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Channel Connexions: Your Next Channel Leader

http://channelconnexions.blogspot.com/2009/09/your-next-channel-leader.html

BUILDING RELATIONSHIPS THAT MATTER MOST. Wednesday, September 23, 2009. Your Next Channel Leader. If you were hiring for a channel leadership position (Director or VP level) what professional and personal qualities would you look for? I am interested in the adjectives that best describe a channel leader, not the "generic" candidate requirements from a job description; for example:. 183; X number of years of industry specific experience. 183; X number of years of channel program management and development.

channelconnexions.blogspot.com

Channel Connexions: Strategic Targeting

http://channelconnexions.blogspot.com/2009/07/strategic-targeting.html

BUILDING RELATIONSHIPS THAT MATTER MOST. Thursday, July 2, 2009. Demographic data is passive, and therefore a poor predictor of future behavior. Just because you are a white male living in Illinois, doesn't provide any indication that you will buy a new router, does it? Your goal should be to use "active" data like historical transaction records that will provide a much more accurate predictive model and enable you to target and customize your marketing campaigns. Posted by Jeff Taylor.

channelconnexions.blogspot.com

Channel Connexions: Different Types of Channel Relationships

http://channelconnexions.blogspot.com/2009/07/different-types-of-channel.html

BUILDING RELATIONSHIPS THAT MATTER MOST. Monday, July 20, 2009. Different Types of Channel Relationships. There are two different relationships that require your attention. OK.there are more than that, but two major categories of relationships that every channel leader must constantly consider. More on this strategy later.there might be a better way to think of the Pyramid). Channel Managers should consider another way to classify their partner community when managing this category of relationship. I...

channelconnexions.blogspot.com

Channel Connexions: August 2009

http://channelconnexions.blogspot.com/2009_08_01_archive.html

BUILDING RELATIONSHIPS THAT MATTER MOST. Monday, August 24, 2009. This is perhaps the simplest calculation. Basically, you take two points in time (A and B) and look at what has changed during that elapsed period of time. Has revenue or profitability increased or decreased? Have we gained share of wallet? So while it is good to know your revenue at a single point in time, it is better to understand whether or not revenue has increased during a period of time. To illustrate the principles, it is not reali...

channelconnexions.blogspot.com

Channel Connexions: Ch...Ch...Changes

http://channelconnexions.blogspot.com/2009/08/chchchanges.html

BUILDING RELATIONSHIPS THAT MATTER MOST. Monday, August 24, 2009. This is perhaps the simplest calculation. Basically, you take two points in time (A and B) and look at what has changed during that elapsed period of time. Has revenue or profitability increased or decreased? Have we gained share of wallet? So while it is good to know your revenue at a single point in time, it is better to understand whether or not revenue has increased during a period of time. To illustrate the principles, it is not reali...

channelconnexions.blogspot.com

Channel Connexions: June 2009

http://channelconnexions.blogspot.com/2009_06_01_archive.html

BUILDING RELATIONSHIPS THAT MATTER MOST. Tuesday, June 30, 2009. Strategic Planning seems like a logical place to start, but it is too often limited to just a few key stakeholders, and often does not consider. The full suite of available data. Channel Connexions looks at strategic planning as a holistic cycle that starts with the application of market analytics. By continuously examining the data (quantitative and qualitative), you will be able to proactively identify new opportunities. Needs to support ...

channelconnexions.blogspot.com

Channel Connexions: September 2009

http://channelconnexions.blogspot.com/2009_09_01_archive.html

BUILDING RELATIONSHIPS THAT MATTER MOST. Tuesday, September 29, 2009. Channel Leadership - What You Said. First, I wanted to thank everyone for replying to my previous post. I received a good deal of input via LinkedIn. Groups, email, and conversations so I wanted to summarize what you said about the qualities of a great channel leader. Instead of a laundry list of responses, here is a summary with some added commentary:. VISION and THOUGHT LEADERSHIP. Thanks again…keep the ideas coming! Wednesday, Septe...

channelconnexions.blogspot.com

Channel Connexions: July 2009

http://channelconnexions.blogspot.com/2009_07_01_archive.html

BUILDING RELATIONSHIPS THAT MATTER MOST. Thursday, July 30, 2009. Celebrate Good Times.Come On! We ask a lot from our channel partners and they demand a lot from us. It can be a challenge for each of us, but the benefit we receive from working together to get that additional contract or satisfied customer is worth the effort. I think it is ok, in fact necessary, to celebrate our mutual successes. Here are some ideas about how to celebrate with your channel partners:. Posted by Jeff Taylor. Channels (like...

channelconnexions.blogspot.com

Channel Connexions: Mutual Commitment - Principle I

http://channelconnexions.blogspot.com/2008/04/mutual-commitment.html

BUILDING RELATIONSHIPS THAT MATTER MOST. Thursday, April 3, 2008. Mutual Commitment - Principle I. 8220;For better or worse.”. As I have probably mentioned earlier, there is no such thing as a perfect relationship. If we, however, are trying to build and grow our relationships to become as close to Utopian as possible, then it is reasonable to say that one of the basic relationship principles is Mutual Commitment. As you consider how to build your channel you should consider this level of commitment as a...

channelconnexions.blogspot.com

Channel Connexions: Managing Uncertainty

http://channelconnexions.blogspot.com/2009/10/managing-uncertainty.html

BUILDING RELATIONSHIPS THAT MATTER MOST. Thursday, October 8, 2009. It is not about intuition. It is about what you do with it. I fear that my last blog post about heuristics missed the mark. I received a few comments that made me realize that perhaps I suggested that having intuition or experience was a necessary part of relationship marketing. Of course it is…and many helped point that out. 8226; Is it a blitz package? 8226; Where is the Strong Safety? 8226; Are they playing zone or man-to-man? The art...