/2015_06_01_archive.html
Strategy and Sausages: A British Strategic Planner in Germany. Monday, 29 June 2015. The advertising and marketing industry has a current obsession with women. It's a strange thing, as the top echelons of power in agencies are still dominated by men. The barrage of campaigns in the last few years "celebrating moms", "empowering girls", "embracing plus size bodies" almost feels like a smokescreen, put up to distract mumsnet and other pressure groups from the real issues. And more details can be found here.
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The Aspidistra | Brands, marketing, advertising, sense and nonsense
Brands, marketing, advertising, sense and nonsense. The Mascot from Hell. August 12, 2015. Mwah hah hah. How scary is Patrick Thistle’s new Mascot? Apparently the Chairman is friends with a Turner Award-winning artist and he got it as a favour. According to the Guardian ‘Good artists don’t do cuddly.’. 8220;Don’t hate the players hate the game”. June 29, 2015. Keep the aspidistra flying. Hands up if you love Michael Gove. June 23, 2015. June 23, 2015. June 12, 2015. I so wanted to like this launch ad for...
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Mot de passe :. J'ai oublié mon mot de passe. Mise à jour :. Abonne-toi à mon blog! MisterTouka. . . Aller voir Mister Touka que je conné personnellement . . . Http:/ mistertouka.skyrock.com/. N'oublie pas que les propos injurieux, racistes, etc. sont interdits par les conditions générales d'utilisation de Skyrock et que tu peux être identifié par ton adresse internet (67.219.144.170) si quelqu'un porte plainte. Ou poster avec :. Posté le mercredi 28 décembre 2011 08:48. Jhon Rachid à la mode! Retape dan...
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Co, już 2015? I to do tego połowa? Cyferki na kalendarzu lecą jak oszalałe. Nie o tym chcę napisać ale zawsze jak loguję się żeby dodać wpis to patrzę kiedy był ostatni i mam wrażenie że interwał rośnie. Kiedy bardziej opłaca się coś kupić niż zrobić samemu? Powodów jest kilka. Pierwszym i najbardziej oczywistym niech będzie koszt części. Moim ulubionym przykładem w tej dyskusji jest Behringer BCR2000. Dlaczego więc komukolwiek opłaca się produkować i sprzedawać takie urządzenia? Z kolei godzina, nie wyn...
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