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Thoughts on association publishing

Thoughts on association publishing. A discussion area and resource about issues facing publishers today. Friday, December 9, 2011. Cost vs. Value: What Are You Really Selling? Cost is What You Pay. Value is What You Get. I teach several marketing courses at the University of Maryland and one of the important parts of each semester's class is the discussion on value. The example I use is as follows: Why do people continue to purchase Mercedes-Benz cars? 2) Quality not quantity of readers/attendees. Feel f...

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Thoughts on association publishing. A discussion area and resource about issues facing publishers today. Friday, December 9, 2011. Cost vs. Value: What Are You Really Selling? Cost is What You Pay. Value is What You Get. I teach several marketing courses at the University of Maryland and one of the important parts of each semester's class is the discussion on value. The example I use is as follows: Why do people continue to purchase Mercedes-Benz cars? 2) Quality not quantity of readers/attendees. Feel f...

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Thoughts on association publishing | adsalesexperts.blogspot.com Reviews

https://adsalesexperts.blogspot.com

Thoughts on association publishing. A discussion area and resource about issues facing publishers today. Friday, December 9, 2011. Cost vs. Value: What Are You Really Selling? Cost is What You Pay. Value is What You Get. I teach several marketing courses at the University of Maryland and one of the important parts of each semester's class is the discussion on value. The example I use is as follows: Why do people continue to purchase Mercedes-Benz cars? 2) Quality not quantity of readers/attendees. Feel f...

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adsalesexperts.blogspot.com

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Thoughts on association publishing: June 12, 2011

http://adsalesexperts.blogspot.com/2011_06_12_archive.html

Thoughts on association publishing. A discussion area and resource about issues facing publishers today. Tuesday, June 14, 2011. Spirt Airline's Bad Judgement. The email was promoting Spirit's "Weiner Sale" and included the headline, "Don't Lie, Size Does Matter." This was a clear reference to the recent news about the online activities conducted by Congressman Anthony Weiner of New York. I think this message went too far, and so, I sent the following email to Ben Baldanza, Spirit's CEO:. One basic rule ...

2

Thoughts on association publishing: June 19, 2011

http://adsalesexperts.blogspot.com/2011_06_19_archive.html

Thoughts on association publishing. A discussion area and resource about issues facing publishers today. Wednesday, June 22, 2011. Is Your Association Behaving Like an Airline? How do you feel about how airlines do business? Tell me what the ticket costs to go from point A to point B, and in that price include all of the services that make the flying experience easy and pleasant. That is an additional charge. Want to be a sponsor? It's confusing and inefficient, but worse than that, are your customers fe...

3

Thoughts on association publishing: Throwing Away My T-Square

http://adsalesexperts.blogspot.com/2009/07/throwing-away-my-t-square.html

Thoughts on association publishing. A discussion area and resource about issues facing publishers today. Tuesday, July 7, 2009. Throwing Away My T-Square. This is the last in a series of postings I will write about the history of typesetting as I have witnessed it throughout my career in publishing. Please share your comments with me here or visit us at www.AdSalesExperts.net. July 24, 2009 at 10:40 AM. But I, for one, have never disposed of my X-Acto knife! January 5, 2011 at 8:13 PM. June 19 - June 26.

4

Thoughts on association publishing: Deceptive Movie Advertising

http://adsalesexperts.blogspot.com/2010/01/deceptive-movie-advertising.html

Thoughts on association publishing. A discussion area and resource about issues facing publishers today. Monday, January 4, 2010. I also recently saw the George Clooney movie. Up In The Air. I guess they figured that any movie with George Clooney will attract a large audience no matter what the topic.). Labels: ad sales strategy. Subscribe to: Post Comments (Atom). Olney, MD, United States. View my complete profile. December 4 - December 11. August 21 - August 28. June 19 - June 26. June 12 - June 19.

5

Thoughts on association publishing: Selling Your Association’s Product on the Time Continuum

http://adsalesexperts.blogspot.com/2009/06/selling-your-associations-product-on.html

Thoughts on association publishing. A discussion area and resource about issues facing publishers today. Tuesday, June 9, 2009. Selling Your Association’s Product on the Time Continuum. Want to learn more or discuss your advertising sales challenges? Visit us at http:/ www.adsalesexperts.net/. Labels: ad sales strategy. Subscribe to: Post Comments (Atom). Olney, MD, United States. View my complete profile. December 4 - December 11. August 21 - August 28. June 19 - June 26. June 12 - June 19. May 24 - May...

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Association Publishing Services

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Helping associations achieve success in developing non-dues revenue from advertising sales, exhibit sales, corporate memberships, and web-based solutions. We provide a range of integrated solutions that will increase your association's non-dues revenue while offering new content delivery options to reach your members. Advertising Sales Experts, Inc. Olney, MD 20832. Join our blog and be part of the discussion! Http:/ adsalesexperts.blogspot.com. We also publish a monthly e-newsletter about issues facing ...

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Thoughts on association publishing

Thoughts on association publishing. A discussion area and resource about issues facing publishers today. Friday, December 9, 2011. Cost vs. Value: What Are You Really Selling? Cost is What You Pay. Value is What You Get. I teach several marketing courses at the University of Maryland and one of the important parts of each semester's class is the discussion on value. The example I use is as follows: Why do people continue to purchase Mercedes-Benz cars? 2) Quality not quantity of readers/attendees. Feel f...

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Association Publishing Services

Helping associations achieve success in developing non-dues revenue from advertising sales, exhibit sales, corporate memberships, and web-based solutions. We provide a range of integrated solutions that will increase your association's non-dues revenue while offering new content delivery options to reach your members. Advertising Sales Experts, Inc. Olney, MD 20832. Join our blog and be part of the discussion! Http:/ adsalesexperts.blogspot.com. We also publish a monthly e-newsletter about issues facing ...

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