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Sales TalkTips, tricks, and industry talk about making the sale.
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Tips, tricks, and industry talk about making the sale.
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Tips, tricks, and industry talk about making the sale.
Sales Talk: August 2008
http://makethesale.blogspot.com/2008_08_01_archive.html
Tips, tricks, and industry talk about making the sale. Thursday, August 21, 2008. When was the last time you were "wowed" by a company's customer service? Are you still thinking? Can you even remember? Next month, I'm taking my son for a visit. I'm sure that one or more of my kids will eventually need braces. I will gladly give my business to Dr. Gregg. Are there ways to improve your customer service? Here are some tips to get you thinking:. Walk in the customer's shoes. Is the order process easy? Do som...
Sales Talk: Say "Hello" to Your Customers
http://makethesale.blogspot.com/2009/03/say-hello-to-your-customers.html
Tips, tricks, and industry talk about making the sale. Wednesday, March 4, 2009. Say "Hello" to Your Customers. I recently read an article about the amazing benefits of one simple act: saying "hello." (You can read the entire article on the Reader's Digest website. The author did an experiment spending one month saying hello to everyone he met. He made some interesting discoveries. And, he discovered that sometimes the people he might not normally acknowledge were the chattiest after he took the initial ...
Sales Talk: The Power of Good Collateral Materials
http://makethesale.blogspot.com/2008/09/power-of-good-collateral-materials.html
Tips, tricks, and industry talk about making the sale. Tuesday, September 23, 2008. The Power of Good Collateral Materials. I recently read an article that said "collateral materials don't sell for you." I agree that a brochure isn't going to pick up the phone and call a prospect, or email an estimate to a customer. Yet, I believe collateral materials can play an important role in making the sale happen. First, what do I mean by collateral? Build a strong image of your company in prospects' minds. You ma...
Sales Talk: Missing: Customer Service
http://makethesale.blogspot.com/2008/08/missing-customer-service.html
Tips, tricks, and industry talk about making the sale. Thursday, August 21, 2008. When was the last time you were "wowed" by a company's customer service? Are you still thinking? Can you even remember? Next month, I'm taking my son for a visit. I'm sure that one or more of my kids will eventually need braces. I will gladly give my business to Dr. Gregg. Are there ways to improve your customer service? Here are some tips to get you thinking:. Walk in the customer's shoes. Is the order process easy? Do som...
Sales Talk: Yes, Go After Your Competitors' Customers
http://makethesale.blogspot.com/2009/04/yes-go-after-your-competitors-customers.html
Tips, tricks, and industry talk about making the sale. Wednesday, April 1, 2009. Yes, Go After Your Competitors' Customers. Is it proper etiquette to try and grab customers from your competitors during a recession? Any time is the right time to go after market share. Times are tough, right? How can you get your competition's customers to switch to you? Here are some dos and don'ts for keeping it classy while gaining more customers. DO continue your marketing efforts. DON'T target your competitors by name.
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allegrodiscussions.blogspot.com
Allegro Marketing Discussions: Let's Bring Creative Back
http://allegrodiscussions.blogspot.com/2009/03/lets-bring-creative-back.html
Expert answers to your direct marketing questions. Tuesday, March 24, 2009. Let's Bring Creative Back. When I was in college, I took an advertising class that delved into the history and evolution of advertising. The professor reviewed advertising creative - copy and design - through the decades. His theory was that every other decade, advertising and marketing experienced a highly strategic and creative burst of energy followed by a decade with less creative focus. Take a trip through the decades with me.
allegrodiscussions.blogspot.com
Allegro Marketing Discussions: August 2008
http://allegrodiscussions.blogspot.com/2008_08_01_archive.html
Expert answers to your direct marketing questions. Tuesday, August 19, 2008. What are "Best Practices" for Email Marketing? You may send and receive 100 emails at work every day. You may forward jokes to friends. You might even keep in touch with your grandma or favorite aunt. Email is an important part of our lives. And, in just 13 short years, email has evolved into a powerful direct marketing tool. According to eMarketer, 147 million people across the country use email almost every day. You have a ver...
allegrodiscussions.blogspot.com
Allegro Marketing Discussions: Do You Have Too Many "Cars" In Your Product Line?
http://allegrodiscussions.blogspot.com/2009/01/do-you-have-too-many-cars-in-your.html
Expert answers to your direct marketing questions. Friday, January 16, 2009. Do You Have Too Many "Cars" In Your Product Line? Can you guess how many car and truck models are sold by General Motors, Ford, and Chrysler? According to a recent New York Times article, there are 112 models spread out among 15 brands in the United States. On the other hand, Toyota, Honda, and Nissan - the top three import automakers - have about half as many options with 58 models and only seven brands. As a marketing professi...
allegrodiscussions.blogspot.com
Allegro Marketing Discussions: November 2008
http://allegrodiscussions.blogspot.com/2008_11_01_archive.html
Expert answers to your direct marketing questions. Wednesday, November 5, 2008. Should You Green Up Your Direct Marketing? I've been reading about green direct marketing lately. There seem to be two distinct views about the idea of greening up direct mail. One side thinks that "green direct mail" is an oxymoron. The other side says that it's worth taking a look at your direct marketing efforts and finding ways you can improve your green marketing efforts. Office Depot offers an assortment of products wit...
