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digitalmarketingroup19.wordpress.com

The growing importance of video in online marketing – DM-group19

https://digitalmarketingroup19.wordpress.com/2015/02/22/the-growing-importance-of-video-in-online-marketing

Expanding on topics on digital marketing #mg337. February 22, 2015. February 22, 2015. The growing importance of video in online marketing. Every day we sign onto our numerous social media platforms-Facebook, Twitter, YouTube, Instagram-and are immediately bombarded with videos liked, shared, tweeted and hearted. Video usage is going to continue soaring for the next few years. Two thirds of organisations will increase spending on video this year. The other one third? Video is the answer to generate this ...

digitalmarketingroup19.wordpress.com

CONTENT MARKETING AND CONTENT CREATORS 2015! – DM-group19

https://digitalmarketingroup19.wordpress.com/2015/03/01/content-marketing-and-content-creators-2015

Expanding on topics on digital marketing #mg337. March 1, 2015. March 1, 2015. CONTENT MARKETING AND CONTENT CREATORS 2015! THE POWER OF A CONTENT CREATOR. Content creators basically has three main rewards when done right:. Shift more traffic towards your website. Expand your audience and build upon it. Enhance the company’s reputation. ANOTHER EXAMPLE OF THE POWER OF A CONTENT CREATOR! Http:/ www.arena-media.co.uk/blog/2014/11/content-marketing-in-2015. Published by DM - group19. I completely agree with...

digitalmarketingroup19.wordpress.com

Memes in Digital Marketing – DM-group19

https://digitalmarketingroup19.wordpress.com/2015/03/04/memes-in-digital-marketing

Expanding on topics on digital marketing #mg337. March 4, 2015. March 5, 2015. Memes in Digital Marketing. The definition for a meme is a concept that spreads from person to person via the Internet. Pre-internet, this meant things like regional sayings, fashion, and architecture. Today it’s a picture of a cat who can’t spell,a popular cartoon or a silly image that has been spread around to become an infinitely replicable piece of concept. 1 KNOW YOUR TARGET AUDIENCE. Is your audience internet savvy?

digitalmarketingroup19.wordpress.com

Content is King – DM-group19

https://digitalmarketingroup19.wordpress.com/2015/03/27/content-is-king

Expanding on topics on digital marketing #mg337. March 27, 2015. March 27, 2015. Of companies said posting content on social media has increased. 6 out of 10. Twitter and Facebook users are more likely to recommend a brand. Companies with blogs get 97%. Of Twitter users with buy. From a brand they follow. Of blogs on company sites result in 55% more visitors. Of customers prefer getting to know. A company via articles. What do all these statistics indicate? Published by DM - group19. 2 thoughts on &ldquo...

group6mg337.wordpress.com

Social Media Marketing Pros & Cons | group6mg337

https://group6mg337.wordpress.com/2015/04/05/social-media-marketing-pros-cons

Social Media Marketing Pros and Cons. April 5, 2015. Digital marketing has many advantages to its side. In comparison to traditional marketing, digital marketing has the capability to reach customers that traditional marketing misses. With digital marketing you as an advertiser you cannot predict what person will visit your Facebook page , blog or any other social media network, which provides the opportunity and potential to attain unlimited amounts of new contacts, leads and potential customers. Social...

group53digitalmarketing.wordpress.com

Budweiser: A Personal Touch | group53digitalmarketing

https://group53digitalmarketing.wordpress.com/2015/03/29/budweiser-a-personal-touch

Budweiser: A Personal Touch. March 29, 2015. This blog post will focus on an example of a company using personal advertisements to stimulate the emotions of potential customers in their advertisements to attract media attention and increase sales. A prime example of Budweiser engaging in emotional marketing was there video ad they released for half time at the Super Bowl in 2015. A truly genius marketing ploy by Budweiser in my opinion. It isn’t the first time Budweiser have used personal advertisi...

digitalmarketingroup19.wordpress.com

Why videos go viral? – DM-group19

https://digitalmarketingroup19.wordpress.com/2015/03/23/why-videos-go-viral/comment-page-1

Expanding on topics on digital marketing #mg337. March 23, 2015. Why videos go viral? It is all well and good knowing what makes your video go viral but how to make a viral video is another story! However there are six qualities I think should be present in a video to make it a viral hit on the internet:. Be short and sweet and get your point across. Create an upbeat video. Be involved with the videos purpose. Give all the necessary information needed by the consumer. Published by DM - group19. We are in...

digitalmarketingroup19.wordpress.com

Digital Marketing through E- mail – DM-group19

https://digitalmarketingroup19.wordpress.com/2015/03/01/digital-marketing-through-e-mail

Expanding on topics on digital marketing #mg337. March 1, 2015. Digital Marketing through E- mail. Email isn’t the first thing that comes to mind when you think of modern forms of marketing. But sometimes there is no harm in reverting back to a reliant form of communication to get your message across. Everyone has an email address, whether it’s for work, college, general use or simply to allow yourself to sign up to sites. This means that marketing through this medium can be very affective. These type of...

neweradigitalmarketing.wordpress.com

The benefits of Social Listening Tools – new era digital marketing

https://neweradigitalmarketing.wordpress.com/2015/03/05/the-benefits-of-social-listening-tools

New era digital marketing. The benefits of Social Listening Tools. March 5, 2015. March 5, 2015. Decision making is far easier when a firm knows what the consumer wants. Utilising social listening tools will enable firms to track which of their products and services are being talked about the most (Forbes 2015). Monitoring which aspects of the business are receiving more attention will enable managers to make clearer decisions on what to promote, discontinue or even revamp (Stribling 2008). Your Site Des...

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The importance of trust in social media marketing – new era digital marketing

https://neweradigitalmarketing.wordpress.com/2015/03/04/the-importance-of-trust-in-social-media-marketing

New era digital marketing. The importance of trust in social media marketing. March 4, 2015. March 4, 2015. Like our relationships with humans, trust is a crucial element in the establishment of brand relationships. Creating a sense of trust with online customers is vital to maintain and develop their loyalty (Forbes 2012). Companies cannot ignore the importance of trust when conducting social media marketing strategies, yet unfortunately, it is an element were brands continue to fall short on. Overall v...