nextstepconsult.wordpress.com
The Cutting Edge of Digital/Print Hybrids | Qualitative Query
https://nextstepconsult.wordpress.com/2013/07/09/digital-print-hybrids
A veteran qualitative market researcher speaks out. The “Art” of Qualitative M.R. The Cutting Edge of Digital/Print Hybrids. July 9, 2013. As part of their BookSmash Challenge. Harper Collins has provided links to a variety of what they regard to be excellent examples of the potential for digitally enhancing the print reading experience. The NY Times article Snow Fall. And scroll to Current Out-of-the-Box Reading Apps). Begins to fill this gap. From → Education. Larr; A Vision of the Future of Marketing.
tangogruppe.wordpress.com
Malte | tangogruppe
https://tangogruppe.wordpress.com/author/maltenz
Herzlich Willkommen auf der Blogseite der Tangogruppe. Mein Fazit zur Nachhaltigkeit. Nachdem ich mich die letzten Monate intensiv mit dem Thema Nachhaltigkeit auseinandergesetzt habe und zu folgenden Themen Blog Posts veröffentlichte…. Heute gekauft und morgen schon Schrott? How green is your Internet? Ian Cheshire, der Geschäftsführer des börsennotierten Unternehmens Kingfisher (drittgrößte Baumarktkette der Welt) fasst das Thema meiner Meinung nach sehr gut zusammen, indem er sagt:. Denn dass von heut...
tangogruppe.wordpress.com
Nachhaltigkeitsberichterstattung | tangogruppe
https://tangogruppe.wordpress.com/2011/06/25/nachhaltigkeitsberichterstattung
Herzlich Willkommen auf der Blogseite der Tangogruppe. Nachdem ich mich letzte Woche mit Nachhaltigkeitsindizes. Auseinander gesetzt habe, möchte ich mich heute mit einer genauso neuen und noch relevanteren Erscheinung beschäftigten – den Nachhaltigkeitsberichten. Die Geschichte von Nachhaltigkeitsberichten beginnt auf der Konferenz der Vereinten Nationen über Umwelt und Entwicklung. Betont unter anderem die Rolle der Wirtschaft für die nachhaltige Entwicklung. Hier zählt auch ein offener Umgang und ...
nextstepconsult.wordpress.com
Linking Emotions, Needs and Behaviors – A New Qualitative MR Technique | Qualitative Query
https://nextstepconsult.wordpress.com/2014/08/24/a-new-qualitative-mr-technique
A veteran qualitative market researcher speaks out. The “Art” of Qualitative M.R. Linking Emotions, Needs and Behaviors – A New Qualitative MR Technique. August 24, 2014. A large number of the projects I do include an objective similar to:. Increase understanding of customer’s perceptions and needs. My recent investigation into a self-awareness technique called Adaptive Inquiry. In consultation with the creator of Adaptive Inquiry, Charles Jones, I created a set of emotion cards covering the full spectru...
nextstepconsult.wordpress.com
A Vision of the Future of Marketing | Qualitative Query
https://nextstepconsult.wordpress.com/2013/04/30/future-of-marketing
A veteran qualitative market researcher speaks out. The “Art” of Qualitative M.R. A Vision of the Future of Marketing. April 30, 2013. McKinsey and Company just released this compelling report entitled The coming era of ‘on-demand’ marketing. From → big data. Larr; Lie Witness News and the Validity of Market Research. The Cutting Edge of Digital/Print Hybrids →. Leave a Reply Cancel reply. Enter your comment here. Fill in your details below or click an icon to log in:. Address never made public). Enter y...
nextstepconsult.wordpress.com
Lie Witness News and the Validity of Market Research | Qualitative Query
https://nextstepconsult.wordpress.com/2013/04/24/mr-validity
A veteran qualitative market researcher speaks out. The “Art” of Qualitative M.R. Lie Witness News and the Validity of Market Research. April 24, 2013. I both love and hate the feature on the Jimmy Kimmel Live show that is called Lie Witness News . In this first clip. The interviewer asks questions related to the presidential inauguration and in this second clip. I chose the above two clips because they do show the flip side of this entertainment stunt. In the first clip a woman admits that she is ly...
nextstepconsult.wordpress.com
Prius vs. Downton Abbey and the Value of Market Research | Qualitative Query
https://nextstepconsult.wordpress.com/2013/02/25/prius-vs-abbey
A veteran qualitative market researcher speaks out. The “Art” of Qualitative M.R. Prius vs. Downton Abbey and the Value of Market Research. February 25, 2013. In contrast, the ending of the last episode of season three of Downton Abbey is an example of an obvious lack of market research. (Spoiler alert if you do not want to know what happens in the final moments of this last season’s episode do not read further.). From → qualitative market research. Leave a Reply Cancel reply. Enter your comment here.
nextstepconsult.wordpress.com
Research With Thought Leaders vs. Social Networking Influencers | Qualitative Query
https://nextstepconsult.wordpress.com/2010/10/20/thought-leaders
A veteran qualitative market researcher speaks out. The “Art” of Qualitative M.R. Research With Thought Leaders vs. Social Networking Influencers. October 20, 2010. This is an interesting article. Contrasting the advice in the article with my experience with thought leaders I would make the following two critical comparisons:. Mindset – Social network influencers are loyal protectors of their “tribes” while business thought leaders are the prestigious leaders of their fields. The links at the top of the ...
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