allegrodiscussions.blogspot.com
Allegro Marketing Discussions: Should You Green Up Your Direct Marketing?
http://allegrodiscussions.blogspot.com/2008/11/should-you-green-up-your-direct.html
Expert answers to your direct marketing questions. Wednesday, November 5, 2008. Should You Green Up Your Direct Marketing? I've been reading about green direct marketing lately. There seem to be two distinct views about the idea of greening up direct mail. One side thinks that "green direct mail" is an oxymoron. The other side says that it's worth taking a look at your direct marketing efforts and finding ways you can improve your green marketing efforts. Office Depot offers an assortment of products wit...
allegrodiscussions.blogspot.com
Allegro Marketing Discussions: July 2008
http://allegrodiscussions.blogspot.com/2008_07_01_archive.html
Expert answers to your direct marketing questions. Friday, July 11, 2008. Is It Okay to Break the Rules? Rules are made to be broken. At least, that’s the way the old saying goes. Many so-called “rules” are simply guidelines for what most people think is acceptable. For instance, you should change your car’s oil every 3,000 miles. Always put your napkin in your lap at dinner. Only wear white shoes in the summer. If you break these rules, what’s the worst that could happen? What about in direct marketing?
allegrodiscussions.blogspot.com
Allegro Marketing Discussions: March 2009
http://allegrodiscussions.blogspot.com/2009_03_01_archive.html
Expert answers to your direct marketing questions. Tuesday, March 24, 2009. Let's Bring Creative Back. When I was in college, I took an advertising class that delved into the history and evolution of advertising. The professor reviewed advertising creative - copy and design - through the decades. His theory was that every other decade, advertising and marketing experienced a highly strategic and creative burst of energy followed by a decade with less creative focus. Take a trip through the decades with me.
allegrodiscussions.blogspot.com
Allegro Marketing Discussions: Can You Make Money With Social Media?
http://allegrodiscussions.blogspot.com/2008/12/can-you-make-money-with-social-media.html
Expert answers to your direct marketing questions. Monday, December 29, 2008. Can You Make Money With Social Media? In the last 10 minutes, I have edited my Facebook profile, accepted a new invitation on LinkedIn, watched a video a friend emailed me, looked up "almanacs" in Wikipedia, and written in this blog. That's social media at its finest! But, did any business benefit from that activity? That is the question that I have been pondering. Can you make money with social media? Or annuities to seniors?
allegrodiscussions.blogspot.com
Allegro Marketing Discussions: October 2008
http://allegrodiscussions.blogspot.com/2008_10_01_archive.html
Expert answers to your direct marketing questions. Friday, October 3, 2008. The Upside of a Down Market. There are companies who are actually doing well amid today's economic turmoil. Do you believe me? Well, it's true. Another company helps car dealerships create custom websites. They have found that dealers are cutting back on their traditional marketing efforts, but feel that a custom website is a cost-effective way to provide valuable and relevant information to customers and prospects. Both of these...
allegrodiscussions.blogspot.com
Allegro Marketing Discussions: January 2009
http://allegrodiscussions.blogspot.com/2009_01_01_archive.html
Expert answers to your direct marketing questions. Friday, January 16, 2009. Do You Have Too Many "Cars" In Your Product Line? Can you guess how many car and truck models are sold by General Motors, Ford, and Chrysler? According to a recent New York Times article, there are 112 models spread out among 15 brands in the United States. On the other hand, Toyota, Honda, and Nissan - the top three import automakers - have about half as many options with 58 models and only seven brands. As a marketing professi...
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MRPAC
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Sales Talk
Tips, tricks, and industry talk about making the sale. Wednesday, April 1, 2009. Yes, Go After Your Competitors' Customers. Is it proper etiquette to try and grab customers from your competitors during a recession? Any time is the right time to go after market share. Times are tough, right? How can you get your competition's customers to switch to you? Here are some dos and don'ts for keeping it classy while gaining more customers. DO continue your marketing efforts. DON'T target your competitors by name.
"Make the Sale!" - Make The Sale! | Get the Results You Want :: Make The Sale! | Get the Results You Want
8220;Make the Sale! Business Leaders Sales Series. Dates of Next Program. 8220;Make the Sale! Our Programs are Rated #1 For Reason…. We help you get the results you want and need! You learn definite skills that help you succeed! This course, offered and presented by Strategic Essentials owner Valerie Cardenas and her success facilitation team, takes participants through a custom workshop series, from beginning to advanced sales techniques. Valerie Cardenas –. Owner of Strategic Essentials. Focuses on tho...
"Make the Sale!" - Make The Sale! | Get the Results You Want :: Make The Sale! | Get the Results You Want
8220;Make the Sale! Business Leaders Sales Series. Dates of Next Program. 8220;Make the Sale! Our Programs are Rated #1 For Reason…. We help you get the results you want and need! You learn definite skills that help you succeed! This course, offered and presented by Strategic Essentials owner Valerie Cardenas and her success facilitation team, takes participants through a custom workshop series, from beginning to advanced sales techniques. Valerie Cardenas –. Owner of Strategic Essentials. Focuses on tho...
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