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Z. Research Services is a market research consulting firm specializing in qualitative research design and study execution.

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Z. Research Services is a market research consulting firm specializing in qualitative research design and study execution.
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3 consumer insight
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ZRS - Home | zresearchservices.com Reviews

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Z. Research Services is a market research consulting firm specializing in qualitative research design and study execution.

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ZRS - Home

http://www.zresearchservices.com/index.html

How We Can Serve You. Z Research Services is a consumer research consulting firm specializing in human-centered research design and study execution. Our customer experience approach puts you in touch with the real lives, experiences and needs of your customers. We deliver deep insights and guide your team in their next steps. This website is intended to not only highlight our services, but also help you understand basic research methods and how to employ them properly.

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Talent - ZRS

http://www.zresearchservices.com/talent.html

How We Can Serve You. Monica Zinchiak, Qualitative Specialist. She shares her free time with her lovable Labrador retriever and volunteers with Labrador Rescuers, a non-profit organization that works to rescue, rehabilitate and rehome unwanted Labrador retrievers in San Diego and Inland Empire County.

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METHODS AND MORE - ZRS

http://www.zresearchservices.com/methods-and-more.html

How We Can Serve You. Internet methodologies have unique advantages and applications. Clients who need timely data choose online research for its fast turnaround time, lack of geographic boundaries, ability to reach low-incidence or hard to reach populations and the potential cost savings over other methods. Complex and sensitive subject matter or even learning about typical consumer behavior are all well suited for online research. 8203; Intercept Interviewing. Other Great Ways to Learn.

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How We Can Serve You - ZRS

http://www.zresearchservices.com/how-we-can-serve-you.html

How We Can Serve You. A TASTE OF WHAT WE CAN DO FOR YOU. Brand or Product Line Extension. Learn about our METHODS.

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Sabrina Sandalo | Research Industry Voices

http://researchindustryvoices.com/author/sabrina

A Blog for Research Industry Topics and Discussion. Author Archives: Sabrina Sandalo. Smart mirrors: innovating the in-store shopping experience. December 18, 2015. Editor’s note: Sabrina Sandalo is the marketing manager at San Francisco-based strategic insights and innovation consultancy Antedote. This is an edited version of a post that originally appeared here under the title, Smart mirrors transform retail. Many retailers are experimenting with different … Continue reading →. Brand and Image Research.

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Customer Satisfaction | Research Industry Voices

http://researchindustryvoices.com/category/customer-satisfaction

A Blog for Research Industry Topics and Discussion. Category Archives: Customer Satisfaction. Connecting with eco-friendly audiences. August 12, 2016. Editor’s note: Tiffany Tran is a market researcher at social media technology firm, Infegy, Kansas City, Mo. This is an edited version of a piece that originally appeared here under the title, Why marketers struggle to connect with eco-friendly audiences. … Continue reading →. Social Media and Marketing Research. Qualitative is making a comeback. Editor’s ...

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Dave Fish | Research Industry Voices

http://researchindustryvoices.com/author/davefish

A Blog for Research Industry Topics and Discussion. Author Archives: Dave Fish. Are consumers breaking up with mass market? August 7, 2015. Editor’s note: Dave Fish is responsible for global marketing and product development for Maritz Research, St. Louis. This is an edited version of a post that originally appeared here under the title, It’s not you, it’s me. The quiet breakup … Continue reading →. Brand and Image Research. Business and Product Development. Did automakers lose a generation of car-buyers?

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Political polling: When a public poll affects the process it’s measuring | Research Industry Voices

http://researchindustryvoices.com/2015/08/10/political-polling-when-a-public-poll-affects-the-process-its-measuring

A Blog for Research Industry Topics and Discussion. Are consumers breaking up with mass market? Are today’s college students more stressed out than those in the workforce? Political polling: When a public poll affects the process it’s measuring. August 10, 2015. Editor’s note: John Dick is president and CEO of CivicScience, a Pittsburgh-based research firm. This is an edited version of a post that originally appeared here. Under the title, Beware the political horse race poll. Is well-documented. Lan...

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Data Collection/Field Services | Research Industry Voices

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A Blog for Research Industry Topics and Discussion. Category Archives: Data Collection/Field Services. Sony Europe conducts consumer survey after launching new 4K TV. December 2, 2015. Editor’s note: James Pickles is director of client solutions at research firm Toluna U.K., London. Mark Gurney, head of consumer insights for Sony Europe, faces a situation now confronting so many people in positions like his. He needs to be … Continue reading →. Brand and Image Research. Business and Product Development.

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Interviewing | Research Industry Voices

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A Blog for Research Industry Topics and Discussion. 10 guidelines for asking good questions. October 6, 2015. Editor’s note: Editor’s note: John Holcombe is founder of Wellspring Insights and Innovation, Miami, Fla. and blogger at TheInsightsGuy.com. This is an edited version of a post that originally appeared here under the title, Asking good questions: the most disruptive … Continue reading →. Your checklist for approaching sensitive research topics. August 13, 2015. Market Research Best Practices.

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Rion Martin and Dennis Syrkowski | Research Industry Voices

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A Blog for Research Industry Topics and Discussion. Author Archives: Rion Martin and Dennis Syrkowski. The lasting impact of crises on brand perception. August 6, 2015. Rion Martin and Dennis Syrkowski. Social Media and Marketing Research. Does your team understand the difference between correlation and causation? Back-to-school study breaks down shopper trends. Who won the Rio Olympics? 5 ways of keeping score. Bringing out the best in focus group participants. 5 ways of keeping score. Online Surveys an...

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Research Industry Voices | A Blog for Research Industry Topics and Discussion | Page 2

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A Blog for Research Industry Topics and Discussion. Newer posts →. How brands are connecting with consumers during the 2016 Olympics. August 8, 2016. Editor’s note: Daphne Kasriel-Alexander is a consumer trends consultant with research firm Euromonitor International, London. This is an edited post that originally appeared here. Under the title, The Olympics 2016: How can brands connect with trend-aware consumers? Ad campaigns, notably from luxury labels, are also keenly aware of the value of authenticity...

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John Dick | Research Industry Voices

http://researchindustryvoices.com/author/johndick

A Blog for Research Industry Topics and Discussion. Author Archives: John Dick. Us vs them: The MR vendor/client standoff. November 6, 2015. Editor’s note: John Dick is president and CEO of CivicScience, a Pittsburgh-based research firm. This is an edited version of a post that originally appeared here under the title, Being ‘a vendor’ sucks. But so does being ‘a client.’ I’m … Continue reading →. Innovation in Market Research. Market Research Best Practices. Research Blogs and Communities. Four Tips for...

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Are consumers breaking up with mass market? | Research Industry Voices

http://researchindustryvoices.com/2015/08/07/are-consumers-breaking-up-with-mass-market

A Blog for Research Industry Topics and Discussion. The lasting impact of crises on brand perception. Political polling: When a public poll affects the process it’s measuring →. Are consumers breaking up with mass market? August 7, 2015. Editor’s note: Dave Fish is responsible for global marketing and product development for Maritz Research, St. Louis. This is an edited version of a post that originally appeared here. Under the title, It’s not you, it’s me. The quiet breakup with mass market. There is a ...

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ZRS - Home

How We Can Serve You. Z Research Services is an agile market research consulting firm specializing in qualitative research design and study execution. We leverage the latest technology and tools to design research around the reality of timing and cost constraints, without sacrificing quality. This website is intended to not only highlight our services, but also help you understand qualitative research methods and how to employ them properly.

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