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MIC - Home
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Did you know that 55%. Of university students in Lebanon DO NOT. Have a bank account? LIFESTYLE and DEMOGRAPHICS DATABASE.
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CS - MS
http://www.miclebanon.com/bd.php
Market segmentation is one of the most powerful tools businesses have for setting a marketing strategy in a transformational direction. Market segmentation clearly identifies the buyers that will generate the highest return in terms of profits for your brand and provides a comprehensive understanding of how to effectively reach and engage those buyers. The MIC Market Segmentation service is based on an in-depth demographic and psychographic consumer analysis along the following parameters:.
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CS - LA
http://www.miclebanon.com/banking.php
Consumer behavior has changed dramatically. Have your marketing initiatives been updated to reflect these changes? This new generation of consumers is reachable, but you have to know who they are, what they do, and where they live. Is a unique consumer lifestyle and demographics database consisting of over 6,000 active consumers from all age groups and walks of life. This data is compiled from our comprehensive online and paper based customer satisfaction and lifestyle surveys. Will empower you with the ...
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MIC - Team
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Our staff is a unique blend of classically-trained researchers, statisticians, and analysts. Our researchers have extensive experience in quantitative and qualitative research methodologies. This blend of talent and experience is critical to making sure our research is. Our versatile data collection teams, mystery shoppers, and call center operators are a guarantee that the data we collect is of the highest quality and standard.
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CS - BT
http://www.miclebanon.com/financial.php
Brand tracking is a key element of successful branding at all stages of brand development – from developing image and positioning strategies, to measuring brand commitment and positioning vis-à-vis your competition. The MIC Brand Tracking program is a timeline of your brand’s health – it provides a benchmark trend analysis of your brand’s positioning and responsiveness to different communication efforts. It will identify your brand’s strongholds and weaknesses. Brand awareness and familiarity.
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MR - CM
http://www.miclebanon.com/services.php
MIC’s approach to market research is never a generic approach where we simply apply a template methodology to your situation. Years of experience and exposure have allowed us to develop hybrid methodologies that utilize the best of quantitative, qualitative, and desk research techniques. Whether you are looking to analyze a specific sector. Mystery shop your staff. And learn more about these approaches.
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MIC - Overview
http://www.miclebanon.com/aboutus.php
Market Intelligence and Consulting (MIC) is a specialized market research and business consulting firm. We offer business development research and financial feasibility consulting for both startup and established businesses in a wide range of industries including; banking, real estate, hospitality, FMCG, ICT, and medical. MIC is a full service research and consulting firm. Our services include:.
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MIC - Jobs
http://www.miclebanon.com/jobs.php
We are always on the lookout for motivated entry-level and senior-level researchers. The ideal candidates are motivated individuals who expect the best from themselves and from those with whom they work. They know how to work in a team environment, but are also self-starters who step up when necessary to get the job done. They enjoy their work, but also lead full lives outside of the office.
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MR - Qual
http://www.miclebanon.com/quan.php
While quantitative research is the ideal tool for understanding. A group thinks or. They are behaving, qualitative research is often the best method for understanding. They feel the way they do.
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MR - Quan
http://www.miclebanon.com/qual.php
Intelligent questionnaire design is the keystone to quality quantitative research. At MIC, all our studies begin with action-oriented strategic questionnaire design. This simple step is one of the most important elements to ensuring that your research will yield the most reliable and effective results. Our survey samples are statistically representative and capable of reaching diversified demographic profiles on a nationwide level. Thats what makes our research Credible.
