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Take a Walk | KGF Insights

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June 7, 2015. We’ve all heard of and experienced, I hope the benefits of letting ideas come to you while you’re engaged in other activities. Light bulbs go off while we’re in the shower, or washing dishes and we’re not even trying to solve a thorny problem. Doing tasks that engage different modalities and parts of the brain open us up to new ideas. Drawing, coloring, dancing, or building something with Legos can give our minds freedom and space for fresh thinking to come in. Yes, and…. La Jolla, CA 92037.

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Yes, and… | KGF Insights

http://kgfinsights.com/yes-and

June 23, 2015. Yes, and…. Yes, it can sometimes be difficult to get consumers to tell you how they really feel about an idea. And yes, sometimes you need to get creative in order to encourage consumers in research to loosen up, open up, and be creative in their thinking. And yes it is true the humor is a great tool for opening our thinking, changing our perspective on concepts and life and engaging with people. I’m thinking about this because I just read. But here’s the rub for me: I don’t think you.

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Films | The Many Worlds of Marc Biagi

http://blog.marcbiagi.com/category/films

The Many Worlds of Marc Biagi. Subscribe to RSS Feed. Browsing all posts in Films. ORiGiN: BEYOND THE iMPACT – First Trailer! Monday, January 12th, 2015. Some of you already know I’m appearing in a Science Fiction feature pilot/webseries that has been very hush-hush. That is, until now! Introducing “ORiGiN: BEYOND THE iMPACT”! Kaptara Now Available for Streaming. Thursday, October 2nd, 2014. Tuesday, April 12th, 2011. Witch Creek Live-Action Film in Pre-Production. Wednesday, May 5th, 2010. I’ve jo...

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ORiGiN: BEYOND THE iMPACT – First Trailer! | The Many Worlds of Marc Biagi

http://blog.marcbiagi.com/origin-beyond-the-impact-first-trailer

The Many Worlds of Marc Biagi. Subscribe to RSS Feed. ORiGiN: BEYOND THE iMPACT – First Trailer! Monday, January 12th, 2015. Some of you already know I’m appearing in a Science Fiction feature pilot/webseries that has been very hush-hush. That is, until now! Introducing “ORiGiN: BEYOND THE iMPACT”! We have a whole teaser campaign happening over on the BTi Facebook page. More will be coming soon and I’ll be keeping you updated as things build up momentum toward our release in March 2015! When a Senior Cro...

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Headshots | The Many Worlds of Marc Biagi

http://blog.marcbiagi.com/headshots

The Many Worlds of Marc Biagi. Subscribe to RSS Feed. NEW headshots will be coming soon. In the meantime, here’s a great one that’s pretty current except I’m not presently platinum blonde — courtesy of Pia Thrasher! FYI: That’s me Steampunking it up at WonderCon Anaheim 2013.). And here are my longstanding mainstays:. World VO Domination Map. Mind's Eye Studios. Samuel Warren and Associates. Creative and Marketing firms (3). Animators / Game Developers (45). Sony Computer Entertainment America.

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Made You Watch | KGF Insights

http://kgfinsights.com/made-you-watch

August 2, 2015. Here’s an example of an ad I think does a brilliant job of engaging viewers right from the beginning. It matters, because we struggle to get people to attend to our messages, remember our brands. There are so many techniques to try, from shock value, to music, to celebrities, to sex and on and on. This ad is a mini-mini-documentary. A story of a man and his family, all of whom are engaging, lovely people whose reactions to what the man does are priceless. Time to Retire the Two Way Mirror?

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About | KGF Insights

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KGF Insights does qualitative consumer research, meeting facilitation, ideation and strategic planning. When you work with KGF Insights you get so much more than a moderator. You get a strategic partner whose experience and skills help you address your most challenging issues successfully. While I’m experienced across a broad range of issues and targets, I am particularly strong in the areas of positioning and strategic development, advertising development, and imagery and essence issues. Over the years,...

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Web Trends You Ought to Know About | KGF Insights

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June 1, 2015. Web Trends You Ought to Know About. Mary Meeker, the guru of digital investments for Kleiner Perkins Caufield venture capital firm, has released her latest report. On the web landscape who’s doing what and where, and all about the digital trends. The presentation is fascinating, and important reading and thinking about for anyone in marketing and advertising. Here are a few of the more interesting points Mary makes. Check it out what leaps out to you? Think globally, and look at Alibaba&#46...

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Time to Retire the Two Way Mirror? | KGF Insights

http://kgfinsights.com/time-to-retire-the-two-way-mirror

July 6, 2015. Time to Retire the Two Way Mirror? A hallmark of focus group facilities is the two way mirror. Clients sit in the dark, behind the mirror, observing the discussions taking place on the other side of the mirror in the focus group room. Question is, in these days when video technology makes filming and showing our discussions so easy, is there a reason to continue with the set-up that has been in place seemingly forever? Yes, and…. La Jolla, CA 92037. T: 619.990.9345.

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How to Fix a Problem | KGF Insights

http://kgfinsights.com/how-to-fix-a-problem

February 3, 2015. How to Fix a Problem. The NFL is getting major kudos for an anti-domestic violence ad. To prevent men’s violence against women in the future. On the same Super Bowl show, Always. Mychal Denzel Smith, writing on Feministing.com, had a few important points. About the NFL ad. But my bigger concern is that it focuses on the. 8220;New” Qualitative Methods. Insightful Use of Technology. La Jolla, CA 92037. T: 619.990.9345.