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Pricing Blog from the Professional Pricing Society: Value-based Pricing is More than a Pricing Strategy!

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Friday, September 5, 2014. Value-based Pricing is More than a Pricing Strategy! Guest Post by Stephan Liozu, PhD, CPP. Let me open this short essay with a very direct statement: value-based pricing is not just a pricing strategy. It is a go to market strategy. It is a customer-focused approach that touches segmentation, differentiation, communication and much more. Why am I making this statement? This one-day workshop will cover four key blocks:. Creating a value culture to enable value-based strategies.

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Pricing Blog from the Professional Pricing Society: January 2015

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Tuesday, January 27, 2015. Oil prices are falling. How about a price increase? Susan Lee, Global Pricing Strategy Specialist. Oil prices have dropped more than 50% since last year and global commodity prices are at their lowest in the last few years. While many are predicting oil prices to rebound from the below $50/barrel level, “rising costs” can no longer be the only excuse for price increases. The good news is you can increase your chances of success if you…. 1 Incorporate external indicators. Start ...

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Pricing Blog from the Professional Pricing Society: April 2014

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Tuesday, April 15, 2014. How Do You Grow Profits by Designing Offers for Target Markets? Exceptional companies, in both revenues and profits, are not purely “customer-driven”. They instead target markets, and design offers for those markets, where they can leverage operational differences to compete from a position of strength. How can companies stop losing money due to excessive price competition? Discover an alternative to the old “customer-driven” paradigm. Links to this post. Social tools like Facebo...

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Pricing Blog from the Professional Pricing Society: What Are the Best Practices in Pricing Organization Design?

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Tuesday, April 1, 2014. What Are the Best Practices in Pricing Organization Design? With more companies valuing pricing’s strategic importance, they increasingly look for insights on how to best organize their pricing function and resources. Pricing has been elevated from an informally managed, fragmented function to a rigorous business discipline with an acknowledged need for an organizational infrastructure to manage it. How should your company’s pricing function be structured and organized? Subscribe ...

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Pricing Blog from the Professional Pricing Society: May 2015

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Friday, May 29, 2015. Diana Zuzek, Former Chief Pricing Officer at 3M launches Beanstalk Revenue Management. Diana Zuzek has announced the launch of Beanstalk Revenue Management. The company will focus on helping businesses prosper and thrive through the development of detailed marketing and pricing strategies. Expanding on her organization's capabilities, Zuzek said, "With more than 25 years of leadership experience in sales, marketing, key account management, supply chain, business operations, and infr...

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Pricing Blog from the Professional Pricing Society: Foolproof your Price Improvement Effort

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Friday, March 14, 2014. Foolproof your Price Improvement Effort. Pricing done right can have a huge impact on a company’s profitability. Reliable price intelligence can enable them to develop new pricing and promotional strategies in order to compete more effectively and maintain margins. However, many pricing initiatives prove ineffective because of unanticipated factors that are counterproductive to obtaining results. How can your company achieve a quick-win through intuitive analytics? YongHyun Kim, C...

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Pricing Blog from the Professional Pricing Society: How Do You Harness the Power of Social Technology to Create Better Pricing Strategies?

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Tuesday, April 15, 2014. How Do You Harness the Power of Social Technology to Create Better Pricing Strategies? Social tools like Facebook and Twitter are changing how companies interact with their customers, and there are far-reaching impacts on pricing as Social Listening technologies bring new access to real-time information about customer attitudes, emotions, desires, and actions. How can pricers leverage Social? Learn how to harness the power of Social technology. Subscribe to: Post Comments (Atom).

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Pricing Blog from the Professional Pricing Society: February 2015

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Thursday, February 12, 2015. Why Security Analysts Often Whiff on the Pricing Issue. Guest Post by Per Sjofors, CEO Stratinis USA (Per@stratinis.com). One would think that given all the analysts covering this stock at least one would have questioned Netflix Management on these critical decisions or at least on whether or not they were now being guided by new data driven pricing optimization software that takes much of the guess work out of pricing decisions. How can this be? The truth is most American bu...

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Pricing Blog from the Professional Pricing Society: September 2014

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Wednesday, September 10, 2014. The Professional Pricing Society Celebrates 140 Attendees At The Inaugural Latin America Workshops and Conference in São Paulo, Brazil. Commemorating a quarter of a century, PPS now turns its eyes to its upcoming 25th Annual Fall Workshops and Conference in Las Vegas, Nevada. Marietta, GA (PRWEB) September 08, 2014. For more information, please visit us at: http:/ www.pricingsociety.com/LasVegas2014. About The Professional Pricing Society. The Professional Pricing Society (...